gastcollege entrepreneurship
TRANSCRIPT
• From programmer/engineer via sales/marketing to general management … and back• From Antwerp via Brussels to Europe and US … and back• From old to new world utilities … and back• From local to global companies … and back• From executive to non-executive director … and back• From non-listed to listed companies … and back• From intrapreneur to entrepreneur … and back• From startup to corporate … and back• From manager to investor … and back• From business to IT … and back
• From local MBXs to global MBO approach
• 80/20 rule with Digital, Oracle, Lotus, IBM, Merant, Microsoft, RealDolmen• M&A 1+1=3 rule with IBM/Lotus, Microsoft/Navision & RealDolmen and … Merant
• In cyberspace via blog, twitter, facebook, linkedin, foursquare, slideshare …• In meatspace learning by doing, teamplayer and … myself
FromVisiontoActionHOWTOGET&KEEPEVERYONE&EVERYTHING
INTHECOMPANY,UNITORPROJECTONONEPAGE?
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'StrategyWithoutExecutionIs Hallucination!’- Forbes
AlltoooftenwhenweteachstrategytoMBAs,95%ofthetimeisspentonthetheoryofstrategy,whileatbest5%isspentonexecution.Whileintherealworld,forthemajorityofpeopleitistheexactopposite.5%,maybe10%,isspentonstrategy,while95%isfocusedonexecutingourstrategy.
VISION• Avisionstatement
• Definestheoptimaldesiredfuturestate–thementalpicture- ofwhatanorganizationwantstoachieveovertime
• Providesguidanceandinspirationastowhatanorganizationisfocusedonachievinginfive,ten,ormoreyears
• Functionsasthe“northstar”– itiswhatallemployeesunderstandtheirworkeverydayultimatelycontributestowardsaccomplishingoverthelongterm
• Iswrittensuccinctlyinaninspirationalmannerthatmakesiteasyforallemployeestorepeatitatanygiventime
• “Waar gaan wevoor?”or“Wegofor…”
• “Empowerpeoplethroughgreatsoftwareanytime,anyplace,andonanydevice” – Microsoft
• AllTogether’s vision• “Letallstakeholders(esp.businessleaders)discoverstrategy&executionastwosidesofthe
samecoin”
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MISSION• Amissionstatement
• Definesthepresentstateorpurposeofanorganization• Answersthreequestionsaboutwhyanorganizationexists– whatitdoes,whoitdoesforandhowitdoeswhatitdoes
• Iswrittensuccinctlyintheformofasentenceortwo,butforashortertimeframe(onetothreeyears)thanavisionstatement
• Issomethingthatallemployeesshouldbeabletoarticulateuponrequest
• “Waar staan wevoor?”or“Westandfor…”
• “Weprovideuniqueandinnovativeautomotiveproductsandservicesthatdeliversuperior,measurablevaluestoallstakeholdersinalliancewithRenault” – Nissan
• AllTogether’s mission• “Weexecuteoperationalconsultingmandatesbasedoncleargovernance,optimalstakeholder
alignmentandtransparentreporting”
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VALUES&PRINCIPLES• Definition
• Guideanorganization’sinternalconductaswellasitsrelationshipwithitscustomers,partners,andshareholders
• Fundamentalnormsandrulesthatrepresentwhatisdesirableandpositiveforanorganization
• Helpsanorganizationtodeterminetherightfulnessorwrongfulnessofitsactions
• Valuesandprinciplesaremorebasicthanpolicyandobjectives,andaremeanttogovernboth
• “Wie zijn we?”or“Whoarewe?”
• “FocusonImpact,MoveFast,BeBold,BeOpen,BuildSocialValue” – Facebook
• AllTogether’s values&principles• “Openanddirectcommunication.Nononsense.Valuediversity.Listenwithanopenmind.
Focusasaverbandasanoun.Workasateam.Havefun”
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STRATEGY• Definition
• Amethodorplanchosentobringaboutadesiredfuture,suchasachievementofoneormoregoalsorasolutiontooneormoreproblems.Usuallyunderconditionsofuncertainty
• Strategyisimportantbecausetheresourcesavailabletoachievethesegoalsortosolvetheseproblemsareusuallylimited
• ThetermisderivedfromtheGreekwordforgeneralshiporleadinganarmy• Strategygenerallyinvolvessettinggoals,determiningactionstoachievethegoals,and
mobilizingresourcestoexecutetheactions• Astrategydescribeshowtheend(goals)willbeachievedbythemeans(resources)• “Hoepakken wehetaan?”or“Howdowerealizeourgoals?”
• Remarks• “3strategicchoicesarepossible:customerfocus,productleadership,operationalexcellence”
• “TheDisciplineofMarketLeaders”– Treacy &Wiersema
• “4pillarstomeasureexecution:customer,financial,internalbusiness,learning&growth”• “BalancedScorecardFramework”– Kaplan&Norton
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AllTogether’s “PCPX”(PeopleCentricPlanning&Execution)Framework
“Customers,Solutions,People,Processes,Growthor2+1+2”
KeyStrategic Initiative
s
Mission Top LevelMeasures
Strategic Objectives
PLANNINGFramework
SolutionsHigh
QualityProducts
&Services
CustomersWorldClassSales
& Marketing
People
Employer of
Choice
ProcessesExcellence
in Execution
&Reporting
Growth
Sustainable FutureGrowth
Vision
KeyExecution
Results
Mission Top LevelMeasures
Strategic Objectives
EXECUTIONFramework
SolutionsHigh
QualityProducts
&Services
CustomersWorldClassSales
& Marketing
People
Employer of
Choice
ProcessesExcellence
in Execution
&Reporting
Growth
Sustainable FutureGrowth
Vision
Actions
Decisions
Disputes
Vlaanderen isideale proeftuin voor deze nieuwe digitale wereld
• Dichtbevolkt• Dichtbewolkt• Dichtbekabeld• Goede gezondheidszorg• Multiculturele samenleving• Complexe overheid• Handen &hersenen• Hoge levensstandaard
Max.#ofthings/citizen
Vlaanderen moet versneld kennis maken “op”domeinen zoals• Mobiliteit• Media• Logistiek• Zorg• Gezondheid• Overheid• Duurzaamheid
• Energie• Grondstoffen• Afval
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