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A Publication of the Mid-South Sign Association October 2016
THE MID-SOUTH
MESSENGER
MSSA is excited to host its “New Ideas, New Possibilities Conference” along with its second National Sign Company Networking Event in Little Rock, Arkansas!
See our list of conference activities on the following page
Announcing MSSA First Elite Class!Back in May, MSSA set out to identify next-generation leadership within the sign industry. Organized by the membership committee, the MSSA Elite Program is a leadership development program designed to offer younger generations an opportunity in how to become a more effective volunteer leader and a future leader of our industry.
MSSA is proud to announce that out of 15 applications, 5 students were chosen to receive the honor of being MSSA Elite’s first year recipients. Mandy Wisner, the chairman of MSSA Membership Committee presented the MSSA’s first Elite Class to membership during Friday evening of the MSSA’s Annual Meeting and Trade Show at the Beau Rivage Resort & Casino.
Congratulations to 2016 MSSA Elite Class:
MSSA would like to thank all who submitted applications.
Clint Bradshaw, Canedy Sign & GraphicsStarr Gil, Universal Manufacturing & Sign Co.Brandi Pulliam, Agnew Sign & Awning, Inc.
Tori Rivers, Sign Faces LLCNick Wilson, Oxford Graphics
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Mid-South Messenger - October 2016
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New Ideas, New Possibilities Conference Activities
THE ULTIMATE CHEMISTRY TEST: Speed Dating with National Sign Companies
Wednesday October 12th, 8:00 a.m. - 6:00 p.m.: Vendor Companies and National Sign Companies
Thursday October 13th, 8:00 a.m. - 6:00 p.m.: Custom Sign Companies and National Sign Companies
If you are ready to take your company to the next level, it may be time to consider meeting National Sign Company Representatives. During this event, participants will be paired up for a series of quick 8-10 minute “dates.” When the time is up, a bell or timer will be rung and participants will move on to their next one-on-one conversation.
If you are unfamiliar with this style of event, please come prepared to represent your company by having business cards and other company information (sales flyers, company history, capabilities, fleet, etc.) available. Your preparation will ensure that participants have plenty of time to gauge their level of interest.
Speed Dating with National Sign Companies is open to custom sign and vendor companies. Before a speed dating appointment can be finalized, the company MUST register with MSSA. So don’t wait, contact MSSA (Karen@ Midsouthsign.org) to reserve your “date” and conference registration.
MSSA “Meet and Greet” Luncheon
Thursday October 13th, Noon. Sponsored by Reece Supply Company
MSSA would love to get to know you better! Enjoy a relaxing lunch while you “meet and greet” with your fellow MSSA members and soon-to-be members. This luncheon is complimentary.
Sign Industry Product DemonstrationsThursday October 13th, 10:45 a.m. - 2:30 p.m.
Find your next sign industry product and jump-start your business in 2016! MSSA is offering YOU an opportunity to see demonstrations of sign industry products so that you may more effectively manage and maximize the value of your time. Join MSSA and view presentations by twenty-two merchants.
Rocktown DistilleryThursday October 13th, 6:00 - 9:00 p.m. Wine/Beer Bar Sponsored by faces
MSSA always plans a fun evening event and you will not be disappointed with dinner and tour at Rocktown Distillery. Rocktown was named one of the 10 Best Southern Distillery Tours by USA Today and named one of the top 25 Craft Distillery tours by the Daily Meal website.
Continental BreakfastFriday October 14th, 6:30 - 8:00 a.m. Sponsored by GSG
Begin your day by taking full advantage of the complimentary continental breakfast as provided by GSG.
Seminars: “ Creating a Standard Process for the Project Manager” and “Project Management Challenges”Presented by Karen Vanhoy, Allen Industries, Inc., Sr. Project ManagerFriday October 14th, seminar 8:00 a.m. - 12:30 p.m.
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Friday October 14th, 8:00 a.m. - 10:00 a.m. Open to RegistrantsCreating a Standard Process for the Project ManagerSkilled and experienced Project Managers can be difficult to find in the signage industry. It becomes easier to train Project Management staff across accounts if there is an effective standard process in place. This workshop is designed to provide participants the knowledge on creating a standard process that will provide continuity with your project teams. Participants will develop skills to implement a standard process with their project management teams. This will enable small and large offices to share resources across accounts.
