from back-of-the-napkin to app in two weeks

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Welcome. @propelics @apperian From Back of the Napkin to App in 2-Weeks January 16 th , 2014 We will begin at 1:02pm EST!

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From Conceptual Thought to a Working App in Two Weeks? Seriously? Go from “back-of-the-napkin” to “downloadable app” in two weeks? Seriously? Learn how to break down the discreet steps of conceptualizing, building and launching an enterprise mobile app within weeks, not months. The secret is harnessing and optimizing the mobile app lifecycle to turn your sketch into reality. This presentation from Propelics and Apperian outlines the best practices for defining, developing, distributing, and securing enterprise mobile applications through the lens of real-life use cases. By downloading this presentation you will: - Learn proven techniques for creating a successful mobile-app in weeks, not months - Hear practical use cases for driving productivity through mobile apps - Know how to easily secure and deploy mobile apps with a complex workforce - How to accelerate time-to-value of your mobile apps by improving app quality and shortening development cycles

TRANSCRIPT

Page 1: From Back-of-the-Napkin to App in Two Weeks

Welcome. @propelics @apperian

From Back of the Napkin to App in 2-Weeks January 16th, 2014 We will begin at 1:02pm EST!

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•  15+ year track record •  Fortune 500 clients •  Global experience •  100% focused on

mobile for the Enterprise

•  San Jose, Boston, Pittsburgh

Propelics creates mobile strategies and world class Apps for the Enterprise.

Propelics Background – About Us

Page 3: From Back-of-the-Napkin to App in Two Weeks

Enterprise Mobile Strategy Services Enterprise Mobile Strategy Mobile App Portfolio Mobile App Scoping & Planning IT Readiness for Mobility Innovation through visualization Center of Excellence Creation

Mobile Advisory Services Mobile Mentoring Executive Education Speaking Engagements

Managed Services Application Oversight Application Development, Maintenance and Support Managed Mobile Center of Excellence Onshore and Offshore App Development

What We Do

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Propelics Strategy Kickstarts

Mobile App Rapid Prototyping

Prototype Factory

Mobile App Scoping & Planning Kickstart

Mobile App Roadmap

IT Readiness for Mobile Kickstart

Mobile COE Kickstart

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Eric Carlson: Partner - Propelics

Eric is a seasoned leader with a keen eye for emerging technologies. He is well respected in both technical and business circles, due to his ability to match up the right amount of technology "geekiness” with business understanding to craft truly unique solutions.

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Alan Murray: Head of Product - Apperian

As Apperian’s head of Product, Alan is responsible for crafting and guiding the company’s product roadmap and leveraging technological innovations to solve enterprise mobility challenges for our customers and partners more swiftly than any alternative available. Period.

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© 2013 Apperian Inc. All rights reserved. © 2014 Apperian Inc. All rights reserved.

•  Recognized as pioneer and leader in Enterprise Mobility Management

•  Global presence in Americas, EMEA and APAC; headquartered in Boston

•  Founded 2009, 3x growth in last year

•  8 patent applications filed, more in progress

•  $28M invested by top-tier partners

Apperian overview

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© 2013 Apperian Inc. All rights reserved. © 2014 Apperian Inc. All rights reserved.

Apperian Solves Mobile App Challenges

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Get apps into the hands of your users securely, seamlessly.

•  Deliver public, private, web apps •  Through a branded app catalog

•  For BYOD or corp owned devices •  With “no-code” security wrapping

•  Full mobile app life-cycle support •  Instant on, instant scale

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Agenda

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•  Developing a Mobile Strategy •  From Strategy to Prototype

•  Testing on Device

•  App Deployment Considerations •  Q&A

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Mobile as a game changer is finally being understood in the Enterprise

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Everyone wants mobile, but most many companies aren’t sure what to do with it.

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Point of View – The Law of Three

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However, thisis not easy

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Disparate data, complex processes

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Lack of UX knowledge

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Lack of a culture of innovation

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Mobile doesn’t fit traditional IT projects

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Disruptive Change

Ready?

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Strategy / Prototypein 2-weeks!

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Mobile App PORTFOLIO: Approach

Business Drivers

INNOVATION HOTSPot

Innovation thru

Visualization

Market Opportunity

Innovation Strategy & Alignment

Business Segments, Verticals, Channel,

solutions

Action Plan

Recommend App

Roadmap

Step I: Direction Setting

Step II: Ideation, Readiness, Visualization

Step III: Recommendations & Next Steps

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Overall Timeline

Week 1: App Roadmap

!•  Define scenarios, identify apps,

create portfolio, prioritize portfolio based on business drivers, identify candidate app for prototyping in week 2

Week 2: App Rapid Prototype

!•  Visualization and storyboarding of

scenario •  “Prototype” the app (tablet or

phone) •  Provide $, time, and resource

proposal for full app

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Set the Direction

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•  Direction Setting •  Refine the vision •  Qualitative and quantitative business drivers

•  (e.g. Growth, profitability, brand enhancement, customer experience, employee experience, etc.)

•  Innovation influence •  (e.g. Customers, employees, distributors, suppliers, leadership, partners, resellers etc.)

•  Opportunity Identification •  Identify Innovation “Hot Spot”

•  Business Value •  Innovation •  Mobile Suitability •  Competitive Advantage •  Readiness

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Ideation and Concept Generation

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•  Identification of scenarios •  Ideation Framework

•  Primary business value driver and actor for each scenario

•  App Identification

Ideation Framework

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Convergence and App Portfolio

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•  Prioritize key scenarios •  Level of Innovation •  Business Benefit •  Organizational and Technical Readiness •  Ease of Implementation

•  Characterize the technical viability based on constraints, effort, and cost

•  Assign rankings to the scenarios and identify the candidate scenario for prototyping

Scenario Matrix

App Portfolio

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•  Business Value!•  Innovation!•  Readiness!•  Ease of Implementation!

