GROUP DISCUSSION:HOFSTEDE CULTURAL DIMENSIONS

COMPARISONS(Malaysia vs. South Africa)

DATE: 1ST MAY 2014

UNIVERSITI MALAYSIA SABAHSCHOOL OF BUSINESS & ECONOMICS

CROSS CULTURE & DIVERSITY MANAGEMENT BJ6012

PREPARED BY:DAYANG NURAZMINAH BT ABDUL RAZAK (MB1312089T)

HARMIDI ZAFFUAN BIN HASHIM (MB1312099T)PUTRI SHAFINI NATASHA BT SHARUDIN (MB1312145T)

SITI ZURINA BINTI MOHAMAD BASIR (ME1212030T)

PDIThe level of

acceptance by a society of the

unequal distribution of

power in institutions.

IDVLoosely-knit

social framework

versus tightly-knit

framework.(I versus We)

MASCompetitive (masculine)

versus Consensus (feminine).

UAIThe extent to

which people in a society feel threatened by

ambiguous situations.

PRAThe need of

absolute truth & stability

(normative) versus the

need to accept complexity

(pragmatic).

INDAccepts

gratification of basic and

natural human drives

(indulgence) vs. suppress gratification (restraint).

HOFSTEDE CULTURAL DIMENSIONS

Chart 1: Malaysia in comparison with South Africa.

MALAYSIA SOUTH AFRICAHIGH POWER DISTANCE

(100)Accept & expect unequal

power distribution (Hierarchical)

LOW POWER DISTANCE (49)Equality in power distribution.

(Less hierarchical)

COLLECTIVISM (26)Tightly-knot framework –

expect relatives/members of particular group to look after

them in exchange for unquestioning loyalty.

INDIVIDUALISM (65)Loosely-knit social framework – take care of only themselves &

immediate families.

MALAYSIA SOUTH AFRICABALANCED (50)

Both feminine & masculine. Consensus-oriented &

competitive society (achievement, heroism,

assertiveness and material rewards for success,

cooperation, modesty, caring for the weak and quality of

life).

MASCULINE (63)More competitive society (achievement, heroism,

assertiveness and material rewards for success).

LOW UNCERTAINTY AVOIDANCE (36)

Members maintain a more relaxed attitude in which

practice counts more than principles.

LOW UNCERTAINTY AVOIDANCE (49)

Members maintain a more relaxed attitude in which

practice counts more than principles.

MALAYSIA SOUTH AFRICANORMATIVE (41)

•Strong desire to explain•Strong concern with establishing absolute truth•Need for personal stability. •Show great respect for social conventions and traditions•Relatively small tendency to save for future and a focus on achieving quick results.

NORMATIVE (34)•Strong desire to explain•Strong concern with establishing absolute truth•Need for personal stability. •Show great respect for social conventions and traditions•Relatively small tendency to save for future and a focus on achieving quick results.

INDULGENCE (57)Society that allows relatively free gratification of basic and natural human drives related to enjoying

life and having fun.

INDULGENCE (63)Society that allows relatively free gratification of basic and natural human drives related

to enjoying life and having fun.

&Thank you for your

kind attention

Questions

If any…