Friday October 14th, 10:15 a.m. - 12:15 p.m. Open to RegistrantsProject Management ChallengesThis is an interactive session; participants will identify the top 10 challenges they are currently facing with their projects. During the session participates will engage in discussions on methodology to prevent or reduce risks of project challenges. Even with proactive steps sometimes things just go wrong. It is important on how we respond to those challenges that will make or break a key relationship with our customers. Come prepared to engage and enjoy the hands on discussion.
Both seminars presented by Karen VanhoySr. Project Manager/Training Coordinator with Allen Industries, Inc.
Seminars
The Board of Directors jointly oversees the activities of Mid South Sign Association.
(Front Row Left to Right): Shane Metheny, At Large Director; Jason Cicalla, Past President; Darlene Thomas, President; Cal Holt, Secretary/Treasurer Elect; Casey O’Quinn, Vice President; Karen Warr, Executive Director and Mel Davey, State Director.
(Back Row Left to Right): Charlie Blanchard, At Large Director II; Mandy Wisner, Past President Chair; Randall Fontenot, State Diector; Mike Lev, State Director; Ricky Armstrong, State Director; Sean Schultz, Supply Distributors; Bert Guinee, Product Manufacturers and Perry Oldner, State Director
MSSA 2016 Board of Directors
MSSA’s Past Presidents each forged the way for the many successes of the Mid South Sign Association. Their outstanding leadership and vision are evidenced today in many of MSSA’s current initiatives.
(Front Row Left to Right): Michael Hage, Roy Cox, Troy Crocker, Mandy Wisner, Darlene Thomas, Ray Wilson, and Cal Holt.(Back Row Left to Right): Roger Fillebaum, Mark Pridmore, David Watson, Jason Cicalla, Elvis Davis, Trent Butler, Mark Burns, Harold Miller, and Dewey Boudreaux.
Introduction of MSSA Past Presidents
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Mid-South Messenger - October 2016
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More than half of companies in the sign, graphics and visual communications industry have difficulty finding qualified workers to hire. Are you one of them? Post your job openings to the ISA Job Board at Careers.Signs.org/Jobs and watch the resumes roll in. Use promo code HIRE2016 to receive 25% off your listing (offer expires October 31, 2016).
And once you’ve found your new employees, how can you test their qualifications? Use the ISA Skills Assessments with Digital Badge (www.signs.org/EducationEvents/ISASkillsAssessmentswithDigitalBadge.aspx) to test pre-employment skills. You can save $5.00 per test by purchasing three or more assessments. Contact ISA at [email protected] to learn more.
Find and Hire Qualified Workers Today
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Mid-South Messenger - October 2016
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The innovation in wide format printing has opened up a host of opportunities for sign, graphics and visual communication companies. A new white paper, “Wide Format Print Trends, Opportunities & Challenges,” (www.signs.org/Resources/IndustryResearch.aspx) explores the latest information in this rapidly expanding area of the sign industry. Compiled by InfoTrends, the white paper explores the trends and how they can be parlayed into opportunities.
This white paper on wide format print joins a growing body of information on business-building ideas from ISA and InfoTrends. “Wide Format Cutting Devices, an Overview for Sign Companies,” (iweb.signs.org/iweb/Purchase/ProductDetail.aspx?Product_code=STAT-14) “Digital Print Substrates”(iweb.signs.org/iweb/Purchase/ProductDetail.aspx?Product_code=DIG-05) and “Digital Textile Printing Opportunities” (iweb.signs.org/iweb/Purchase/ProductDetail.aspx?Product_code=STAT-12) also explore ways to maximize print options.
ISA research is free for members and members of ISA Affiliated Associations. It is $24.95 for nonmembers. Learn more at www.signs.org/research.