Convergence

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Visualization and Prototype

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Understand the App idea •  Review the business problem, opportunity, and target audience •  Verify the app scenario (Derived from pre-planning activities) •  Plan the “day-in-a-life” use case

Visualize the concept •  Define the business interaction flow •  Create mockups – hand drawn and visual layout

Build the Mobile App with integration •  Design and Build the screens, integrate with the data •  Demonstrate the “working prototype” and the compelling story

Deploy the App and create the plan •  Deploy the working App using Apperian •  Create a plan for extending the prototype to the full app •  Provide Recommendations, cost, resources and timelines

App Idea

Visualization Build

Deploy

Visualization & Prototype

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Page 27: From Back-of-the-Napkin to App in Two Weeks

Use Visualization as a Weapon

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To invoke change Begin respecting users’ time & tasks Force scope decisions Question what is commonplace To fail cheaply

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Example

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Business team began to look for simple tasks to remove Significant time using systems to perform cross-lookups on PCs App built in 2 weeks gives back ~3 hours / week of time per user Success is driving future scope, not perception of value

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Key Visualization Considerations

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•  Avoid over engineering the app •  Simplify the complexity of the process •  UX is critical •  Day in the life is Critical

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Example

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•  15 minute paper process •  Poor utilization, not great data •  Version 1 was to “App the current

process” •  Less utilization than paper •  Enhancements:

•  GPS, login information

•  Image capture •  Differences only

•  85%+ utilization •  Data spurring Store Ops engagements

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Day in the Life

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Example

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•  Driver based applicationfor deliveries

•  Complicated directions &needs for new andtemporary employees

•  270,000 overtime hours per year billed for tempemployees

•  Customer satisfaction, fuel/maintenance, supportemployees all affected by overtime

•  Removal of “tribal” knowledge and paper processes

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Visualization and Prototype: Details

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Visualize the concept Solidify the “Experience” Tangible asset Gather feedback

Exercise the App Creation

App Concept !

Wireframe !

Visual Design !

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Interaction Flow

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Wireframe Models

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Example

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21 step process – every time All required - had to ensure all customer’s requests were handled Difficult decision to not serve every customer Reduced to 4 steps

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Technical Considerations & Architecture

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•  Application Architecture options and decisions to support known functionality

•  Security & Authentication Design •  Current infrastructure requirements and challenges •  Current and future state data sources, and methods •  Data Design (services design, data transformation, caching) •  Discuss platform choices: (iOS, Android, HTML5), mobile app

development platforms, MADPs •  App Deployment & Support (App Delivery – Apperian, AppStore

monitoring, in-app log and analytics monitoring, support desk requirements, etc.)

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Testing Process Change: Now Inline with Development

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Testing Deployment with Apperian

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•  Seamless ability to deliver applications to development team, testers, business partners and executives

•  Competitive testing, device selection, etc.

•  Simplifies the complicated UUID registration and provisioning profile process typical with iOS development pushes

•  Ability to deliver with one-click, allowing development team to publish, inspect, secure and sign application for delivery

•  Directly from Appcelerator, Xamarin •  1 user or 1,000

•  Allow users to comment on applications and provide bug reports without complication

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•  Go mobile first

•  Drive adoption

•  Track usage

•  Meet compliance

•  Mobile App Management

•  Boston based

•  Founded in 2009

•  $28MM funding

•  Top tier Investors

•  Protect Apps and data

•  Reduce complexity

•  Drive adoption

•  Instant on & scale

•  Custom App Store

•  Policy based control

•  No code changes

•  Zero client touch

•  Granular visibility

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Protect what matters most

[mobile apps & data]

Reduce complexity

[in a BYOD enterprise]

Drive high adoption

[generating higher ROI]

Instant on Instant scale

[to thousands of users]

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“Increase sales productivity and

quality of life by enabling on-the-go

access to critical sales processes via simple,

intuitive mobile applications.”

Jeff McKittrick Director Sales Enablement

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“Clinique is reshaping the industry

standard with exciting new technologies

that allow consumers to

connect with the brand in ways

most relevant and engaging to them.”

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Page 45: From Back-of-the-Napkin to App in Two Weeks

•  Deliver public, private, web apps

•  Through a branded app catalog

•  For BYOD or enterprise owned devices

•  With “no-code” security wrapping

•  Full mobile app life-cycle support

•  Instant on, instant scale

Mobile Application Lifecycle

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On-Board [ Publish and update Apps directly ]

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Inspect [ Detect malware, threats & malicious code ]

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Copy/ Paste

Data���Encryption

Require Passcode

Jailbreak Detection

App-level VPN

Single���Sign On

Remote���Control

Protect [ No source code or SDK required ]

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Package [ Sign apps directly from admin console ]

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Deploy [Custom, private app store ]

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Protect what matters most

[mobile apps & data]

Reduce complexity

[in a BYOD enterprise]

Drive high adoption

[generating higher ROI]

Instant on Instant scale

[to thousands of users]

Page 52: From Back-of-the-Napkin to App in Two Weeks
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Mobile App Rapid Prototyping •  1-2 week project •  Build your vision through a prototype and deliver it to your

constituents •  Kickstart your mobile program •  Delivered via Apperian One

•  One enterprise app •  Unlimited public apps •  100,000 user limit •  Custom app catalog

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[email protected] 888-405-2820

[email protected] 617-477-8740

Special Webinar Offer

Schedule Your Free 1 Hour Introductory Call

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Thank You!