Film production logosWe have been researching film production logos to give us ideas for our own film logo and name.These four are my favourite logos I have found. Firstly I like how the ‘F’ for four is also the number ‘4’ I think this is a very clever idea and I also think that the bright yellow works very well to catch the viewers attention.Secondly I like the sketchy, chalkboard design of the ‘new school’ logo, even though black on white is quite plain I think its extremely effective, especially because our film opening will be quite dark.The last two logos are my favourite I love the simplicity of the ‘ink’ logo but I also love the typewriter font of the ‘brutally honest productions’.

Ideas…..

Play on words with social realism

simple

Black background

Black and white colour scheme

Splatter effect for a urban feel

One single bright colour (eye catching)

Hand drawn chalk board type font

Contrast between clean and messy (see previous page for example. Ink.)

Design including a roll of film

Film Four

When looking at other companies logos, we found that companies that produce social realism films use a variety and more interesting colours (eg. Red) and intriguing designs.

Film4 is a British digital television channel available in the United Kingdom, owned and operated by Channel Four Television Corporation.Film4 was started in 1982 as Film4 Productions, a film production company owned by Channel Four Television Corporation and has been responsible for backing a large number of films made in the United Kingdom, and around the world.

Film fours current logo

Film fours first logo

Always been red and now this is how they are recognized. This is why logos and colour schemes are so important. Because the logo is so simple it can be easily remembered and this is a important thing to consider when designing our logo.

As a group we have decided that this our favorite logo we have found, this is because we feel the logo is effective and not only fits the theme of social realism but gives the feel of a urban, edgy and exiting production label. The name ‘Brutally Honest’ even fits the social realism genre as the genres all about realistic problems in society and the films show the honest truth.

Favorite logo

ConclusionFrom looking at other production logos we realized we liked logos with dark backgrounds, with recognizable images so we can relate to them and understand them. Also we like clean and simple logos, and anything clever with a play on words is always a bonus!

Type writer font

Simple white on black colour scheme

Splatter effect gives edgy urban feel, and links to the title and to the genre social realism

Initial ideas As a starting point we felt the name of our production was simple but strong as was easily relatable to our chosen genre (social realism), therefore we wanted to create a simple but effective logo with a dark background to go with it.