{{Group 2: Adam Braun, Dan Breen, Ken Group 2: Adam Braun, Dan Breen, Ken Carter, Mackenzie Hickey, Jaqueline Carter, Mackenzie Hickey, Jaqueline IlkowitzIlkowitz

At the request of the community group, At the request of the community group, Beautiful Trenton we propose to create Beautiful Trenton we propose to create a website called “Free Trenton.”a website called “Free Trenton.”

Project OverviewProject Overview

• Educate voting-age Trenton residents about:• Issues• Candidates• Voting

Audience AnalysisAudience AnalysisPersona 1 Persona 2 Persona 3

Ethnicity African American

Latino Polish

Age 25-44 25-44 45-64Details Looking for

work or low paying job, may or may not have completed high school

Looking for work or low paying job, may or may not have completed high school

Immigrant, lives in ethnic enclave, may be retired or looking for work

Needs Education and Economy

Education and Economy

Safety

Wireframe Wireframe

English only website: simple vocabulary, ensure correct English only website: simple vocabulary, ensure correct information (nothing gets lost in translation)information (nothing gets lost in translation)

Easy-to-use website widgetsEasy-to-use website widgets

Ability to gather wide range of information in one placeAbility to gather wide range of information in one place

RSS Newsfeed: easy access to articles, provides additional RSS Newsfeed: easy access to articles, provides additional information to those interested in learning moreinformation to those interested in learning more

Short video: will explain importance of votingShort video: will explain importance of voting

Twitter widget: short and easily accessibleTwitter widget: short and easily accessible

Special Considerations and Special Considerations and FeaturesFeatures

SitemapSitemap

Homepage: Homepage: Twitter Feed: constant updates and opinionsTwitter Feed: constant updates and opinionsRSS News feed: constant updates, additional info. RSS News feed: constant updates, additional info. Video about importance of voting: less words, important information Video about importance of voting: less words, important information About Us: background on organization/group/classAbout Us: background on organization/group/class

About the election: About the election: history of Trenton: restoring pride in Trentonhistory of Trenton: restoring pride in TrentonMayoral and City Council election: explaining dutiesMayoral and City Council election: explaining dutiesIssues: describe what is important to cityIssues: describe what is important to city

Voter information:Voter information:Voter registration: How? RequirementsVoter registration: How? RequirementsVoting locations: Where?Voting locations: Where?Voting FAQ’s: what is allowed?Voting FAQ’s: what is allowed?

Candidates:Candidates:Explain who they are, explain platformExplain who they are, explain platform

Election Calendar:Election Calendar:Upcoming events (i.e. Town Hall meetings and candidate events)Upcoming events (i.e. Town Hall meetings and candidate events)

Sample ContentSample Content

• Skills: website design, writingSkills: website design, writing

• Wordpress templates allows for easy Wordpress templates allows for easy manipulation of websitemanipulation of website

• Can make website as personalized as Can make website as personalized as wanted with Wordpresswanted with Wordpress

Resource RequirementsResource Requirements

October 15th: Website Proposal & Narrated PowerPoint

October 29th:  Second Round of Revisions to Website Design & Content

 First Round of Articles and Pictures to Put on WebsiteNovember 5th:  

       Facts checked for Website content        Second Round of Articles and Pictures to Put on Website

November 12th:     Collection of Candidate’s Social Media Sites

      Ideas for Social Media StrategyNovember 19th:

Social Media Strategy PresentedNovember 26th:

     Final Revisions to Website Design & Content      Updated Articles & Candidate Information

December 3rd: Final Presentation of Website Design & Content

Development TimelineDevelopment Timeline

Features that update automatically:Features that update automatically:• Twitter feedTwitter feed• News article feed (RSS)News article feed (RSS)

Features which require manual Features which require manual edits:edits:

• Content based features Content based features (candidate biographies, platforms, (candidate biographies, platforms, pictures, voting information)pictures, voting information)

Easy to change content without Easy to change content without disrupting the layout of the site or disrupting the layout of the site or calling for total redesign calling for total redesign

SustainabilitySustainability RSS Feed:

Twitter Feed: