Formidling

VIP visit to UiB, 24 May, 2004

Communication & Media

“Science is above all,communication.”

Willard Gibbs

Formidlingsavdelingen

formidle- middleman- “go between”

information

disseminatecommunicateinform

department

Communication & Media Centre

FORM

Giving societysomething that is

critically important:

knowledge

scientists public

new, important, relevant research

Public Outreach specialists

general public

industry

leaders

Schools

media•resources•coherent, consistent strategies•long-term planning•networking

Effective public outreach requires:

FORM at UiB is special

•publication (text)

•media contacts

•photography

•design / multi-media

•TV

•technical support

FORM: technical support

•central apparatus room supporting 6 video editing suites + 1 sound room•editing suites: 4 Mac-based Media 100, 1 Final Cut Pro, 1 for DVD production•sound room: PROTools, Yamaha 02/96 with 5.1 monitoring - sound mixing for

both TV & DVD•dubbing studio (20m2)•control room for the studios•combined classical 3-camera TV studio + virtual studio (141m2)•prop / set workshop + prop / set storage facilities•smaller auditorium (43 seats, 82m2) for video conferencing (IP) - 3 camera + 2

video projectors•small video conference room (3-4 persons, ISDN)

Studio B: a multimedia auditorium

•video-conferencing

•lectures

•film, multimedia showings

Film = active + passive

select to watchshow film to specific groups

accidental tourists

FORM: film / documentary

- video bits, 30, 50,

series

- web tv

- interactive video /

web / DVD production

- video archive

Some recent productions:Human TouchTreasures from the seaWeb-TV on forskning.noDecoding the IcelandersThe weather’s faceThe richness of childhoodRiches from the deepThe blue revolutionThe hidden cave diariesTeaching Plan+Offline

http://www.univisjon.no

Case study: film documentary

Decoding the Icelanders - a modern Viking saga

•genetic research project•decoding unique population•DeCode Genetics•a modern Viking saga•film prize•formidling prize

Case study: video via web

Læreplan+

•web-based educational tool•web-based "video library"•visual background to contemporary issues•classroom tool•2 themes / year

http://www.univisjon.no/L+

*model for web-TV on forskning.no

Case study: design / multi-media

Arkeoland

•archaeological digital resource

library•interactive teaching•interactive learning presentations•multi-media

http://www.uib.no/arkeoland/

Case study: outreach and education

Treasures from the Sea

•TV-documentary – 12 languages•web site•classroom DVD•teaching materials

http://www.treats.uib.no

www.uib.no/form

http://www.univisjon.no