furlani rebrand, packaging & website launch

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Furlani Foods is a North American leader in the frozen bread category, specializing in garlic toasts and select artisan offerings.

TRANSCRIPT

Page 1: Furlani Rebrand, Packaging & Website Launch
Page 2: Furlani Rebrand, Packaging & Website Launch

Rebrand,Web & Pack

Page 3: Furlani Rebrand, Packaging & Website Launch

The Mood:warm bread

contrasting a coolethereal setting

Page 4: Furlani Rebrand, Packaging & Website Launch

Design I:Clean & Kerned

Page 5: Furlani Rebrand, Packaging & Website Launch

Applied to Web &Packaging Concept

Page 6: Furlani Rebrand, Packaging & Website Launch

Design II:Future Loaf

Page 7: Furlani Rebrand, Packaging & Website Launch

Applied to Web &Packaging Concept

Page 8: Furlani Rebrand, Packaging & Website Launch

Design III:The Sign-off

Page 9: Furlani Rebrand, Packaging & Website Launch

Applied to Web &Packaging Concept

Page 10: Furlani Rebrand, Packaging & Website Launch

WebsiteDesign, Copy Writing

& Art Direction

Page 11: Furlani Rebrand, Packaging & Website Launch
Page 12: Furlani Rebrand, Packaging & Website Launch

Photo Direction & Final Retouching:

Artisan Olive Ciabatta

Page 13: Furlani Rebrand, Packaging & Website Launch

Photo Direction & Final Retouching:

Texas Garlic Toast

Page 14: Furlani Rebrand, Packaging & Website Launch

Photo Direction & Final Retouching:

Garlic Baguette

Page 15: Furlani Rebrand, Packaging & Website Launch

Photo Direction & Final Retouching:

Garlic Breadsticks

Page 16: Furlani Rebrand, Packaging & Website Launch

Photo Direction & Final Retouching:

Garlic Bias-cut Toast

Page 17: Furlani Rebrand, Packaging & Website Launch

Photo Direction & Final Retouching:

Family Group Shot

Page 18: Furlani Rebrand, Packaging & Website Launch

Artisan

PackagingEvolution

Page 19: Furlani Rebrand, Packaging & Website Launch

Design, Copy Writing & Photo Direction:

Premium sub-brand

Page 20: Furlani Rebrand, Packaging & Website Launch

Steve FeeneyCreative

Creative Direction

Design Strategy

Art DirectionCopy Writing

Custom TypographyPhoto Direction

Digital Illustration

Graphic Design

[email protected]

fur lanis .ca