fostering community & entrepreneurship with agilezen alex gibson #rallyon2012
TRANSCRIPT
Fostering Community & Entrepreneurship With AgileZen
Alex Gibson
Marketing@agibson22
#RallyON2012
“Good businesses generate missions to drive their profits.
Great businesses generate profits to drive their missions.”
http://www.youtube.com/watch?v=iTRKgklpAn0
https://vimeo.com/40534808
Discounts for do-gooders.
https://vimeo.com/40534806
Contractually-Obligated
Mention of ROI
influence marketingFocusing on key types of individuals rather than the target market as a whole.
business leaderspoliticiansacademicsjournalists
networkerscelebrities
What’s the valueof giving back?
What’s the valueof happy employees?