free tech tools - promotions east 2011
TRANSCRIPT
![Page 1: Free Tech Tools - Promotions East 2011](https://reader030.vdocuments.mx/reader030/viewer/2022032421/55a79b261a28ab106e8b4769/html5/thumbnails/1.jpg)
Free Technology Tools with Real Life Application
Jennifer Reissaus, MASAdvertising Specialties Alliance
Promotions EastJune 7, 2011
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7.Jun.2011
Free Technology Tools
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7.Jun.2011
Free Technology Tools
Presentation will be available
for download.
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7.Jun.2011
Free Technology ToolsOverview
- Marketing
- Organization
- Doing / Seeing Stuff
- Alternatives to Big Software
- Collaboration Tools
![Page 5: Free Tech Tools - Promotions East 2011](https://reader030.vdocuments.mx/reader030/viewer/2022032421/55a79b261a28ab106e8b4769/html5/thumbnails/5.jpg)
7.Jun.2011
Free Technology Tools
- Marketing
- Organization
- Doing / Seeing Stuff
- Alternatives to Big Software
- Collaboration Tools
![Page 6: Free Tech Tools - Promotions East 2011](https://reader030.vdocuments.mx/reader030/viewer/2022032421/55a79b261a28ab106e8b4769/html5/thumbnails/6.jpg)
7.Jun.2011
Marketing -Slideshows
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7.Jun.2011
Slideshare
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7.Jun.2011
Slideshare
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7.Jun.2011
Slideshare
By Category
By Tag
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7.Jun.2011
Slideshare
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7.Jun.2011
Slideshare
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7.Jun.2011
Slideshare
Useful content =
more views
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7.Jun.2011
Slideshare
Don’t forget your contact
information!
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7.Jun.2011
Slideshare
• PowerPoint presentations, OpenOffice files, Word documents, Adobe PDF Portfolios and Keynote (for Mac users)
• Stored online; share publicly or privately (PRO only.) • Add audio to make a webinar. • www.slideshare.net
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7.Jun.2011
Slideshows
How could you use slideshows?- Useful information that speaks to your
target market- Customer-specific presentation- Case study collection- What’s new from Promotions East 2011- ???
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7.Jun.2011
Marketing –Stock Images
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7.Jun.2011
crestock
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7.Jun.2011
crestock
Read th i s !
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7.Jun.2011
crestock
www.crestock.com
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7.Jun.2011
iStockphoto
Free Photos!
Free Vector Files!
Free Audio!
Free Video!
Free Flash!
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7.Jun.2011
iStockphoto
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7.Jun.2011
iStockphoto
Read th i s !
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7.Jun.2011
iStockphoto
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7.Jun.2011
iStockphoto
www.istockphoto.com
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7.Jun.2011
Marketing - Surveys
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7.Jun.2011
Surveys - Zoomerang
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7.Jun.2011
Zoomerang
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7.Jun.2011
Zoomerang
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7.Jun.2011
Zoomerang
zoomerang.com
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7.Jun.2011
Surveys - SurveyMonkey
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7.Jun.2011
Surveys - SurveyMonkey
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7.Jun.2011
Surveys - SurveyMonkey
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7.Jun.2011
SurveyMonkey
surveymonkey.com
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7.Jun.2011
Marketing - Surveys
How can you use surveys?
- Vote on golf tournament prizes
- Choose apparel styles
- Ask subscribers to choose next article topic
- ????
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7.Jun.2011
Marketing - Email
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7.Jun.2011
Email Marketing - MailChimp
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7.Jun.2011
Email Marketing - MailChimp
- List Management – FREE 2000 subscribers
- Templates
- Autoresponders
- Segmented lists
- Unlimited images
- FREE up to 12000 emails per month
- And more….
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7.Jun.2011
Marketing - Email
mailchimp.com
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7.Jun.2011
Email Marketing – iContact
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7.Jun.2011
Email Marketing – iContact
- List Management – FREE 500 subscribers
- Templates
- Autoresponders
- Segmented lists
- Surveys
- Email 6x subscriber limit per month
- And more….
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7.Jun.2011
Marketing - Email
iContact.com
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7.Jun.2011
Free Technology Tools
- Marketing
- Organization
- Doing / Seeing Stuff
- Alternatives to Big Software
- Collaboration Tools
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7.Jun.2011
Organization – Bookmark in the Cloud
“The term cloud is used as a metaphor for the Internet, based on the cloud drawing used to depict the Internet in computer network diagrams as an abstraction of the underlying infrastructure it represents.”
- www.wikipedia.org
Cloud = Internet = Online
In the Cloud????
