fostering community & entrepreneurship with agilezen

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Fostering Community & Entrepreneurship With AgileZen Alex Gibson Marketing @agibson22

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Fostering Community & Entrepreneurship With AgileZen. Alex Gibson Marketing @agibson22 #RallyON2012. “Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.”. http:// www.youtube.com / watch?v =iTRKgklpAn0. - PowerPoint PPT Presentation

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Fostering Community & Entrepreneurship With AgileZen

Alex Gibson

Marketing@agibson22

#RallyON2012

“Good businesses generate missions to drive their profits.

Great businesses generate profits to drive their missions.”

http://www.youtube.com/watch?v=iTRKgklpAn0

https://vimeo.com/40534808

Discounts for do-gooders.

https://vimeo.com/40534806

Contractually-Obligated

Mention of ROI

influence marketingFocusing on key types of individuals rather than the target market as a whole.

business leaders

politicians

academics

journalists

networkers

celebrities

What’s the valueof giving back?

What’s the valueof happy employees?