Discover Wide Format Print Trends, Opportunities & Challenges
Expanded Resource Guide for Electronic Message CentersAs a result of the International Sign Association’s efforts to educate planners about reasonable sign codes, more than 200 communities have already adopted the night-time brightness recommendations for EMCs. To continue these efforts, ISA has expanded its popular publication “Night-time Brightness Level Recommendations for On-Premise Electronic Message Centers” (www.signs.org/GovernmentRelations/ResourcesforLocalOfficials.aspx#emcs).
This newly expanded version offers more information and guidance on measuring brightness levels of EMCs, including:
• More details on how to measure brightness levels with and without operational control, • New case studies of communities that have successfully adopted the brightness guidelines, and• Scientifically researched, yet understandable, brightness level recommendations from lighting scientist Dr. Ian Lewin.
Article continues on the following page
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Mid-South Messenger - October 2016
The recommended brightness levels still remain .3 footcandles above ambient lighting. Not well versed in illumination measurements? The publication also provides a brief introduction to EMCs and explains what footcandles are. To help your community stay informed, we encourage you to download the expanded version and share it with local officials (www.signs.org/PDF/EMC_Recommendations_Refresh_FINAL.pdf).
The publication is just the latest in a growing body of information available about EMCs. In 2012, the Signage Foundation published research from Texas A&M University, which found no link between the addition of an EMC and traffic accidents. It is available at www.thesignagefoundation.org/trafficsafety. The Signage Foundation’s research into the economic impact of illuminated signs—including EMCs—is also available at www.thesignagefoundation.org/library.
If you’d like more information about the expanded publication or if you need sign code assistance, please contact ISA’s David Hickey, vice president of advocacy at (703) 836-4012 or [email protected].
A new rule issued by the U.S. Department of Labor will impact 4.2 million salaried workers, making them eligible for overtime pay.
1. Salary threshold has increased to $47,476 ($913 a week). This has more than doubled the overtime threshold and is estimated to impact 4.2 million salaried employees who are classified as exempt.
2. Duties test is unchanged. This is the basic test for determining who in your organization remains exempt from the overtime eligibility. It currently stands as: • The employee must make over the new salary threshold of $47,476; • The employee must be salaried; • The must perform exempt duties (www.dol.gov/whd/overtime/fs17a_overview.pdf) (executive, administrative or professional).
3. Salary threshold will automatically increase every 3 years to keep up with inflation. Based on wage growth projections, the threshold is expected to rise to more than $51,000 with the first update on January 1, 2020.
4. Deadline to implement and comply with the new rule is December 1, 2016.
5. Up to 10 percent of the salary can come from bonuses or commissions. A salaried employee’s bonuses or commissions can satisfy up to 10 percent of the minimum threshold for the overtime exemption. They must be non-discretionary and paid on a quarterly or more frequent basis.
Attorney Bryance Metheny, a partner at Burr & Forman, will lead a webinar on Thursday, September 29 at 2 p.m. ET (www.signs.org/EducationEvents/ISASignAcademy/UpcomingWebinars.aspx#DOL) to show how the rule will impact sign and graphics companies, how companies can comply and why compliance is important. He also will provide practical tools to help sign and graphics companies better manage their businesses.
The webinar is free for ISA and Affiliated Association custom sign company members or $50 for nonmembers – register now(www.signs.org/EducationEvents/ISASignAcademy/UpcomingWebinars.aspx#DOL). ISA also has additional information about the overtime rule here on their website. (www.signs.org/Resources/TechnicalRegulatoryResources/DepartmentofLaborOvertimeRule.aspx.)
continued from previous page
The Overtime Rule is Coming - Things You Need to Know
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Mid-South Messenger - October 2016
Jason, thank you for your ongoing support and leadership of MSSA.
Past President Jason Cicalla and President Darlene Thomas
2016 MSSA Sign Design CompetitionMSSA is excited to announce the winners of our annual Sign Design Competition. We received an overwhelming number of submittals for extraordinary sign projects and were very impressed with not only the number of entries, but the quality of sign projects that were submitted.
First place graphic designer winners per category received $100 with “Best of the Best” receiving an extra $250. Plaques were presented to the Winning companies along with recognition to their respective graphic designer at MSSA’s Annual Meeting and Trade Show in Biloxi, Mississippi at the Beau Rivage Resort & Casino during MSSA’s Friday evening event on July 29th.
