flexiant concerto - the story

www.flexiant.comCopyright ©2012, Flexiantwww.flexiant.com© 2014 Flexiant Ltd

WE LIVE IN A VERY SPECIAL TIME

3Bpeople online

1Bsmartphones

9Bconnected devices


The rise of new businessesweb

mobile

gaming

media

e-commerce

wearables

customerinternet


The cloud giants supremacy

Google

OtherCloud Providers

GoogleAmazon

Microsoft


Moving legacy apps to the cloud is hard

Cloud Provider

RequirementRequiremen

t

Requirement

Legacy App

Enterprise

CIO

CFO

Requirement


New applications are booming in the cloud

E-commMobile

SaaSGame

BigDataSocial

AmazonGoogle

Next Generation Applications

Deal with unpredictable

demand

Designed to scale

Loosely coupled

Developed in the cloud, for the

cloud


Application consumption is changing

EquivalentBusiness Case

“Lifted and Shifted” Legacy App

SaaS

Next Generation App


The rise of software developers

EMPOWEREDDECISION MAKERS

IT infrastructure technology


Developers demand automation

corebusiness

logic

Testing Staging

www.flexiant.com© 2014 Flexiant Ltd

Production

Focus

Prefer as-a-service versus DIYfor non-core components

Deploy consistentenvironments

DNSLoadBalancer Database

Cache QueuingStorage


Multi-cloud is a requirement

CloudProvider

A

Cloud Provider

B

Cloud Provider

C

PrivateCloud

Better Storage

Price

Better I/O performan

ce

WiderGeographical

Reach

JurisdictionSensitive Data

NOT A SINGLE CHOICE


Multi-cloud is a requirement

CloudProvider

A

Cloud Provider

B

Cloud Provider

C

PrivateCloud

BUT A COMBINATION OF


Multi-cloud brings challenges

MANAGEMENTCOMPLEXITY

Different providers

interfaces

Different APIs

Many learning curves

Different

architectures

APPLICATIONPORTABILITY

Can’t move application

away

Locked into provider’s

tools

Locked into provider’s

software

ENVIRONMENTCONSISTENCY

Different image

libraries

Different application

libraries

Different tools


Multi-cloud. Solved.

Flexiant Cloud

Orchestrator Cloud

Private Cloud

Amazon

Rackspace

DigitalOcean


Multi-cloud application blueprints

Virtual Server

Base OS

CO

NC

ERTO

myApp

Provided by AWS

Built by Concerto

Virtual Server

Base OS

CO

NC

ERTO

myApp

Provided by Rackspace

Built by Concerto

POWERED BY

CONSISTENTMULTI-CLOUDDEPLOYMENT


Application-aware Autoscaling

Front End Front End

Back End Back End

LB LB LB LB Integrated Layer-4Network Load Balancer

Poor User Experience

Detection (Apdex

based)

Application End Users

Poor User Experience due to under-provisioned infrastructure


Application-aware Autoscaling

Front End Front End

Back End

Front End Front End

Back End

LB LB LB LB Integrated Layer-4Network Load Balancer

Auto-scaling

Continuous User

ExperienceMeasurement

Application End Users

Great User Experience


Geo-localised DNS

DNS

Give me

content!

Give me

content!

Application End User

Application End

User


Geo-localised DNS

myApp Deployme

nt

myApp Deployme

nt

DNS

Deployed by ConcertoRackspace data center

Deployed by ConcertoAWS data center

CONTENT IS SERVED FORM

CLOSEST LOCATION

(lowest latency)Application End User

Application End

UserIdentifies available copies


Become a Next Generation Cloud Providerwith


Become a Next Generation Cloud Provider

AcknowledgeMulti-Cloud

SupportNext Gen

Apps

ProvideValue Add

SolveReal Problems

•Multiple public •Multiple

private

• Your own IaaS

•Understand use cases • Provide required

tools

• Co-opt vs. compete•Move up the value

chain

• Independence• Rapid

prototyping

• Consistency • Ease of

use

NextGen


Public Clouds supportWide range of public clouds includingAWS, Rackspace, Digital Ocean

CMPs supportWide range of cloud management platforms including OpenStack, Flexiant Cloud Orchestrator, VMware

Multiple business modelsCo-opt with Cloud Service ProviderCo-opt with Technology PartnerOr charge for usage

Low learning curveExtremely intuitive UIEasy to useEncourage usage and consumption

New revenue streamsAddressing the use case of

new emerging growing markets

with next generation apps

No upfront investmentNo hardware

required

Easy to get startedA matter of hours

Why sign up today for Flexiant Concerto

No internal expertisePlatform is hosted and

operated by Flexiant


The only multi-cloud solution.

Designed for service providers.

To help you capture the fastest

growing market opportunity today.