Download - SCM-Presentation Final
Duane J HardacreDir. Supply Chain Strategy
& Corp. Systems
Finisar Corporation
“This presentation is for informational purposes only and may not be incorporated into a contract or agreement.”
Agenda
• Introduction of Finisar and Finisar’s Supply Chain
• Our implementations
• Lesson’s learned
Finisar
• Founded in 1988
• Headquartered in Sunnyvale, CA
• ~2900 employees world-wide
• Estimated 05 Revenue: $300 - $350 Million
• Cisco, Brocade, Emulex, HP, Dell
• 20th to 4th to 2nd in Optical pure play
• Technology leader
• Industry: Overcapacity and intense competition
Digital Fiber optics for Computer and Access Networks
1-2.5Gig SFP CWDM Mux/Demux
SANs/LANs/Metro MetroMetroSANs/LANs/Metro
10-Gig XFP CWDM/DWDM GBIC
Global, Vertically Integrated Supply Chain
Finisar HQ , Sales & R&D
Module / OSA Mfg
Wafer & OSA MfgPassives Mfg
• Build-to-Order, Buy-to-Forecast
• Standard “4” Commit Process
The Goal
• Reduce supply chain costs
• Automate the supply chain
• Superior Supply chain visibility, predictability, scalability,
flexibility and execution
• Evolve “Commit Process”
The Approach
• Smaller scoped projects, Aggressive time lines
• Win Quick, Win Often…..Evolve
• Crawl, Walk, Run
The Goal, The Approach
Virtual Enterprise
Daily Business Intelligence
Executive Dashboard (KPI)
Customer Relationship
ManagementCustomer segmentation and product/
service bundles for differentiation.
Supply Chain ExecutionNear real-time coordination with
suppliers, assemblers, logistics
providers for optimal inventory.
Real-time Order MgmntReal-time product configuration,
promising, and status.
Product Development -Real time product development collaboration
with suppliers, customers, and within the enterprise.
Demand / Supply
Planning and MatchingReal-time collaboration
with manufacturing and suppliers.
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B2C & B2B
Marketplaces
B2B
Marketplaces
RTOM
Demand
Collaboration
Supply
Collaboration
Design
Collaboration
MFG Mgmnt
Purchasing
Mgmnt
Distribution &
Inv Mgmnt
Service HUBsChannel HUBs
Standard
Channel
Sales
Internet
New
Channels
Suppliers
Logistics
Service
Providers
Direct
Fulfillment
Providers
Contract
MFG
Demand
PlanningSupply
Planning
Synchronized Inventory
Purchasing
Mgmnt
Manufacturing
Mgmnt
Distribution
Mgmnt
Inventory Mgmnt
Configure to
Order
Available /
Capable to
Promise
Order Tracking
and Tracing
Customer
Segment &
Service Level
Strategy
Campaign
Mgmnt
Co-Managed
Inventory
Product
Price
Service
Promotion
Placement
Co-
managed
Inventory.
Campaign
Mgmnt
Customer
Segment &
Service Level
Strategy
Product
Price
Service
Promotion
Placement
Configure
to Order
Available /
Capable to
Promise
Order
Tracking
and
Tracing
Supply
Collaboration
Set based design &
Transition Planning
Capacity Sourcing
Procurement
Transportation
Sourcing
IntegrationApplications Connectivity Platform Data Management
IT Infrastructure & Support ProcessesPlatforms Directory Network Security Databases Service Level Management
CAD, CAM,
CAPP, CAPE
Product Data
Management
Pgm. Planning
Optimization &
Collaboration
Component
Supply Mgmnt
Completed
Completed
Completed
Completed
Completed
Completed
2004 – Supplier Collaboration
iSupplier
&
Collaborative
Planning
Asia
Europe
USA
Asia/USA
Suppliers Finisar
2005
Quoting
(Pricing)
Channel / Dist.
ManagementASCP
Sales
Forecasting
Web-Based
GOP
(ATP)
Finisar Supply Chain
Oracle 5.10
Daily Business Intelligence• Purchasing & Commodity Mgt
• Supply Chain & Operations
• Sales & Marketing
TM PRM
Timeline
Mar - 05
Demand Planner Group I
Jul Oct
LIVE!! Sept-16
Demand Planner Group 2 Oct-17
ASCPSept-26
World-Wide
GOP (ATP) Sept-26
Pilot Customers
GOPOct-30
All
DBI (Purchasing & Commodity Spend)
LIVE!! Sept-9
Sales Forecasting – Current State
Topline
Hosted
Solution
Oracle ERP
• Evaluated Azerity “Pro-Channel”, SalesForce.com
• Integration + Support = $$$
• Who are you designing the tool for?
