funsize sprint school: product design sprints workshop
TRANSCRIPT
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FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
FUNSIZE SPRINT SCHOOL: PRODUCT DESIGN SPRINTS WORKSHOP
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PART I
INTRODUCTION
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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ANTHONY ARMENDARIZ Partner & Experience Director
@MANTWAN [email protected]
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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76% OF OUR WORK ARE DIGITAL PRODUCTS (SOFTWARE)
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WE ONLY WORK WITH PRODUCT ORGANIZATIONS.
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PART I I
HOW PRODUCTS ARE MADE
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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FIRST,
WE’RE TALKING ABOUT SOFTWARE not MARKETING DESIGN
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WHAT’S THE PROBLEM WITH WATERFALL?
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WHY AGILE?
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Design is a process that should yield perfect work. Nope. Wrong, wrong, wrong. Super wrong.
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AGILE/LEAN’S CYCLICAL AND INCREMENTAL PROCESS
DEVELOP & RELEASE
DESIGN (Iterations and
Variations)
VALIDATE & TEST
GATHER REQUIREMENTS
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If you’re a product designer, you’re really designing to create incremental value.
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Today’s client’s are fucking smart. The agency and designers don’t hold all the expertise.
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THE BENEFITS
Teamwork: mo’ minds = mo’ betta
Move fast, fail fast, iterate fast
MVP & validation-oriented work
Incremental process vs. ship-and-done mentality
Accommodates quarterly and annual budget considerations vs. an entire-
project-at-once approach
Full project team transparency
Agency-to-client trust
Get product market fit faster
Maximizes investments and saves money
No more over working as a designer
Get paid for everything you do, even if you finish a little early
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DESIGN SPRINTS
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TODAY WE’LL BE REVIEWING
Funsize Agile 2-Week Design Sprint
For creating short and long term incremental value with 2 week design
sprints in retainer engagements.
Outcomes-Based 5-Day Sprints
For creating tangible measurable results within a structured process and
short fixed timeframe.
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Q &A
DID YOU CATCH ALL OF THAT?
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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OKAY. BREAK (10MIN.)
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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PART I I I
FUNSIZE AGILE DESIGN SPRINT “STEADY PACE & INCREMENTAL VALUE”
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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WHAT’S THIS GOOD FOR?
Serious product companies
Partnerships/staff augmenting
Long-term projects
Ever-evolving product ecosystems
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FUNSIZE’S 2 WEEK DESIGN SPRINT
SPRINT PLANDESIGN
(Iterations and Variations)
VALIDATE & TEST
KICK OFF
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STORIES
THE WHO, WHAT AND WHY METHOD
“As a power user I need to be able to login to Instagram so I can easily switch accounts to be able manage my personal
and business profiles.”
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STORIES
TASK AND ACTIVITY METHOD
“Design account switching flow”
“Refine onboarding wireframes”
“Complete style guide and asset library”
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STORIES
Stories are features and blocks of the work that are broken up into small, easy to understand tasks that describe what
you are creating and when.
These are written and estimated collaboratively by our clients and our design team. Each sprint we plan and
execute the stories based on priority and what we can plan within our availability (velocity).
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STORIES
Stories provide transparency. Stakeholders can read the stories in layman’s terms, and ask questions. Clients can
look at how they are prioritized and have meaningful conversations about what’s most important.
Stories help lower risk. Clients often have limited resources at their disposal. Delivering smaller pieces of work at a rapid pace helps clients get their products in
front of their audience faster.
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SPRINT POINTS
Estimating tasks with points help us assign an estimate that matches the effort. Breaking things into smaller tasks allow
us to keep a good pace and manage the work smartly.
2 Hour Task = 1 Point
1, 2, 3, 4, 6, 8, 12, 16
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SPRINT ACTIVITIES (8 POINTS/SPRINT)
Sprint Kickoff: 1 Pt./Sprint Our teams meet to kick off the sprint.
Standups: 1 Pt./Sprint Our two teams meet to check the pulse on the status and various planning. We discuss work in progress, blockers, and capture action items for both teams.
Internal Review: 2Pts./Sprint Funsize design team internal review of progress.
Design Review: 2Pts./Sprint Funsize and client teams meet weekly to review the design progress, discuss open stories, capture action items and discuss design.
Backlog Groom: 2Pts./Sprint Funsize and client meeting to organize the backlog of upcoming items, capture tasks and stories we believe should be worked on, and plan the next sprint in advance of the next sprint.
