from facelift to facebook™: uniting four generations in ......(unraveling) 1929–1946 (crisis)...

From Facelift to Facebook™: Uniting Four Generations

in the Workforce

Tuesday, February 28, 2017

8:00 a.m. – 9:30 a.m.

Presented by

Rolfe Carawan

Carawan Global Group Virginia Beach, VA

American Rental Association 1900 19th St., Moline, IL 61265 800-334-2177 ARArental.org

American Rental Association February 28, 2017

A. Nature vs. Nurture:

1. Epigenetics – the study of changes in organisms caused by modification of gene expression

rather than alteration of the genetic code itself.

2. Template Genes – provides a foundation of stable and unchangeable characteristics.

3. Transcription Genes – encoded to be impacted by the environment.

B. Generation Theory Introduction:

1. Saeculum – a period of time that approximates the time span of a long human life =

80-100 years.

2. Crisis (from the Greek root Krisis) – a decisive/separating moment. In a disease it is when a physician

knows if a patient will recover or die; in a war it is the decisive battle that signals victory or defeat. It creates an ekpyrosis

= the death of an old order and a birth of something new. It rearranges the world of power & politics.

Examples: Wars of the Roses – 1485; + 103 years = Armada Crisis – 1588; + 101 years = Glorious Revolution – 1689;

+ 92 years = American Revolution – 1781; + 82 years = Civil War – 1863; + 81 years = Great Depression & W.W.II

– 1944; + 81-101 years = 21st. Century Crisis – 2008-2029?

3. Awakenings – Rearranging of inner world of values and culture; elevates the individual over the group; beliefs &

values reoriented. Nourished by the security and affluence of the old order, the old order is now attacked. Defines

ideological battles that will precede the Crisis. Occurs in the middle of a new saeculum – roughly every 40-50 years.”

Examples: Wars of the Roses – 1485 + 51 years = Protestant Reformation – 1536; Armada Crisis –1588 + 52 years =

Puritan Awakening – 1640; Glorious Revolution – 1689 + 52 years = Great Awakening – 1741; American Revolution

– 1781 + 50 years = Transcendental Awakening – 1831; Civil War – 1863 + 33 years = Third Great Awakening –

1896; Great Depression & W.W.II – 1944 + 30 years = Consciousness Revolution – 1974.

4. Social Generation – everyone who nature or society brings into existence around the same time period.

Distinguished from previous and later generations because of commonly shared experiences at roughly the same age =

“Age Location in Time.”

S A E C U L U M D A T E S

High 1946–1964

Awakening 1964–1984

Unraveling 1984–2008

Crisis 2008–2029?

http://www.lifecourse.com/about/method/the-four-turnings.html#1T




“From Facelift to Facebook: Uniting Generations.” 2

© Rolfe Carawan, Carawan Global Communications and Consulting 2950 Baltic Ave #303 Virginia Beach, VA 23451 www.rolfecarawan.com [email protected]

NOTES:

E R A

1908–1929

(Unraveling)

1929–1946

(Crisis)

1946–1964

(High)

1964–1984 (Awakening)

1984–2008

(Unraveling)

K E Y E V E N T S

Four Freedoms World War I Prohibition Scopes Trial

Crash of 1929 New Deal Pearl Harbor D-Day

McCarthyism Levittown Affluent Society Little Rock

Kent State Woodstock Watergate Tax Revolt

Perestroika National Debt Culture Wars Simpson Trial

E N T E R I N G E L D E R H O O D

( A G E 6 3 – 8 3 )

Progressive (Artist) empathic

Missionary (Prophet) wise

Lost (Nomad) tough

G.I. (Hero) hubristic

Silent (Artist) empathic

E N T E R I N G M I D L I F E

( A G E S 4 2 – 6 2 )

Missionary (Prophet) moralistic

Lost (Nomad) pragmatic

G.I. (Hero) powerful

Silent (Artist) indecisive

Boom (Prophet) moralistic

E N T E R I N G Y O U N G A D U L T H O O D

( A G E S 2 1 – 4 1 )

Lost (Nomad) alienated

G.I. (Hero) heroic

Silent (Artist) sensitive

Boom (Prophet) narcissistic

Gen X (Nomad) alienated

E N T E R I N G C H I L D H O O D

( A G E S 0 – 2 0 )

G.I. (Hero) protected

Silent (Artist) suffocated

Boom (Prophet) indulged

Gen X (Nomad) abandoned

Millennial (Hero) protected

Recent Generations and Their Archetypes

G E N E R A T I O N A G E

G.I. 91–114

Silent 73–90

Boomer 55–72

Gen-X 34–54

Millennial 11–33

Homeland 0–10

Charts used by permission: Copyright © 1999–2017 LifeCourse Associates

http://www.rolfecarawan.com/



EXPLORING PERSPECTIVES AND VALUES

BABY BOOMER:

GEN X:

MILLINNIALS:

GETTING THE MOST OUT YOUR MILLINNIALS

1. Short- term, Achievable Goals

2. Hands-On Guidance

3. Mentorship

4. To Contribute

5. A Social Workplace




COMMUICATION IS KEY:

Success is in the Conversation


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Your professional development resource

For questions, call ARA Member Services at 800-334-2177.

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from facelift to facebook™: uniting four generations in ......(unraveling) 1929–1946 (crisis)...

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