The judges for the contest were MSSA Members. Each member company was allowed one vote per category.
Congratulations to the winners that were selected:
Digital/Vehicle Graphics Wall Signs 0-50 Square Feet
50-100 Square Feet 100 Square Feet & Above Best of the Best
Cosmetics - Jarvis Sign CompanyDesigner: Jeb Puente
Mellow Mushroom - Frank Balton Designer: Emily Balton
Cosmo’s - Modern Signs Designer: Nancy Gilliland
Mellow Mushroom - Harbinger Sign Designer: Ed Busey
Scott’s Ace - Gibko Sign Co. Designer: David Holsomback
Scott’s Ace - Gibko Sign Co. Designer: David Holsomback
Mid-South Messenger - October 2016
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Mid South Messenger - October 2016
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0 to 50 Square Feet
50 to 100 Square Feet
100 Square Feet and Above
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How to Use the Color Blue with Channel Letters
Is your client considering blue for their face color? Be sure to pass along these blue usage guidelines. This color may have challenges when specified for a channel letter sign.
Blue has many positive qualities as a sign and branding color. For example, trust, honesty and loyalty are associated with blue (“true blue”.) Banks and insurance companies sometimes have blue included in their branding colors due to these positive associations.
However, blue acrylic tends to absorb much of the letter illumination rather than emitting it. This is particularly true of darker blue shades. Illuminating dark blue is similar to illuminating a black letter, and that is difficult.
In addition, blue tends to cause more of what is called “disability glare” than other colors. The lens of the human eye cannot focus sharply on blue lights because blue light focuses slightly in front of the retina. That may cause a distracting halo around bright blue lighting. By comparison, both red and green focus precisely on the retina.
So blue must be used carefully with channel letter signage. What are some potential solutions?
One possible legibility solution is to use white acrylic instead, and place a “reveal” blue vinyl configuration on the face. That still provides your client with their blue coloring, but is much more legible because of the white border that frames the blue on the letter face.
Another option is to ask your client if they would consider a lighter blue acrylic shade. A lighter shade may improve the night visibility.
Finally, perforated vinyl could be specified. Standard white perforated vinyl can be digitally printed to blue. That would provide a blue day appearance but a white appearance at night.
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Mid South Messenger - October 2016
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MSSA Recognizes 2016 Recipients
STEVE METHENYS C H O L A R S H I P F O U N D A T I O N
T H E
On Friday evening during 2016 MSSA Annual Meeting/Tradeshow in Biloxi, MSSA recognized its 2016 scholarship recipients at the Scholarship Awards Ceremony. Out of the 82 applications received by the scholarship foundation, 52 outstanding students were awarded scholarships.
Scholarship finalists are selected on the basis of academic record, demonstrated leadership, and participation in school and community activities, work experience, industry potential, goals and aspirations and MSSA member participation. To acknowledge these accomplishments, fifty-two students were awarded a $1,500 scholarship for 2016.
Since the inception of the Mid-South Sign Association Steve Metheny Scholarship Foundation in 1997, more than $1,218,150 dollars in scholarships has been awarded to 816 students.
Congratulations to the following 2016 Steve Metheny Scholarship Recipients:
Sarah AdkissonHunter AllenEmma Reagan AlleyKrislyn BrownDalton BrownSteele CliftonElisa DiMeoCasey EliasGabrielle GarciaPatrick GarciaTanner GrahamOlivia GremillionRichard GuerinStephanie GuerinHaylee HamiltonChandler HarrisBailey HarveyJackson Hill
Madison HillMichelle HoveyCarly HowellM’Isha HughesKristen JohnsonSara LambJill LaurieDavid LawsAlexander Michael MacreMorgan MasonMcCalla MedveckyAndrew Morris Jr.Katie NelsonTroy QuicksallMallory RayConnor RossHeather SagelyPatrick Shabluk
Amy SpeerWeston StofelJames Teal IIIEmily TooheyHarrison TooheyBennett TraylorPaige VincentDavid WaltonJames WaltonKaylee WeaverBrandon WhiteKatharine WilsonJeremiah WootenMitchell YoppJaclyn YoungJacob Young
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“Thank you so much for the Steve Metheny Scholarship. I am grateful for your generosity. It will help me as I begin my Junior Year of College in a few weeks.”
