free ict resources and social media
DESCRIPTION
Delivered for Charity IT Conference 2008TRANSCRIPT
Miles MaierLondon Region ICT Champion
FREE ICT RESOURCES FOR CHARITIES
London Region ICT Champion
• Voice, representation, advocacy• Signposting sources of help• Strategic support
Take Aways
• Starting Point
• What’s there
• Find your own way
• Help yourself and others
• 10 useful resources
flickr.com/photos/randomurl/
Starting Point
• Those failing to embrace ICT “risk having their work overshadowed” by those who do. (ESRC)
• £10 billion public funding (NCVO Almanac 2007)
• ICT enabling response to social needs
• 90% say ICT “vital”
• 40% no budget
• 30% training not priority
• 20% not confident* ICT Hub Baseline Research 2007
ICT Reality
What’s already there
• www.ictknowledgebase.org.uk
• www.suppliersdirectory.org.uk
• www.ukriders.info
Publications
• How to Cost & Fund ICT
• Managing ICT
• Easy, Free & Quick ICT Accessibility
• Download: icthub.org.uk/publications
Other ICT Support
• AbilityNet: www.abilitynet.org.uk
• CTT: www.ctx.org.uk
• Cascade: www.lvsc.org.uk
• IT4Communities: www.it4communities.org.uk/
Social Media / Web 2.0
• What is it
• Why should you care
• How it’s being used - for non-profit
• Impacts
• How to get there
Social Media / Web 2.0
Photo: flickr.com/photos/tonypeters/
“Social Media is game changingwww.Radian6.com/cms/social_media
“Online applications, platforms and media which aim to facilitate interaction, collaboration and the sharing of content”
www.universalmccann.com
Photo: flickr.com/photos/briansolis/
Why social media?
• Advocacy
• Awareness
• Fundraising
• Inspiring action
• Influencing change
Blog Readership
• 65%
• 17.8m
UK Active Internet Users
Universalmccann.com
Watching Video
• 84%
• 15m
• UK Active Internet Users• Universalmccann.com
Photo Sharing
• 49%
• 8.4m
UK Active Internet Users
Universalmccann.com
Social Networking
• 60%
• 10.6m
UK Active Internet Users
Universalmccann.com
Finding your Way
Photo: flickr.com/photos/worldwidewandering
Finding your way
• Objectives - what
• Audience - who
• Strategy - pick a path that fits
• Implement - match the tool
• Sustain - measure, adjust
Help yourself and others
• UK Riders – www.ukriders.info
• Idealware – www.idealware.org
• NetSquared - http://netsquared.meetup.com/
• Common Craft – www.commoncraft.com
• Facebook for Good - http://tinyurl.com/6d6v2y
• My Causes - www.myspace.com/mycauses
Photo: flickr.com/photos/jose-montenegro/
Top 10
10.Crowdvine - meet smarter
9. Ning - create your own network
8. Flickr - show your story
7. Del.ico.us - tag it
6. Youtube - tell your story
Top 10
5. Google Docs - collaborate
4. Blogs - follow and listen
3. RSS - stay up to date
2. Suppliers Directory - find ‘em
1. Knowledgebase - find out
