future trends impacting real estate harvesting in the worlds of the gen x dotcoms & ferals...
TRANSCRIPT
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Future Trends Impacting Real Estate
Harvesting in the Worlds of the
Gen X DotComs & Ferals
Annimac Futurist Trend Forecaster
www.annimac.com.au
REIWA Property Management ChapterConvention 2007 Busselton Western Australia 28th April 2007
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Rate of Change - exponential
Amount of change now in 1 day
grandparents had in 1 year
Younger means faster
Generational gap widening
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I’m never having kids. I hear they take nine months to download.
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Three Global Challenges
Climate change
Peak Oil
People change
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Three Global Challenges
Climate change
Global warming impacting now
Aus second most arid continent
WA climate highly vulnerable tropics moving south, desert moving
west changing rainfall & temp 2° temp rise = 1 metre ocean rise
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Three Global Challenges
Peak Oil
The Big Rollover : Demand > Supply
In 2005 O&G industry : happen in 2007 – 2012
Feb 2007 : industry says Now !
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OIL BUYERS MARKET
The Peak of World Oil Production
CHEAP & EASY-TO-EXTRACT OIL
0
0.5
1
1.5
2
2.5
3
3.5
4
1930 1950 1970 1990 2010 2030
USNorth
SeaForecast oil production
Past oil production
We are here
Previous Rollovers
SELLERS MARKET
0
5
10
15
20
25
30
35
1930 1950 1970 1990 2010 2030 2050
EXPENSIVE & HARD-TO-EXTRACT OIL
An
nu
al O
il Pro
du
ctio
n G
bb
l
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Three Global Challenges
People Change
Product driven world shrinking
Value driven world expanding
Consumers demand excellence
Consumer Profiles rapidly changing
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How Values shape markets
Values determine what people value
and find valuable
What people value and find valuable
they will want more of
What they want more of will
determine what they seek in markets
What is sought in markets will shape
emerging innovations, products,
services and technologiesPeter Ellyard Preferred Futures 2007
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By 2020
70 % of job types then
do not exist now
Technology Driving all Change
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because
80 % of technology then
is not imagined yet
Driving Change : By 2020
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Japanese Robanoid 2006
Future Receptionist ? Display home hostess ?
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Imagine
what some of
those
jobs might be …..
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Likely jobs in next 15 years : Director of Emerging Thought Chief Zookeeper - of people Biotech Homes Consultant Home Mood Enhancement Coach Nano Technology Info Officer Chief Imagination Advisor Hacker Relations Manager Holographic Display Modeller Online Client Life Consultant
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Look at Generational differences
Gen gap always existed
but
Gen gap is
fast
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Parallel
Universes
Kids
live
them.
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Generations Baby Boomers 1945 – 60 age 45 – 60
Generation X 1960 – 75 30 - 45
DotComs 1975 – 90 15 - 30
Ferals 1990 – now to 15 annimac
Generation X 1960 – 80 25 – 45
Generation Y 1980 – now to 25 wikipedia
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Baby Boomers$100 for speeding
$250 for misleading the public
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Baby Boomers 45 - 60
Downsizing lives
Empty nesters
Retired or part time work
Male identity from job
Questioning material status
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Boomers Care
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Baby Boomers 45 - 60 : Sense of community
Seek new safe experiences
Security & Health conscious
Defer to authority Love / hate change
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Boomers & technology That’s the phone,
dear,
Here, try the remote
That’s the phone dear. Here try the
remote.
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Impact for Real Estate Baby Boomers 45 - 60 Winding down : leisure
indulgence Risk averse Respect rank Steady relationships Need
relationship continuity familiar experiences positive group identity structural reliability greening options
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So
Are Boomers driving change
No Yes Maybe
What do you think ? …..
45 - 60
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Generations Baby Boomers 1945 – 60 age 45 – 60
Generation X 1960 – 75 30 - 45
DotComs 1975 – 90 15 - 30
Ferals 1990 – now to 15 annimac
Generation X 1960 – 80 25 – 45
Generation Y 1980 – now to 25 wikipedia
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Gen Xers
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Generation Xers 30 - 45
Single Childless
Net Dating
Varied lifestyles
Varied workstyles
SOHO
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Gen X Lifestyle Dog
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Generation Xers 30 - 45
Risk takers Personal journey Fast decisions
Materialism assumed
Environmental values
Defer to heroes
Expect & accept change
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Impact for Real Estate Gen X 30 - 45
Fast action Now Short term pitch - staged pitch Results oriented Need
choices immediacy short term involvement complete – stand alone skills oriented demand quality of experience
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So
Are GenXers driving change ?
No Yes Maybe
30 - 45
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Generations Baby Boomers 1945 – 60 age 45 – 60
Generation X 1960 – 75 30 - 45
DotComs 1975 – 90 15 - 30
Ferals 1990 – now to 15 annimac
Generation X 1960 – 80 25 – 45
Generation Y 1980 – now to 25 wikipedia
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DotComs
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DotComs 15 – 30 ( Gen Y)
Own path Immediacy
Temporary pairing
Group socialising
Internet relationships
Wired
No home
No single careers
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DotComs Relationships
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DotComs 15 - 30
I.d. from activity
Multi channeled Multi
actions
Planetary group mission
Temporary deference -
usefulness
Need change Cluetrain Manifesto
www.cluetrainmanifesto.com
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Impact for Real Estate DotComs 15 - 30
Passionate – value driven Team + personal
relationships Short term fast involvement Multi channel activities Need
choices no spin very short term flexibility innovation real positive outcomes
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So
Are DotComs driving change ?
No Yes Maybe
15 - 30
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Generations Baby Boomers 1945 – 60 age 45 – 60
Generation X 1960 – 75 30 - 45
DotComs 1975 – 90 15 - 30
Ferals 1990 – now to 15 annimac
Generation X 1960 – 80 25 – 45
Generation Y 1980 – now to 25 wikipedia
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Ferals
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Ferals 0 - 15 Wild Child
No limits No boundaries Planetary mission : to create sustainable world Wired Parallel universes Unlimited mind channels Intuitive & telepathic
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Ferals Virtual World
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Ferals to 15
Future jobs unimportant
Non consumers
Global i.d. from self values
No deference
Respect only when useful
Live change & ignore
barriers
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Ferals
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Impact for Real Estate Ferals to 15 Expect new relationships &
things Love Virtual world Create into unknowns Influencing older gens - leading ! Need
personal power trust clear values nb: super spin detectors
no rules no hindrance ICT quality access multi channel everything
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So
Are Ferals driving change ?
No Yes Maybe
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Real Estate Trends Summary huge rate of change climate change & Peak Oil younger generations driving
change relationships key Work / Life styles options less governance more community power individual responsibility
! Virtual world emerging !
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Facing the future in Property Management :
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thank you www. annimac.com.au