Frenemies: Courting a Relationship with the Media

Cathy Allie, Director of Communications and Community Relations

Raytown Schools

"Frenemy" is an oxymoron combining the word “friend" and “enemy" that can refer to either an enemy pretending to be a friend or someone who really is a friend but also an enemy or rival OR a person with whom one is friendly despite a fundamental dislike or rivalry. The term is used to describe personal, geopolitical, and commercial relationships both among individuals and groups or institutions. The word appeared in print as early as 1953.

http://quotes.lifehack.org/media/quotes/quote-Laurence-Sterne-courtship-consists-in-a-number-of-quiet-83949.png

The take that didn’t make,

“They just…defecate everywhere…”

But, listen for the play on words

at the end of the video.

Determining Compatibility

“He was the toast to her butter.” Nicolas Sparks, author

Nurturing Interest

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCPrvguWTn8gCFQRNkgodwWEASw&url=http://alohacleaningservice.com/getessay/about-loyal-friends/&bvm=bv.103627116,d.aWw&psig=AFQjCNHIgMsZgoiHNTvkafsWFBDXonUsRA&ust=1443716065610297

Weathering the Storm

Keeping It Fresh

Goal?

The Break Up

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRxqFQoTCNOV7-O-n8gCFY4Hkgodd6gLIg&url=http://www.solarquotes.com.au/blog/are-solar-power-systems-a-viable-solution-for-mining-companies/&psig=AFQjCNEpAf5Qi7ZjJCWJmfACbBKquEyUbA&ust=1443727558490322