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The Vision…

Kinh Do Food creates life’s flavors through

wholesome, healthy, nutritious and convenient foods.

Kinh Do Food uses state-of-the-art technology and

quality, wholesome ingredients to create innovative and

pioneering foods. We create the flavors which deliver

life’s happiness, satisfaction, convenience and well-

being through food products which people trust for their

health, hygiene and nutrition.

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Then Our Mission…

Our Consumer Mission is to identify and produce affordable

staple and packaged foods, snacks, bakery products, beverages

and juices, confectionaries and condiments, instant foods,

processed meats and health supplements which people want. Our

products are pioneering market-leaders, hygienic, healthy,

satisfying and conveniently available to all consumers.

Our Shareholder Mission is to not only maximize investment

returns over the long-term, but also to manage risk in order to give

surety and confidence that investments can achieve our

shareholder's goals.

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Then the Mission…

Our Partner Mission is to create sustainable value for supply

chain partners through creating innovative food products which

address consumer demand trends and satisfy or exceed consumer

expectations, and provide equitable returns for all.

Our Staff Mission is to nurture and develop the skills and abilities

of our people to meet the professional demands of their work and

satisfy their personal needs. In this way we create dynamic,

creative, innovative and dependable members of the Kinh Do

family.

Our Community Mission is to contribute to the communities in

which we operate through sponsorship programs and targeted

community development and support activities

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Today - 2009

Kinh Do Corporation

(KDC - HOSE) Owner’s equity: $140m

Share capital: $33m

North Kinh Do Corporation

(NKD - HOSE)

Owner’s equity: $14m

Share capital: $8m

Kido’s

Corporation

Kinh Do Saigon

Bakery Owner’s equity: $3m

Share capital: $1m

Kinh Do

Binh Duong Vinabico

50% 80%

28.33%

Flavor your Life Flavor your Life

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Next 5 years

Kinh Do Corporation

(KDC - HOSE)

North Kinh Do

Corporation

Kido’s

Corporation

Kinh Do Saigon

Bakery

Kinh Do

Binh Duong

Vinabico

and more

…

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Kinh Do’s Heritage

Began in 1993, as a very small company with a capital of

about USD 125,000 and 70 staff & workers. Kinh Do has

grown multi-folded to become a group of companies, with

an about 5,000 staffs & workers and more than 200,000

square meters of factories space.

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Kinh Do’s Heritage

1st local company to acquired a world branded

business entity from a foreign company. Unilever’s

Walls ice cream on September 2003

Manufacturing and trading of confectionary products

for local and export markets

Leading confectionary and bakery in Vietnam, with

market share of approximately 40%

Pre-IPO Shareholder’s equity of approximately

US$17 million in 2005

Acquired Vinabico in end 2007; a famous trademark

in confectionery

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8 hectares, located in Binh Duong Province,

35 km from HCM

New Location in 2007

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KINH DO CORPORATION Thu Duc District, Ho Chi Minh City, Factory Square : 60.000 m2

Mooncakes, Snacks, Cookies, Crackers,

Chocolate, Buns, Candies, Cakes.

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NORTH KINH DO Factory Square : 100.000 m2

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KIDO Corporation Factory Square : 24.000 m2

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Kinh Do Distribution Network

• Traditional

Distribution:

• Cold Storage

distributions:

• Beverage &

BottlingDistribution:

• Modern Trade

Distributions:

• Kinh Do Bakery

retail & franchise

system:

130 main distributors, 70,000

wholesalers & retailers

70 main distributors, 10,000

retail outlets

335 main distributors, 98,500

wholesalers & retailers

25 wholly-owned outlets &

6 franchise outlets

Metro, Maxi-Mart, Citimart,

Big-C, Co-op Mart & leading

pharmacies

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Growth Strategy

Future growth will come from

Revenue growth from existing product lines

New food segments and brands

Efficiency improvements and greater purchasing power for raw materials

Business cooperation with local and international alliances

Expansion to other profitable business segments. Not just a confectionery we are a food one

Management will leverage on

Strong brand & sound corporate governance practice,

Strong nationwide distribution network,

Production capacity and superior technology,

Marketing expertise and experience to enter and dominate new market segments.

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Future Challenges

Stiffer competition in local markets after WTO accession

Achieving double-digit growth through good planning & committed staffs

Continue to improve the effectiveness of our corporate governance with more expatriates at the management level

Improve & protect the competitive advantage of our wide distribution network

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Thank you!

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