gaad presentation at chase
TRANSCRIPT
The Story of
From web developer to co-‐founder of a global movement
5/19/2016 @joedevon – PresentaEon at Chase
Hello. My name is Joe Devon
Lived In NY in 2007, was Freelance WebDev
Big tech scene, lots of meetups Studied voraciously
@joedevon
Pic circa ~2007
One day, I stumbled upon a video by Yahoo! programmer Victor Tsaran
Play Videos
• Victor Tsaran Video: hZps://www.youtube.com/watch?v=izrC4R7SsH4
• ChrisEne Ha Video: hZps://www.youtube.com/watch?v=_OO9w_oK6dQ
• Fullspeed screen reader: hZps://soundcloud.com/freecodecamp
3/14/2015 @joedevon -‐ Midwest PHP 4
Moved to Los Angeles
Got a gig @ AmericanIdol.com. Unfortunately, no tech scene in L.A.!
Dad @ JPL Speaker of 10 languages. Survivor of Auschwitz & Dachau. He lost much of his hearing & eyesight.
BLOG POST THAT INSPIRED GAAD
Tweeted the blog post – thought that would be the end of it-‐
Guess who winds up speaking at 1st GAAD event in Los Angeles in 2012?
Victor Tsaran
World was starEng to change
• Mobile was geing much bigger • Apple was making quite an impact. The iPad had recently launched, w/ Voiceover
• Caring about ALL users changes the DNA of a company for the beZer
• Making products that bring....DELIGHT • 100 excuses to NOT make a product accessible
Play more videos
• iPad ease of use: hZps://www.youtube.com/watch?v=la6vK6hI7rM
3/14/2015 @joedevon -‐ Midwest PHP 11
Success of GAAD, Year One
• GAAD made my hometown paper • Gov’ts & Corps ran events, blogged & tweeted • Appeared in podcasts, magazines
My Dad got cancer, passed away Feb. 16
GAAD Year 2
• Mindy Morgan, Front End Dev designed a new logo… which made the front cover of .Net Magazine
• FCC blogs & tweets #GAAD for 24 hours • #GAAD had a tweet a minute! • More engagement than we could have ever imagined
• I guess we hit on something
GAAD Year 2
YouTuber “Blind Film CriEc” introduces GAAD via livestream
Tommy Edison
Play Tommy Videos
• Tommy Edison uses Facebook: hZps://www.youtube.com/watch?v=MtE2NfFZK2g
• Tommy Edison uses Instagram: hZps://www.youtube.com/watch?v=P1e7ZCKQfMA , hZps://www.youtube.com/watch?v=0i1k3srHKAA
3/14/2015 @joedevon -‐ Midwest PHP 17
GAAD Year 3
• The Paciello Group created #ID24 • #GAAD two tweets a minute • Gaming companies spoke about a11y games • ArEcles in PHP Architect, Sitepoint, A List Apart & more
GAAD Year 3
GAAD comes full circle
Remember the bank whose unusable interface inspired my post?
Twist of Fate
GAAD Year 4
GAAD Year 4
• Grew by a factor of 5 • #GAAD had 52 Million impressions • TwiZer “Reach” was 25 Million People • Whatever that means
HOW TO MAKE AN IMPACT
Why should I care about a11y?
Accessibility StaEsEcs
• How many people are disabled? 57M in US 1B Worldwide
• What’s the breakdown? Hearing impaired: 360M Vision impaired: 285M CogniEve: 194M Physical impairment: 13M Other (Depression, Alcohol, DemenEa): 148M
Accessibility StaEsEcs conEnued
• Baby Boomers geing older • Myth of Minority. 54% have some form of disability (PEW internet project)
• $200 Billion in disposable income • Gartner says it’s in the Trillions • 9 out of 10 websites are inaccessible
DisabiliEes & Web Browsing
VISUAL IMPAIRMENT: • Blind people don’t even have a screen to look at
• Blind people can’t use a mouse • Color contrast is important for low vision and people w/ color blindness
• Screen Magnifiers • Screen Readers read out web pages
DisabiliEes & Web Browsing
DEAF USERS: • Audio w/ no wriZen component locks deaf users out
• Videos can become useless • Unless you capEon your videos! • Don’t rely on Audio Captchas!
Another Tommy Video
• Tommy interviews Yahoo Accessibility: hZps://www.youtube.com/watch?v=1C9Cbu2bPBA
3/14/2015 @joedevon -‐ Midwest PHP 29
DisabiliEes & Web Browsing
COGNITIVE ISSUES, MOTOR IMPAIRMENT: • Organizing your content in a well laid out manner can be helpful to those with cogniEve impairment
• There are other disabiliEes like Quadriplegics who use other assisEve technology like Puff & Sip controllers.
• Motor DisabiliEes
GAAD Year 5?
Play a Cat Video
• Obligatory Cat Video: hZps://www.youtube.com/watch?v=PU7hPOY8n_Y
3/14/2015 @joedevon -‐ Midwest PHP 33
THANK YOU!
TwiZer: @joedevon, @gbla11yday Email: [email protected]