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SPRINT VELOCITY: A 1 PERSON DESIGN TEAM
1. Starting Velocity
A project has 1 Designer who works a typical 40 hour per week schedule or 80 hours per 2 week sprint.
Converting hours to points that designer can work a maximum of 40 points per 2 week sprint.
2. Adjusted Velocity
40 Points -Sprint Activities (8 Pts.) = 32 Points/2 Week Sprint
This designer is doing 32 Hours of design work and 8 hours of sprint activities/week.
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WHAT THE HELL MAN?
Why do we do this?
How did we create this process?
Why is it important for our clients and design team to embrace this way of working?
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IT’S FUNSIZE-STYLE SPRINT WRKSHOP TIME!
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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WORKSHOP PROJECT
BENCH.CO
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OVERVIEW
With Bench, you get a professional online bookkeeper to do your books for you and our simple, elegant software to review your finances. It’s everything you need to forget about your bookkeeping, without actually forgetting about your bookkeeping.
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MESSAGES
Your bookkeeper can message you with updates or questions regarding your expenses, accounts and business reports.
You can message your book keeper anytime you have a question or something you’d like to discuss.
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EXPENSES
Your book keeper categorizes your expenses but you can always go in and change them or discuss them with your book keeper.
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REPORTS
You and your accountant have access to monthly updated Balance Sheets and Income Statements.
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WORKSHOP 1: FUNSIZE METHOD
PLAN AND DESIGN BENCH’S FIRST IPHONE APP’S CORE FEATURES.
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EXERCISE 1
PLAN SPRINT 1
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EXERCISE 2
PLAN SPRINT 2 (+ WILDCARD)
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EXERCISE 3
ORGANIZE THE REST IN THE BACKLOG
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Q &A
DID YOU CATCH ALL OF THAT?
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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OKAY. BREAK (10MIN.)
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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PART IV
THE 5-DAY GOOGLE SPRINT “ TO CREATE MEASUREABLE OUTCOMES”
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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A PRESCRIBED PROCESS
DAY 0
Unpack
DAY 1
Setting the Stage
DAY 2
Sketch
DAY 3
Decision
DAY 4
Prototype
DAY 5
Test
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WHAT’S THIS GOOD FOR?
Designing a new flow
Validating a new product concept
Zero-MVP products
New design directions
Building new features
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IT’S 5-DAY SPRINT WRKSHOP TIME!
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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Setting the Stage DAY 0
Choose a big problem
Gather a team
Clear your calendars and grab supplies
Schedule a deadline and user study
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WORKSHOP 2: OUTCOMES BASED 5 DAY SPRINT
DESIGN THE ON-BOARDING FLOW USING THE OUTCOMES BASED 1 WEEK SPRINT.
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THE ICEBOX HAS SOME CANIDATES FOR A WORKSHOP!
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REVIEW YOUR THE PROBLEM OR TASK
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Unpack DAY 1
Unpack all of the knowledge
Draw insights as a team
Create a simple user story
Set the scope for the week
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As a new user, it’s clear to me that Bench is a modern solution for bookkeeping.
As a new user, signing up is easy and does not require me to spend more than 2 minutes of my time.
As a current user, I can easily access Sign In.
As a current user, I am given the benefits of knowing why I need the companion iPhone application.
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WRITE REQUIREMENTS AND ACCEPTANCE CRITERIA
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Sketch DAY 2
Work individually to sketch multiple solutions
Use structured critique & weighted voting to select the best ideas
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Independently, sketch as many as ideas as possible.
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Decision DAY 3
Narrow down solutions and make tough decisions
Draw a storyboard
Select research participants & start planning Day 5 interviews
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Prototype DAY 4
Be ridiculously productive
Build a realistic prototype
Gather a team of experts and set your plan in motion
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PROTOYPE (OR BUILD) EVERYTHING
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Test DAY 5
Show your prototype to real customers
Observe & take really good notes
Start finding patterns in real-time
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Reactions expose opportunities
VALIDATE YOUR IDEAS AND DESIGN
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OKAY, LET’S RECAP
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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Q &A
THANK YOU VERY MUCH!
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO
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FUNSIZE SPRINT SCHOOL Please reach out if your company is interested in receiving a private presentation or deep dive workshop of the two design sprint models covered here.
FUNSIZE ・ FUNSIZE SPRINT SCHOOL ・ @FUNSIZE ・ WWW.FUNSIZE.CO