Discount Displays. 31 - 35 Wortley Road, Croydon, Surrey. CR0 3EB

email: sales@discountdisplays.co.uk - Tel: 0844 800 1020as:liaem

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Supplying Print Ready FilesWe recommend saving as a .PDFYou may also send the file in the following types: psd, tif, tiff, eps, ai, or within their native program builds.

We prefer that you send .PDF files with outlined fonts.These files are easier to handle and will likely speed up yourturn-around. Remember to add crop marks and send with bleeds included.

If you send us an RGB file, there is a chance that a color shift may occur and you may not be satisfied with your job.You should always start and finish your designs in CMYK color mode if intended for print.

Low resolution files may be printed as is or will be placed on hold until we receive new files, slowing your turn-around. Please send in pro to100 dpi file at full printing size. (e.g. 400 dpi at quarter size or 200 dpi at half size)

Bleed must extend further than the cut line. Please keep all text and anything you do not want cut at least 3mmaway from the cut line.When sending an .eps or .pdf,make sure you include crop marks so we can cut the jobcorrectly.

When exporting from any program such as Indesign or Illustrator, use these settings to make sure your .PDF filesexport correctly.

Export settings for .PDF files

1.Adobe PDF Preset is set to: Press Quality

2. Compatibility is set to: Acrobat 5 (PDF 1.4)

3. Compress Text and Line Art is set to:Off

TransparencyAny transparency issue can be resolved before saving your file.To prevent this, never use shadows, glows, or anyother transparency (image or otherwise) on top of a spot color.Always convert your spot color to CMYK andflatten before sending.All of these effects will cause transparency problems.

OverprintPrimarily used to intentionally overlap inks for a number of reasons, overprint can cause unexpected results.Wesuggest that you turn all overprint objects off before submitting your files.Unexpected results may occur if youhave accidentally set certain objects to overprint. Always check logos and other artwork before submitting.

ColourWhen using a blue in your design, always make sure to leave at least a 30% difference in your Cyan and Magentavalues. Blue is close to purple in the CMYK spectrum.Remember, use a low amount of magenta whenever usinghigh amounts of cyan to avoid purple.

Grayscale images that are converted to CMYK will have a color shift in the final print.That shift may be green oryellow.Always check the CMYK values of your grayscale in the final CMYK document. If there are other values

PrintingFrequently Asked Questions

Discount Displays. 31 - 35 Wortley Road, Croydon, Surrey. CR0 3EB

email: sales@discountdisplays.co.uk - Tel: 0844 800 1020as:liaem

siDtouncsiD

ountdics@disela

W53-13.syapls

-ks.co.uyalps

C,RoadyeltroW

00804084:elTTel

.yerSur,oydonrC 0 3EBB0 3EB

02001020001020

BEE30RC

other than K in your grayscale image, there is a chance that the color will vary.

To eliminate all values other than K, use your Channel Mixer (adjustment layer) in Photoshop, then click“Monochrome”and adjust accordingly.

Rich black is an ink mixture of solid black, 100% K,with additional CMY ink values.This results in a darker tone thanblack ink alone. If you print black alone as 100% K, the resulting black may not be as dark as you might like.

We recommend usingC 60 M 40 Y 40 K 100This will give you a deep, dark, rich black.

Gradient ProblemsMany things can cause banding. Banding can be caused by the program that it is exported from, such as Indesignor Corel. Also, too many gradient steps, for example going from a very light color to a dark color, in a small area willcause banding.To prevent this, check your digital files before sending. If you use a gradient,make sure it hasenough room for a smooth transition.

Pantone ColoursThere are three different ways Pantone colors can affect the way your job prints.The first is by object effects, suchas shadows or glows, on top of your Pantone colors.To avoid this, convert all your Pantone colors into CMYKbefore submitting your order.

The second way Pantone colors can affect your file is when you use transparent images.To fix this issue, convert allyour Pantone colors into CMYK. If you need to have a Pantone color in your art you must create a clipping maskaround the image so the white area will not show up.This must be done before submitting the order.

The last way Pantone colors can affect your order is the color conversion between a Pantone color and CMYK.Allof our normal printing is done in CMYK If you use Pantone colors in a job that will print CMYK, your job mightprint with undesirable colors. If you send in a job with Pantone colors, the CMYK conversion will change thePantone color. It is not always possible to match pantone colours using CMYK printers.

Our printers and media are carefully calibrated but if no colour proof is supplied or machine proof is requested wecan only print what is supplied on disk.

PrintingFrequently Asked Questions