games2win sales kit india
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Why Games
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e-Commerce
Online Gaming
*comScore data
Growth rate of Online Gaming category in India, as per comScore.
We Own
One of the world’s largest collections* of
Casual, Original, Fun, Addictive & Snacky
- Web & Mobile Games!
*650+ titles, growing by 10 games each month
Enjoy some our games by clicking on the icons below!
Our Networks
Comprise our own portals, the world’s leading
casual gaming sites & the iTunes and Android stores.
(Click on the links to find out more!)
Global India
Unique Visitors* 2.9 million 0.32 million
Visits** 5.9 million 0.58 million
Pageviews** 25.6 million 2.49 million
% New Visits per month** 59.23% 51.29%
% Returning visits per month** 40.78% 48.72%
Avg. Visit Duration** 11:15mins 13:00mins
Facts – G2W sites
*comScore data – August 2012
**Google Analytics data – August 2012
• 41% of our audience is female
• 91% of all users on G2w sites 18 years of age, or above
Note: comScore does not track users below 15 years of age in India
Age break-up % of Traffic
15 to 17 years 9%
18 to 24 years 33.3%
25 to 34 years 26.8%
35 + 30.9%
Player Profile – India*
*comScore data
• We can promote your brands via:
– Online Media Inventory
– In-Game Branding
– Branded Zone
– Advergames
– Social Media Applications
– Mobile Media Inventory
Our Offerings
Media Inventory on Home Page
Average CTR – 1.24%
Top Med-
Rectangle -
300x250
Leader-Board
- 728x90
Middle Med-
Rectangle -
300x250
Video/Static
Pre-roll - 600x400
Full Banner -
468x60
Top Med-Rectangle
- 300x250
Leader Board -
728x90
Middle Med-
Rectangle - 300x250
Media Inventory on Game Pages
Average CTR – 1.24%
Innovative Rich Media Banner Placements
Average CTR – 1.24%
Background Skin Background Skin
Innovative Rich Media Banner Placements
Average CTR – 1.24%
Expandable Banner
Innovative Rich Media Banner Placements Roll Over
Average CTR – 1.24%
Innovative Rich Media Banner Placements
Average CTR – 1.24%
Page Push
Innovative Rich Media Banner Placements
Average CTR – 1.24%
Home Page Capture
Innovative Rich Media Banner Placements Home Page Roadblock
Average CTR – 1.24%
Branded Games
• All our games are potentially re-skinnable to promote your brands.
• You get to choose from a suite of our 650+ games to customize and
promote your products.
Branded Game for Amity University Branded Game to promote Servo
Lubricants
Fully branded Cricket zone on Games2win.com
Case Study – Vodafone Client: Vodafone
Objective: Engaging Indian audience with the brand using games
Solution: A special Cricket zone on Games2win.com with fully
branded, best of the breed cricket games available across the
internet.
We created a special “Games from
Vodafone” zone on Games2win.com
which featured some of the best, fully
branded Cricket games. This zone
was exclusive for the Indian audience
on the Games2win.com.
Fully branded Cricket
games from Games2win
Advergames
Promoting Canon’s PowerShot camera Promoting Nissan’s Micra supermini car
• Our Studio is completely capable of creating advergames that create
an impact on the audience.
• We can also market these games for you by hosting them on our
portals.
Brand Applications on Facebook
Withdraw2Win - a custom branded, social game which was published on Facebook to promote HDFC’s “fastest ATM” facility
UBI Island of Dreams – a social app on Facebook made for Union Bank of India to spread UBI’s promise - “Your dreams are not yours alone”
Our Apps
• Have been downloaded by over 23 million users in past 3
years across the iTunes and Android platforms. A few of our
games have featured amongst the top ranked games on
global app stores.
• We have a #1 global iTunes game (Parking Frenzy) to our
credit
Facts – G2W Mobile Apps
iTunes Android
Global
Total Number of Apps 40+ 5+
Total Number of Downloads 16.3 million 7.1 million
Top Apps
Parking Frenzy 6.9 million 5.8 million
Super Mom 3.8 million 0.3 million
Turbo Cricket 0.1 million 0.3 million
Power Cricket T20 0.03 million 0.2 million
Impressions (Monthly) 40 million 12 million
• Parking Frenzy is the #1 app on global iTunes store
• Super Mom is the #2 app on global iTunes store
• Power Cricket T20 is the #2 app on India iTunes store
Mobile Media Inventory
Note: We only run 320x50 Banner Ads (JPG or PNG) and no innovation
Performance of Past Campaigns
Client Name Campaign Name CTR
Alpenliebe Eclairs 9.96%
Center Fresh World Cup 2011 5.10%
Idea Idea 3G 4.90%
Kwality Walls PPGL 4.87%
Lufthansa Lufthansa 4.83%
Star World Simi Selects 4.33%
Intel MOM 4.16%
Yahoo! Yahoo! Videos 4.11%
Star Plus Just Dance 4.08%
General Motors Spark Offer 4.02%
Samsung Star3 Duos 4.01%
Lucozade Lucozade 3.08%
Samsung Chat Phones 2.74%
Client Name Campaign Name CTR
Kissan Jammy Art 7.81%
Yahoo! WSC Campaign 7.29%
Happydent World Cup 2011 6.74%
Star World Love 2 Hate U 5.15%
Samsung Laptops 3.98%
General Motors Spark YouTube 3.93%
Big CBS Big CBS 3.90%
Star Plus Airtel Superstar 3.88%
Fox Fox Crime Channel 3.81%
Mentos World Cup 2011 3.70%
Intel Intel PYP 3.23%
Reliance Reliance - Nokia Ovi Store 2.73%
Intel
2nd Gen Dual Core
Processor 2.32%
Ad Slots Dimensions Impressions CPM (INR)
Game Pre Loader (Video) 600x400 1,500,000 250
Game Pre Loader (Static) 600x400 2,000,000 200
Top MREC 300x250 4,300,000 150
Top Banner 728x90 2,000,000 150
Middle MREC 300x250 4,200,000 120
Full Banner 468x60 2,700,000 80
Bottom Banner 728x90 2,000,000 80
Rate Card for Ads on G2w sites (India)
Average CTR – 1.24%
Ad Slots Dimensions Impressions CPM (INR)
Background Skins / Gutter Banner / Site
Screens 1280x1024 3,700,000 200
Expandable Banners / Expando
300x250 to
600x250 500,000 200
Roll Over 300x500 500,000 200
Page Push 500,000 200
Page Tear 500,000 200
Home Page Roadblock 50,000 per day
Home Page Take over 80,000 per day
Site Capture 80,000 per day
Shoshkele 50,000 per day
Rate Card for Innovative Rich Media Banners on
G2w sites (India)
Average CTR – 1.24%
Contact
Hetal Gandhi
Sales Manager – West Zone
Email: [email protected]
Phone: +91 983 306 2292
Krishan Sharma
Sales Manager – North Zone
Email: [email protected]
Phone: +91 991 122 1197