fonts analysis

FontS AnalySIS

Thursday, 22 January 2015

base 05Pros

This font is bold and has a fabric looking style to it.

This font would look great as part of a masthead and I like the way some of the letters appear frayed and sewn.

ConsThis font only types in capital letters and it is incredibly bold, therefore it

couldn’t be used for body text.This font doesn’t look as effective at

smaller sizes therefore it couldn’t be used for smaller sub headings or plugs

Why is it Appropriate for my Genre / Audience?

This font is appropriate for my genre because some of the characters look

frayed and slightly deformed, the indie genre seems to follow this type of style as many models wear frayed shirts etc

This font also looks like the stitching on denim, denim is a stereotypically

popular fabric in this genre. This would appeal to my audience

because it looks like fabric which makes it edgy and interesting which is

aesthetically pleasing.

4036241814

Font Sizes SsLowercase UPPERCASE


Fake SmithsPros

This font is interesting to look at and each character has a different

appearance for example a capital S looks different to a lowercase s. Characters in this font would look

great in a mast head, headers or even plugs on the FC.

ConsLike Base 05 this font looks too bold

when used at smaller font sizes to be used as body text

Some of the characters look capitalised even when they’re supposed

to be lowercase, however this could appeal to my target audience.


This font is appropriate for my target audience because it is an

interesting font to look at and will attract the audience’s attention

because it is a different looking font in comparison to other fonts around.

Fake smiths is appropriate for the genre because it is alternative,

interesting and individual. This would be appropriate because the indie genre and culture is all of those characteristics in

one.

SsLowercase UPPERCASE

4036241814

Font Sizes


big johnPros

This font is big and bold, as the name suggests and this would be perfect for mastheads, plugs, headers and maybe a pull quote if it needed to be emphasised.

This font is incredibly easy to read and doesn’t strain the eyes.

ConsLike Base 05 this font is bold and

constantly types in capital letters meaning it wouldn’t be very useful for

body text.This font takes up a lot of space

between letters meaning it would need a large proportion of the page to be used which isn’t always available especially

on a double page spread or contents page.


This font is appropriate for my target audience because it is big , bold and eye catching. This is appropriate because it will make the magazine

interesting and bold to look at. Big John doesn’t fit in with my target

audience though because it doesn’t look particularly individual as it is just bold

however it does stand out


40362418

14

Font Sizes


Slim JoePros

This font is thin and light and comes in the same type face as Big John, these two fonts co-ordinate with each other

because they contrast. This is a good thing as it adds an element of

consistency and contrast to my pages in my magazine.

ConsDisadvantages to this font is that it is

very slim and at smaller font sizes such as 14 or smaller this font can be difficult on

the eye to read.Furthermore this font could only be used

in a couple of places for example as call out text or as a plug on the front cover, because it constantly types in caps if I were to use

this as body text I would have to choose SmallCaps in InDesign for it to look

effective.


This font is appropriate for my genre because it is neutral looking and doesn’t have any extremes of style therefore it could fit in to many different genres.

However, this font does look rather plain meaning that it may not be as eye catching as Big John or Fake Smiths for

the audience to look at.


40362418

14

Font Sizes


Magic Marbles

ProsThis font would be perfect for page

numbers on all of my pages, it looks edgy and interesting and gives text a

bold heading look.

ConsCons of this font would be that all

characters are surrounded by circles meaning that even headings would take up too much space on a page with this font.

On the other hand if you make this font too small then the text inside the circles becomes difficult to read therefore this font certainly couldn’t be used as a body

text font.


This font is appropriate for my genre because it is individual looking and it is

eye catching meaning that would attract the eye of my audience looking

into this audience.This font would also appeal to my target audience because it is so individual and

makes characters stand out in headings, call outs or even just page

numbers on the corners of each page.

SsLower

caseUPPER

CASE

4036241814

Font Sizes


BubblePros

This font would looks handwritten and simplistic which would feature well

on a front cover of an Indie music magazine.

This font would look great as a plug text or as a pull quote

ConsCons of this font would be that it isn’t a solid font and on a white background smaller font sizes are difficult to read therefore this font couldn't be used as a

body textFurthermore this font doesn't have

enough emphasis to be used as a header or a masthead.


This font would be appropriate for my target audience because it looks

handwritten and many people in my target audience would like the look of

this font.This font would fit in with my genre

also because the font itself looks rather individual which is what the indie genre

is all about.


40362418

14

Font Sizes


GeomancyProsThis font is bold but each character

has a different “personality” what I mean by this is some characters follow

a straight line look, for example the letter M but the letter A has curved edges making it different. I think this suits my genre and It would look great

as a header on a DPS. It is also very easy to read at smaller font sizes.

ConsThis font would take up to much space on

a page per character to be a body copy text, furthermore most of the characters type as

capitals so it wouldn’t look effective.


This font is appropriate for my genre because each character does have an

individual look which is what my genre is based on. It also would type well over an outdoor image which I have taken for

my genre.This font would appeal to my target

audience because it is easy to read and has a reader friendly look to it.

Therefore I think that it would appeal to teenagers who are the main age group

for my target audience.


4036241814

Font Sizes


Source Sans ProPros

This font would make an amazing body copy font. It has an incredibly versatile family of bolds, italics and

black fonts. This would make the ideal body copy because I can then emphasise certain parts of the text in bold or black

style if required.

ConsThis font does look a little boring to the

eye so it wouldn’t be useful for headers or mastheads.


This font is appropriate for my genre as it is simple and plain, this doesn’t always mean the font is boring as it

gives the magazine a professional look. This font would appeal to my target

audience because it is easy on the eye to read and teenagers wouldn’t struggle to

read any text written in this font.


4036241814

Font Sizes


Masthead Idea 1

bohemIanThis masthead design incorporates the fake smiths font and it looks

edgy and interesting, this appeals to my target audience because the colours are eye catching but the

colours aren't too bright that they aren't easy to read.


Masthead Idea 2

bohemIanThis masthead design uses the Geomancy

font and I like this design because it is bold, definitive and it would appeal to

many people. It suits my target audience because is it easy on the eye to read and stands out from other text. It appeals to my genre because it has an interesting

look and would suit many different colours making the decision of colour

scheming easier. Thursday, 22 January 2015

Masthead Idea 3

BohemIAnThis masthead design uses both Base05

and Fake Smiths in order to create a different and out there design. I haven’t

decided yet whether I will use this masthead design but I thought the

concept of mixing fonts would be an interesting experiment and this is what I

produced by doing so.Thursday, 22 January 2015

Final ChoicesBody Copy Font - Source Sans Pro

I have chosen Source Sans Pro as my body copy font as it looks professional and it is easy to read at smaller sizes. Furthermore it

makes the magazine look tidy and organised as it is a sans serif font.Header and Masthead Font- big john

I have chosen big john for my headers and my masthead because it is big, bold and eye

catching. everything a header and masthead needs to be.

Call Out and Pull Quote Font- Slim Joe

I have chosen slim joe as my pull quote and

call out font because it complements big

john which will be used for my headers,

Therefore the text will co-ordinate with

each other.


fonts analysis

Education