from start to ipo - the journey by brett wilson (founder & ceo, tubemogul)

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Born In Berkeley

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Ad Spend Through TubeMogul Platform

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10Source: MagnaGlobal

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OneLoad

www.tubemogul.com

OneLoad Gains Traction

www.tubemogul.com

Wall Street Journal article, October 2008

The First Pivot From Video Syndication to Analytics

We [TubeMogul and Illumenix] are really two parts of the same product. TubeMogul's brand and large list of loyal users make this deal all the more powerful. - Jason Lopatecki, Illumenix Co-Founder and TubeMogul CSO

www.tubemogul.com

Analytics + Advertising Vision

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FakePreRoll.com

www.fakepreroll.com

www.fakepreroll.com

Wild West of Video

Open Video Viewability Consortium (OpenVV)

www.opennvv.org

www.opennvv.org

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But thats not where we startedStarted right here in this roomWives in audience didnt think we could win / probably didnt want us to win (find real jobs / $)$22.5K was our startup capital, checks on the wallsWon competition Brett + JohnKeith24