four pillars of_social_selling_master_agenda
TRANSCRIPT
Four Pillars of Social Selling Workshop Agenda
Workshop Facilitator
Two Decades of Technology Sales Experience
Sales Director @ Neev Consultancy
Board Advisor
President @ SmartLife NGO - Dubai
Social Selling and LinkedIn Evangelist
Digital Native written over 800+ Blog posts
Vinod Mehra Cell: 050 – 6343120
Email: [email protected]
Your sales professionals are losing deals because they
• Are not present in early 70% of the customer journey • Miss on critical decision makers – 6.8 (CEB) people involved in
decision making. • More complex the sale, more number of people are involved • 24% of the forecasted deals are lost because sales engagement
is single threaded and at risk. Either decision makers change jobs or sales has left the company.
Despite, all these challenges, You can increase your sales
professionals chances by 51% to hit their quota by adopting social selling in your existing sales process.
Social Selling leverages your DIGITAL FOOTPRINT to
1. Identify Prospects
2. Get Early in the customer Purchase Journey
3. Prepare Prospects List
4. Research your Prospects
5. Build Strong multi-threaded relationships
6. Influence Decision Makers
7. And Fill your pipeline with SQL
Housekeeping
Format # 1: Full Day Workshop or Format # 2: Three Hours Delivery Participants: 14 - 20 Location: Your Office Requirements: Overhead Projector, Internet and
white Board/flip chart You MUST attend if You Want to ….. Learn to effectively use LinkedIn & Twitter Influence Partners and Customers Build Great Relationship Practice Social Selling
What Will you Learn COURSE OVERVIEW: The workshop is designed for you to Learn
what is Social Selling and how would you Influence Decision Makers leveraging LinkedIn & other Social Selling platforms. You will Learn …..
What is Social Selling and Why Six Principle of Influence Rock your Personal & Company Profile How to Identify & Connect with your Target Audience Content is King – Guide to Creating, Curating and Sharing Insight How to Engage Prospect with Insight & Build Strong Relations Four Pillar of LinkedIn Social Selling Index (SSI) Recommended Reading and Digital Tools for Social Selling 30 Minutes Daily LinkedIn action Plan
What will you learn
After attending this course, delegates will: Understand Social Selling as a concept Develop a personal Social Selling philosophy Build a Social Selling technology platform Align sales strategies with Social Selling best
practice Measure effectiveness of Social Selling activity
Social Selling Tools
The major Social Selling Platform includes
Content Creation
Content Distribution
Basic Social networking tools are free. Whereas advance features necessitates license purchase such as Sales Navigator and TeamLink
Who Should Participate
Business Owners
C- Level executives
Senior Professional
Sales Professionals
Consultants
Every Fortune 500 Enterprise is practicing Social Selling