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7.Jun.2011
Organization – Bookmark in the Cloud
del.icio.us
OR
www.delicious.com
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7.Jun.2011
delicious
Plays n ice w i th F i re fox……
and w i th Internet Exp lo rer……
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7.Jun.2011
delicious
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7.Jun.2011
delicious
Or - Right Click to see the dialog box
Use the button
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7.Jun.2011
delicious
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7.Jun.2011
delicious
Tags, not folders
In the cloud – access anywhere
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7.Jun.2011
Organization – Web Notebooks / Clippers
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7.Jun.2011
Zoho Notebook
• Clip portions of web screens or entire screens
• Text & Images
• Organize into notebooks
• Sections within notebooks
• Stored in the Cloud
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7.Jun.2011
Zoho Notebook
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7.Jun.2011
Zoho Notebook
Right Click to see the dialog box
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7.Jun.2011
Zoho Notebook
Or use Quick Link
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7.Jun.2011
Zoho Notebook
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7.Jun.2011
Zoho Notebook
notebook.zoho.com
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7.Jun.2011
Evernote
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7.Jun.2011
Evernote
Finds text in
graphics!
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7.Jun.2011
Evernote
• Shines as a capture tool
• Replaces notebooks / scraps of paper / napkins / Post-It notes
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7.Jun.2011
Evernote
• Shines as a capture tool
• Replaces notebooks / scraps of paper / napkins / Post-It notes
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7.Jun.2011
Evernote
• Sync between online / desktop / mobile device
• Free iPod/iPhone App
• Android now available
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7.Jun.2011
Evernote
www.evernote.com
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7.Jun.2011
Organization – Web Notebooks / Clippers
How can you use Web Notebooks?- Collect information on clients / prospects
- Collect information on upcoming events
- ????
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7.Jun.2011
Organization – To-Do Lists
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7.Jun.2011
CheckVist
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7.Jun.2011
CheckVist
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7.Jun.2011
CheckVist
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7.Jun.2011
CheckVist
- Multiple Lists
- Nested Lists / collapse-expand
- Due Dates / view by due date
- Tags / view by tag
- Color tasks to show priority
- Search for text, tags, due dates – in one list or across all lists
- New features added based on user voting
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7.Jun.2011
CheckVist
www.checkvist.com
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7.Jun.2011
Finding a Meeting Time
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7.Jun.2011
When Is Good
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7.Jun.2011
Finding a Meeting Time
www.WhenIsGood.net
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7.Jun.2011
Free Technology Tools
- Marketing
- Organization
- Doing / Seeing Stuff
- Alternatives to Big Software
- Collaboration Tools
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7.Jun.2011
Doing / Seeing –Viewing Embroidery Files
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7.Jun.2011
Wilcom TrueSizer
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7.Jun.2011
Wilcom TrueSizer – Simulated Sewout
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7.Jun.2011
Wilcom TrueSizer – Slow Redraw
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7.Jun.2011
Wilcom TrueSizer
• www.wilcom.com.au/PRODUCTS/TrueSizer.aspx
• Must register at embroiderystartup.com to download
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7.Jun.2011
Pulse Ambassador
• www.pulsemicro.com/ambassadordownload
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7.Jun.2011
Doing / Seeing -Desktop Recorder
• Used for the Wilcom slow redraw slide
• CamStudio 2.0
• www.camstudio.org
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7.Jun.2011
Doing / Seeing – Transferring Large Files
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7.Jun.2011
Transferring Large Files
• File Transfer / Share• File Sync – between multiple computers• Online Backup – FREE to 2GB• Version History• Premium plans available• www.dropbox.com
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7.Jun.2011
Transferring Large Files
• FREE – 5GB storage • Send files up to 25MB ea.• Premium plans available• www.box.net
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7.Jun.2011
Transferring Large Files
• FREE – Send files up to 100MB ea
• Premium plans available
• www.yousendit.com
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7.Jun.2011
Doing / Seeing – Screen Capture
OLD WAY
• PrintScreen – Copies full screen image to clipboard. (Then paste to image editing tool to crop, crop, recopy, insert into document.)
• Alt-Printscreen – Copies active window image to clipboard.
• Right-click on image – Download image as saved file. Insert file into document.
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7.Jun.2011
Doing / Seeing – Screen Capture
NEW WAYSnippy –
- Draw around exact portion of screen needed – automatically copies to clipboard (then paste into document.)- Press shift to draw rectangle instead of free-form.- www.bhelpuri.net/Snippy/
to download & install
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7.Jun.2011
Snippy
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7.Jun.2011
Snippy
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7.Jun.2011
Snippy
- Download executable (snippy.exe) to your hard drive.
- Add a shortcut to the executable to startup folder.
- Click on Snippy icon in SystemTray to use.
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7.Jun.2011
Doing / Seeing -Creating PDF Files
Installs as a printer
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7.Jun.2011
CutePDF
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7.Jun.2011
CutePDF
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7.Jun.2011
CutePDF
• Universally-readable format
• CutePDF.com
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7.Jun.2011
Doing / SeeingViewing EPS Files
promote.3m.com/eps_viewer/index.jsp
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7.Jun.2011
Doing / SeeingIdentifying Fonts
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7.Jun.2011
Doing / SeeingIdentifying Fonts
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7.Jun.2011
Doing / Seeing - Identifying Fonts
www.WhatTheFont.com
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7.Jun.2011
Doing / SeeingIdentifying Fonts
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7.Jun.2011
Doing / Seeing - Identifying Fonts
www.identifont.com
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7.Jun.2011
Free Technology Tools
- Marketing
- Organization
- Doing / Seeing Stuff
- Alternatives to Big Software
- Collaboration Tools
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7.Jun.2011
Alternatives to MS Office
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7.Jun.2011
Alternatives to MS Office - OpenOffice
Word
Powerpoint
Excel
Access
Visio
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7.Jun.2011
OpenOffice
- Opens Microsoft Office files
- Save as Microsoft Office files
- Windows, Linux, Mac version
- Files stored locally
- www.OpenOffice.org
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7.Jun.2011
Alternatives to MS Office - Google Docs
More than a search tool…..
