fluidtime maasmarketatlanta 20180508
TRANSCRIPT
Enabling MaaS
AppsSmart Cities and RegionsVienna, Linz, Salzburg, Aachen, Helsinki, Stockholm*, Aarhus*, etc.
New “Entry Cities”Evaluation and opportunity assessment
Transport Modes
2004 Public Transport
2011 Integrated Mobility
bike and car sharing, on demand transport taxi and ride hailing
2018 Mobility Optimization
User experience
2+ MIL Download40+ MIL Service Requests0,5+ MIL Unique Users per Month
Services
• Mode Availability• Journey Planning • Real-Time• Alerts and News• Ticketing • Booking• Billing• Payment• Accounts• Customer Profiles
PTOs Cities
MaaSOperators
Pilots
* Launch upcoming
MaaS Ecosystem | Achieving a common objective
Transport Service Providers
Enabling Services
Mobility Service Providers
Mobility Service Customers
Smart Cities & Regions
Offer intermodal mobility services for customers.
Initiate and orchestrateMobility-as-a-Service ecosystems.
Provide optimizedand connected local transport offerings.
Demand and pay for a seamless travelexperience.
Support the setup and operation of collaborative MaaS.
MaaS Ecosystem | Understand each other’s value proposition
Building up MaaS Solutions
Transport Service Providers
Enabling Services
Mobility Service Providers
Mobility Service Customers
Smart Cities & Regions
INTEGRATION PAYMENT PERSONALIZATION
INTEGRATION
PUBLIC TRANSPORT
SHARED TRANSPORT
PAYMENT
PAY AS YOU GO
SUBSCRIPTION
PERSONALIZATION
MaaS Operator | solution components
INTEGRATION PAYMENT PERSONALIZATION
Reference: Austria, SMILE 2012-2015
Monthly Bill
Reference: Sweden, Stockholm, UbiGo Service
INTEGRATION PAYMENT PERSONALIZATION
SUPPORTING PARTNER
10 d 25 d 50 d
25h 50 h100 h
SUBSCRIPTION:
SHARED CAR HOURS
MONTHLY BILL:
Consumption
PUBLIC TRANSPORT
Fluidtime offering for MaaS operators
Fluidtime connects and standardizes (shared) transport offerings,makes them book- and payablefrom a personalized device.
INTEGRATION PAYMENT PERSONALIZATION
A cloud service providing a standardized access point to all integrated Transport services.
A set of services to manage customers, their bills and payment
The white-label appas face to the customers.
Integration Levels of TSPs
1 | Dynamic Data
2 | Direct Booking
3 | Pay as you Go
4 | Account based billing
5 | Account based subscriptions
TSP MSP Customer
Book directly with CUST. ID
Integration Levels and Financial Models
2 | Direct Booking
TSP MSP Customer
Invoicing/Payment from/to TSPs
Receive referral fee
1 | Dynamic Data
5 | Account based subscriptions4 | Account based billing3 | Pay as you go
Invoice/Payment from/to MSP
Integration Levels and Financial Models
5 | Account based subscriptions
4 | Account based billing
Purchase Products Subscribe to Product Bundles
Invoice/Payment from/to MSP
Book with MSP ID Book with CUST ID
Invoicing/Payment to/from TSPs
Invoicing/Payment to/from TSPs
Book with MSP ID Book with CUST ID
$
$
TSP MSP Customer
3 | Pay as you goBook with MSP ID Book with CUST ID
Invoicing/Payment to/from TSPs Invoice/Payment from/to MSP$
Optimizing Transportation in the MaaS Ecosystem
Transport Offerings
Transport Service Providers
Enabling Services
Mobility Service Providers
Mobility Service Customers
Smart Cities & Regions
OPTIMIZATION
Reference: Helsinki Business Hub | Helsinki Metropolitan Area
INTEGRATION PAYMENT PERSONALIZATIONOPTIMIZATION
Pay as you Go
On-Demand OptimizationDispatching
Driver App
SUPPORTING PARTNER
Taxi Vantaa
Making closed transport service
publicly accessible
Cities and MaaS ecosystems
Regulation & Governance
Opti-mization
Transport Service Providers
Enabling Services
Mobility Service Providers
Mobility Service Customers
Smart Cities & Regions
ORCHESTRATION
Building up MaaS ecosystems
….
Housing developer
MaaS Operators
Value Add Mobility Services
Support MaaS-operators with new mobility services
Optimize transport offerings and support the establishment of new services.Regulation &
Governance
ORCHESTRATION
<< Services• Information• Booking• Billing
<< Connections• Access• Contracts• Reports
Support MaaS-operators with new mobility services
Optimize transport offerings and support the establishment of new services.
….
Housing developer
MaaS Operators
Value Add Mobility Services
Reference: Aarhus, Denmark | Building up a MaaS ecosystem
Regulation & Governance
ORCHESTRATION
Results of an established MaaS Ecosystem
Opti-mization
Transport Service Providers
Enabling Services
Mobility Service Providers
Mobility Service Customers
Smart Cities & Regions
“Convinced customers”
“Better Mobility” “Efficient operation” “Seamless journeys”“Added value”
Thank you.
Michael [email protected]
Lew GaskellDirector of Urban Mobility
Kapsch TrafficCom USA Inc.