• Get sales involved early & own the project
• Establish Corp. product grouping (families)
• Identify key worksheet layouts & reports
• Hierarchy design
• Performance trade-offs
• Special Thanks to Oracle Development
• 5.10 Architecture – No Express Server
Demand Planner – Lessons Learned
ASCP & ATP - Today’s Process
RSM
Inside Sales
3rd party Rep.
• Planning• Purchasing• Inventory
Production
“The Answer”
When?
How much?
Customers
The Virtual Way
RSM
Inside Sales
3rd party Rep.
When?
How much?
Customers
ATP Engine Generates the Commit Real Time!!!
• Key Component Availability
• Work Order Completion Date
• Available Inventory
• Planned Order Completion Date
• Lead-times
Let the world look into the factory!!!
• Planning• Purchasing• Inventory
Production
Multi-Org MPS
Today’s Architecture
Sales Forecast
Ipoh Production
Plan (Oracle Forecast)
SNY Production
Plan (Oracle Forecast)
SNY MDSIpoh MDS
Ipoh SNY
Multi-Org MRP
Ipoh SNY
Sourcing
Sourcing
Graphical Pegging
From Supply to Demand
Sales Orders
Consume
Forecast
WIP
Purchasing
Planned
Orders
Planned
Orders
AOC Production
Plan (Oracle Forecast)
AOC MDS
AOC Sourcing
AOC Sourcing
Top-Line Forecasting Tool
ASCP Plan
Overall Demand Planner & ASCP Model
Ipoh SNYSourcing
Advanced Graphical Pegging
From Supply to Demand
WIP Purchasing
Planned
Orders
AOC Sourcing
Demand
Planner
Sales Forecasting
Cycle
Loads Material
Family Forecast
Planned
Orders
Supplier Collaboration
Nice ASCP & GOP Features
• Horizontal Plan
• Product Family / Members
• Preferences
• Drill Through
• Multiple Time Buckets
• View Multiple items / Copy
• Forecast Consumptions
• Product Family Consumption
• Plan / View Substitutes
• “Related Exceptions”
• Pegging Layout, Speed
• Latest Acceptable Date
Cautions
• ATP inquiry – not for sales
• ATP reschedules (“pull-ins”) & date checks
• ATP forward & backward scheduling
• Substitutes & partials
• Execute substitute recommendations (WIP)
• WIP loops
• DATA, DATA, DATA
• Establish architecture upfront
• Understanding
Profile Options
ODS & PDS (ATP)
Override – (ATP)
Plan Options
• ECC vs EDD (Material Constrained Plan - sorry no capacity)
• Pegging (Demand Priority & FIFO)
• Plan Buckets – (Impact on LT & Reschedules)
• Plan Items (Demand & Supply Items, Demand/WIP Components..etc)
Summary Lessons Learned
• Configure 80% POC design
• Validate, assess business impact, adjust
• Documentation
• Choose the right consultants
• APS Solutions (Raghu Manjunath)
• Solutions Partners (Jim Hardman)
• USJade (Sanjay Agrawal)
• Keep it simple
END
Summary Lessons Learned
Overview Available-to-Promise Order Fullfilment R
ela
ted
Us
er
De
sk
top
Gu
ide
Pla
nn
ing
Ins
ide
Sa
les
Cu
sto
me
r
No
Planner
Reviews
Exceptions
ATP Inquiry/
Response to
Customer
#2 Book a Sales Order (with and without Ship Set)
Book Partial
Sales Order
Accepts
ATP Date
Planner Adjust
Supply & Resolves
Exception
Can Resolve
Exception &
Meet SSD
Accepts
New ATP
Date
#1 ATP Inquiry
Override ATP
& Manually
Enter SSD
#6 Cancel a Sales Order Line
Book Order
(w/ Ship Set)
#9 Cancel Line of Ship Set on a Booked Order
#8 Add Line to Ship Set on a Booked Order
#10 Book a Partial Sales Order
#1 ATP Inquiry
ATP Inquiry /
Enter Order
with Customer
Request Date
(CRD)
Cancels Sales
Orders/Order
Lines
Customer
Cancels Order or
Order Lines
#3 Overriding Schedule Ship Date
Changes
Orders/Order
Lines
(w/ Ship Set)
#5 Change Orders with Ship Set
Communicates
with Inside Sales
#7 Cancel a Sales Order
Customer
Request
Changes to
Order
(w/ Ship Set)
#4 Change Orders without Ship Set
Notification
Notification
Sends
PO with
Request
Date
Yes
ATP Can
Meet CRD
Yes
No
Inquires
about Item
Availability
No
Yes
No
Yes