final slides project indigooo

7/27/2019 Final Slides Project Indigooo

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Wel - come


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HISTORY AND GROWTH

Founded in 1989 ,Inter Globe also became the national distribution

company in India for Galileo International.

Inter Globe Technologies is a BPO and IT services provider across the

travel, transportation and hospitality domains

Virgin Atlantic and Expedia.com and was ranked amongst the world's top

three Travel Technology Solutions provider.

Indian aviation growth is 18%.

Indian Airports will probability handle over 100 million passengers every

year. The investment plants to the tune of US$9 billion has been made by

the Aviation ministry for modernizing the existing Airports by 2010


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Indigo airlines

IndiGo is a private, low-cost airline based in Gurgaon, Haryana, India.

started operating from August 2006, it has established itself as one of

India's leading airlines

By using its model of efficient, low-cost operations and by attracting

customers with low fares.

IndiGo has the second largest share in India's domestic air travel

market.


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COMPANY PROFILE

IndiGo is built for people with things to do, places to be, people to see.

By minimizing the cost/time/tension of air travel, IndiGo opens up a

country full of opportunities.

With IndiGo, you've got a billion reasons to fly! IndiGo incorporates

the best hardware, software, interface design & personnel from around

the world.

They uses all of the resources to design processes and rules that are

safe and simple, that make sense, and that cut waste and hassles, which

in turn ensures a uniquely smooth, seamless, precise.


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CONTINUED

IndiGo connects all the major cities in India and even some of the

remote ones. The airline currently operates 120 daily flights with a

fleet of 19 brand new Airbus A320 aircrafts and flies to 17

destinations.

These destinations include Agartala, Ahmedabad, Bangalore,

Bhubaneshwar, Chennai, Delhi, Goa, Guwahati, Hyderabad,

Imphal, Jaipur, Kochi, Kolkata, Mumbai, Nagpur, Pune andVadodara.

IndiGo operates as a subsidiary of Interglobe Enterprises Ltd,it has

redefined airline quality standards by using Airbus A320-232s,

having 19 such aircrafts in its possession already; and dishes out


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OBJECTIVES

To study the external environment of the Aviation

Industry in India.

Internal environment analysis is conducted for IndigoAirlines.

To study the usage of low cost strategy & offering high

quality of services.


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PROMOTERS OF INDIGO AIRLINES

Inter globe services :

InterGlobe Enterprises managing director Rahul Bhatia likes to keep a low

profile, but his business makes him visible all over India -- and,

increasingly, the world.

InterGlobe's domestic airline IndiGo, with its two-tone blue livery and

enviable on-time performance, has become a familiar, favoured brand.

IndiGo was on the front pages recently because of a reported order for 180new Airbus aircraft, worth $15 billion.

At the Paris Air Show in 2005, the company made headlines for a similar

reason. It ordered 100 aircraft, at $6.5 billion, when IndiGo had not even

been launched


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VISION AND MISSION

Vision

The vision of Indigo is to give a hassle free travel experience, on time

flights with affordable fares.

Mission

The carrier now has bold plans to become one of the countrys topoperators in the international market the state run flag carrier Air

India as the top third airline in India in 2010.

Values

The values of the inter globe group are integrity, customer orientationand future mindedness.


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QUALITY POLICY

"To attain organizational excellence by developing and inspiring

the true potential of companys

human capital and providing opportunities for growth, well being

and enrichment".

To create a value and knowledge based organization by

inculcating a culture of learning,

innovation & team working and aligning business priorities with

aspiration of employees leading

to development of an empowered, responsive and competent

human capital


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AWARDS AND

ACHEIVEMENTS IndiGo has won the following awards for its excellent service across the

Indian airspace-

Best LCC by the Airline Passengers Association of India (2007)

Best LCC at the Galileo Express Travel Awards (2008)

CNBC Awaaz's Travel Award for best low cost airline(2009)

Safety Excellence Award by Rajiv Gandhi International Airport (2009

Most Admired Travel Product of the Year 2009 by SATTE (2010)

Best Domestic Low Cost Service Airline for the Year 2010 by Travel

Agents Association of India (TAAI) (2010)

Safety Excellence Award by BIAL (2010)

Skytrax Central Asia's best low-cost airline award (2011)
http://en.wikipedia.org/wiki/Rajiv_Gandhi_International_Airporthttp://en.wikipedia.org/wiki/Bengaluru_International_Airporthttp://en.wikipedia.org/wiki/Bengaluru_International_Airporthttp://en.wikipedia.org/wiki/Rajiv_Gandhi_International_Airport


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Future Growth & Prospects

The perception for a low fare airline has often been that low cost equates to low

quality.

The big objective was that we didnt want low cost to be low quality" .

India was then one of the most underpenetrated aircraft markets in the

world, so IndiGo spread it over a period of ten years

IndiGo is now halfway through the order and has been in the business only

for five years.

The 100th aircraft would arrive in 2015. In 2015. The industry always

would need planes, but getting more of the same planes with the current

technology would have put IndiGo at a comparative disadvantage.

The only way one can make it to the finishing line is not being of a

consistent speed, but knowing when to speed up and conserve energy".


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SWOT ANALYSIS

Strengths:

Cost leadership: Successful implementation of low cost strategy.

Continuous innovation to improve on non price factors.

Tie-up with hotels & ease of ticket booking for customers.

Weaknesses:

Scope of product differentiation is less.

Indigo is not exploring the untapped domestic air cargo market.


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CONTINUED

Opportunities:

Opening up of International Skies.

Largest Market share among LCCs in Indian Market.

Middle Class taking to the skies.

Threats:

Rising Labor costs.

Many competitors in the markets.

Rising Fuel Costs.


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CONCLUSION

By having studied all the contents of the IndiGo

Airlines I would like to conclude that the indigo

Airlines is using a low cost operating strategy and very

successful in offering its services to its customers and

satisfying them and gaining profits contributing to our

Nation.


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Thank you

final slides project indigooo

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