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Copyright © 2014, SAS Institute Inc. All rights reserved. NZ FLAG REFERENDUM: FINDING INSIGHTS IN UNSTRUCTURED DATA

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Page 1: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

NZ FLAG REFERENDUM:

FINDING INSIGHTS IN UNSTRUCTURED DATA

Page 2: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

Page 3: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

80%

Page 4: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

“Great things in

business are never

done by one person,

they're done by a

team of people.“

- Steve Jobs

Page 5: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

SAS VISUAL ANALYTICS: IMPORTING SOCIAL MEDIA DATA

Page 6: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

Page 7: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

Page 8: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

SAS CONTEXTUAL ANALYSIS

redpeak

red peak

RedPeakRed

Peak

Red-Peak

Red Peak

Page 9: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

SAS CONTEXTUAL ANALYSIS

Page 10: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

SAS SOCIAL MEDIA CAMPAIGN

Page 11: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

Discover New Insights Predict the future

Reduce Call Centre costs Reduce customer churn

Support innovation culture Reduce Fraud

Improve customer satisfaction Forecast customer sentiment

WHAT BUSINESS PROBLEMS COULD YOU SOLVE?

Page 12: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

FOLLOW @SAS_ANZ

Page 13: FINDING INSIGHTS IN UNSTRUCTURED DATA on Monday, January 18, 2016 04 3359 PM GMT+1300 to Facebook Output by-presales Impon Twitter Data Search term: ... Total Documents 1,025 807 679

Copyr i g ht © 2014, SAS Ins t i tu t e Inc . A l l r ights reser ve d .

THANK YOU

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