Kristen Johnson
Thank You Notes From 2016 Recipients of the MSSA Steve Metheny Scholarship Foundation
“I would like to thank the Mid-South Sign Association and Mr. Steve Metheny for awarding me the MSSA scholarship. This is my second year receiving the scholarship and I really appreciate it! I will be starting my sophomore year at the University of Tennessee at Martin and will have money to apply towards textbooks and other material I may need. I’m also hoping to study abroad one semester in Japan soon and the money I have been awarded by the Steve Metheny will help me achieve my goal! Thank you to Mr. Steve Metheny and everyone else who helps put this together every year. I look forward to meeting many of you at the conference this year!”
Katharine Wilson
“Thank you MSSA for the Steve Metheny Foundation Scholarship! This is the first out of school scholarship I have received, and it will undoubtedly propel my education forward. To everyone at MSSA, your efforts to fund young adults’ educations are greatly appreciated. Thanks again.”
Bailey Harvey
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Additional Scholarship thank you notes are coming in December issue of Mid-South Messenger.
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“Thank you MSSA for the Steve Metheny Foundation Scholarship and for helping to assist me with my college expenses so that I can focus on my classes and advance a step closer to achieving my dreams.”
M’isha Hughes
“I would like to express my appreciation for being selected as a scholarship recipient by Mid-South Sign Association. It is a great feeling to be recognized by a group of outstanding leaders in this industry. I look forward to my future education at UNC Chapel Hill and appreciate your support and financial contribution.”
David Alexander Laws
“Hello my name is Weston Stofel, and I am a recipient of the Steve Metheny Scholarship. I am currently going into my senior year at the University of Tennessee at Martin. I have received this scholarship three out of the four years for my degree. I was un-eligible for last year because we could not attend the sign convention. This past year we did make it. This scholarship has been a great blessing to me and my family. The money provided has allowed me, along with other scholarships, to pay for my college tuition without student loans. As I go into my senior year, I am looking to the future and how I will add to our family business. I love the sign business and enjoy the work we do every day. Every summer I have worked on the road crew at ColumbiaNeon. I am extremely grateful to receive this scholarship and hope to contribute to MSSA one day so other aspiring students can get a higher education.”
Weston Stofel
“I would like to express my deepest gratitude to all who are involved within the MSSA Scholarship program and assure them that their efforts will help me in so many different ways. Receiving this scholarship will cover my entire fall 2016 tuition for Florida State College at Jacksonville and aid in allowing me to save money for my future transfer to Florida State University in Tallahassee. This is my second year receiving the scholarship and I feel it will be just as beneficial now as it was in 2015.”
Andrew Morris
More Thank You Notes on the Following Pages
Mid South Messenger - October 2016
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“Thank you so much for the scholarship and for helping me further my education at the University of Tennessee. I am so excited to attend UTK and look forward to seeing where the future takes me.”
Jaclyn Young
“There can be no other way to put it than to just say it up front, THANK YOU ALL for allowing me to receive this scholarship for the upcoming school year. I will enter my fall semester without the usual fear when paying tuition balances and purchasing books and supplies. I am ready to start this next semester and of course I’m more than ready to finish this chapter of my life and to start on the next.I do not know how many years Mr. Metheny has been awarding these scholarships, but I do know that there has to be a great number of students and former students that will remember his generosity for their entire lives. I also believe there is a good chance that I may run into another recipient down the road sometime.”
Jill Laurie
“I would like to take this opportunity to thank you for your generosity in selecting me to be a recipient of the Steve Metheny Scholarship Foundation. I am honored to be chosen as a recipient of this award.I am currently a junior majoring in Accounting at Louisiana State University. I plan to graduate in May 2018 with a Bachelor’s degree and then attend Graduate school to obtain my Master’s in Accounting.While attending LSU full-time, I also have a part-time job to help pay for tuition and gain experience. It is not always easy to juggle work and school therefore, I am truly grateful for the assistance that I am receiving because of this scholarship. When I graduate, I hope that I can use what I learned at LSU to make a difference in people’s lives, the same way that you have made a difference in mine.”