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7.Jun.2011
Google Docs
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7.Jun.2011
Google Docs
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7.Jun.2011
Google Docs
Word
Powerpoint
Excel
Visio
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7.Jun.2011
Google Docs
- Opens Microsoft Office files
- Save as Microsoft Office files
- Files stored in the Cloud / Export to local drive
- docs.Google.com
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7.Jun.2011
Zoho
Powerpoint
Excel
Project
Word
Access
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7.Jun.2011
Zoho
- Opens Microsoft Office files- Save as Microsoft Office files - Files stored in the Cloud / Export to local
drive - Use Google Gears for offline access- Many apps to explore!- Zoho.com
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7.Jun.2011
Alternatives to Adobe Photoshop
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7.Jun.2011
Photoshop Alternatives – The GIMP
• The GNU Image Manipulation Program
• Closest free alt. to Photoshop
• Windows, Unix, Mac• Great tutorials• www.gimp.org
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7.Jun.2011
Photoshop Alternatives – The GIMP
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7.Jun.2011
Photoshop Alternatives – paint.net
• Another close alt. to Photoshop
• Windows• Great tutorials• www.getpaint.net
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7.Jun.2011
Photoshop Alternatives –paint.net
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7.Jun.2011
Alternatives to Adobe Illustrator
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7.Jun.2011
Inkscape
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7.Jun.2011
Illustrator Alternatives – Inkscape
• Opens SVG, SVGZ (zipped SVG), PDF, and AI files• Other file types with assistance (EPS, CDR, CGM, SK1)• Save as SVG, SVGZ, PDF, Postscript/EPS/EPSi, AI• www.inkscape.org• wiki.inkscape.org
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7.Jun.2011
Free Technology Tools
- Marketing
- Organization
- Doing / Seeing Stuff
- Alternatives to Big Software
- Collaboration Tools
![Page 120: Free Tech Tools - Promotions East 2011](https://reader030.vdocuments.mx/reader030/viewer/2022032421/55a79b261a28ab106e8b4769/html5/thumbnails/120.jpg)
7.Jun.2011
Collaboration Tools
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7.Jun.2011
Collaboration Tools
Why?
• Keeps everyone informed.
• Easier for the client – no repetitive e-mails, everything is in one place.
• If a client project – you get insight into decision makers & decision process.
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7.Jun.2011
Collaboration Tools –Zoho
• Collaboration integrated into many Apps• www.zoho.com
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7.Jun.2011
Collaboration Tools –Google docs / Shared Spaces
sharedspaces.googlelabs.comGoogle labs app
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7.Jun.2011
Collaboration Tools –SpringNote
springnote.com
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7.Jun.2011
Collaboration Tools
How would you use a collaboration tool?
• Develop client’s brochure content / wording / design
• Design promotional campaign – timelines, content, responsibilities
• ?????
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7.Jun.2011
Real-Life Scenario
Create project plan
Survey employees
Create presentation – “Why Corporate Apparel?”
Snip visual content from Web
Pull Clipart
Post presentation
Receive DST file & Corporate Anniversary
project request
Find meeting time
Collaborate with team on anniversary calendar content
Email presentation link
Create custom background
View DST file
Create PDF of apparel style options
Identify fonts from old corporate literature
Edit calendar photos
Send calendar art to supplier
Apparel + Calendar
Research corporate apparel trends / benefits
Order Apparel!
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7.Jun.2011
Free Technology Tools
Top 3 you will use
&
How you will use them
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7.Jun.2011
Free Technology Tools
Where do I find this stuff?
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7.Jun.2011
lifehacker
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7.Jun.2011
lifehacker
Search for #hivefive + subject
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7.Jun.2011
lifehacker
1. CallForContenders
2. Results
3. Followup
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7.Jun.2011
lifehacker
Read the comments!
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7.Jun.2011
lifehacker
lifehacker.com
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7.Jun.2011
dogpile
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7.Jun.2011
dogpile
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7.Jun.2011
dogpile
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7.Jun.2011
dogpile
dogpile.com
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7.Jun.2011
Kim Komando
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7.Jun.2011
Kim Komando
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7.Jun.2011
Kim Komando
komando.com
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7.Jun.2011
Where to get this presentation
http://slidesha.re/TechToolsPE2011
Questions?
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7.Jun.2011
Free Technology Tools
P l ease fill out the Evaluation Form
Thanks for attending
http://slidesha.re/TechToolsPE2011
Jennifer Reissaus, MASAdvertising Specialties Alliance