Amy Speer
“I am honored to be one of the recipients for the 2016 MSSA Steve Metheny Foundation Scholarship. I want to say thank you for generously awarding me this scholarship and helping me continue my education at a higher level. I am so excited to be attending The University of Tennessee this fall. This award will allow me to focus on my education and start my journey through college.”
Sarah Morgan Adkisson
watchfiresigns.com
Connect with other MSSA Members and get the latest on
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Mid South Messenger - October 2016
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Members Supporting MembersAt MSSA, we understand and appreciate the investment of time and money from all of our member companies. As a matter of principal, MSSA member companies do everything they can to conduct business within the membership of the association because MSSA understands it cannot succeed without the success of its member companies. The following product manufacturers, engineers, and suppliers have agreed, by registering as 2016 MSSA members, to support MSSA in 2016. Please consider the following companies as you conduct business in 2016. A current membership list is available for viewing by visiting www.midsouthsign.org or for questions regarding a company’s MSSA membership, contact MSSA for clarification (901) 452–6444.
3M Commercial Graphics DivisionA&C Plastics Inc.AAA Business SignsAdmiral Wholesale Sign ComponentsADTI MediaAgiLight, Inc.Akzo Nobel CoatingsAllanson Lighting ComponentsAlmo Pro A/VAltec IndustriesAmerican LED Technology, IncArkemaArlon Graphics, LLCBDB Enterprises, Inc.Backdrop CityBitro Group, IncCincinnati Sign SuppliesCirrus SystemsCooley Sign & Digital ProductsCornerstone EngineeringCovestro LLCCurbell Plastics, IncCustom Foam FabricatorsCustom Products CorpDaktronics, Inc.Direct Sign WholesaleEastern Metal SupplyEBSCO Signs & DisplaysEGL Company, Inc.Elliott Equipment CompanyElrod Engineering, LLCErie Custom SignsFacecraftersfacesFarco Plastics SupplyFDC Graphic Films, Inc.Foundation for the Advancement of the Sign IndustryFrance Power SolutionsGE LightingGEMINIGeneva Capital LLCGerber Scientific ProductsGlobal LuxGrimco, Inc.GSGGulf Signs, LLC
HartcoHendrick ManufacturingHerring SalesHybroco Sales, Inc.ikeGPSIndy Imaging Inc.Johnson Sales Company/Jasper Plastics SolutionsLetterFab, LLCLINK Engineering LLCMatthews PaintM-D MetalsourceMedia ResourcesMET LaboratoriesMichael Brady Inc.Mid-South MachineMikos / Kampakis Insurance ServiceMimaki USAMiratec Systems, Inc.Mr. Plastic, Inc. Mutual of Omaha BankMYCO, INCN. Glantz & SonNext LED SignsOptec DisplaysOrafol AmericasOSRAMPalram AmericasPiedmont Plastics, Inc.Plaskolite, Inc.PolyOnePrincipal LEDPrismviewReece Supply CoRick McClain & Associates, Inc.RJ YoungRoyal Printing SolutionsS & F Custom Sign CorpSABIC PolymershapesSaginaw PipeScott Powerline & Utility EquipmentSherwin-WilliamsSign Builders, Inc.Sign Fab, Inc.Sign Pro WholesaleSignCompSigndrafting, LLC
Signs & Digital GraphicsSloanLEDSOAR An LSI SolutionSouthern Stud WeldSorrento TechSteel Art CompanySullaway Engineering, Inc.The Ross GroupThinkSIGN, Inc.Thompson Engineering Services, LLCTrinity ProductsTubelite Company, Inc.Uber DisplaysUniversal Lighting TechnologiesUS LED, Ltd.USAwning NetworkVantage LEDVentex TechnologyVisiontechVoltarcWatchfire SignsWorld Wide Sign SystemsWriscoYJ Inc.Z3 Graphics, Inc.Zlight Technology, LLC
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