field guide to the field guide

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Know how. Know now. Field Guide to the Field Guide Getting the Jump on Getting the Jump on Nebraska Nebraska Grasshoppers Grasshoppers Barbara Rixstine Barbara Rixstine Communications Specialist Communications Specialist Lisa Jasa Lisa Jasa Publications Manager Publications Manager

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Page 1: Field Guide to the Field Guide

Know how. Know now.

Field Guide to the Field Guide

Getting the Jump on Getting the Jump on Nebraska GrasshoppersNebraska Grasshoppers

Barbara RixstineBarbara RixstineCommunications SpecialistCommunications Specialist

Lisa JasaLisa JasaPublications ManagerPublications Manager

Page 2: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

Project Beginnings

Meeting with the authors (over a year earlier)Meeting with the authors (over a year earlier) Audience & goalsAudience & goals Style & organizationStyle & organization Submission requirements Submission requirements Printing estimatesPrinting estimates Funding partner, deadlines Funding partner, deadlines

General field guide recommendations General field guide recommendations Other production/funding issuesOther production/funding issues

Page 3: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

Editing Issues

Style guide Style guide

Scope:Scope: 138 total pages, 230 color plates, 135 species138 total pages, 230 color plates, 135 species

Referencing:Referencing: Cross-reference species with plates and mapsCross-reference species with plates and maps Cross-reference all: species, plates and mapsCross-reference all: species, plates and maps

Page 4: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

More Editing Issues

Dividers & BindingDividers & Binding Help the reader find information more easilyHelp the reader find information more easily Special specifications by authorSpecial specifications by author

Nomenclature and scientific vs. common nameNomenclature and scientific vs. common name Species, family and subfamily namesSpecies, family and subfamily names ConsistencyConsistency Alphabetical by scientific (Latin) nameAlphabetical by scientific (Latin) name

Page 5: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

Even More Editing Issues

Author proofingAuthor proofing Lead author relocatedLead author relocated Second author in townSecond author in town General proofreading difficultGeneral proofreading difficult Print proof requiredPrint proof required

AcknowledgmentsAcknowledgments Logos and funder creditsLogos and funder credits Funders needed to review front matterFunders needed to review front matter

Page 6: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

Funding and Production Issues

Details, details, detailsDetails, details, details TimingTiming

Project arrived in JulyProject arrived in JulyPrinter’s proof back 11/25Printer’s proof back 11/25Publication delivered 12/23Publication delivered 12/23Funding closed 12/31Funding closed 12/31

DistributionDistribution In printIn printOn the WebOn the Web

Page 7: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

Funding and Production Issues II

Web site publicationWeb site publication Putting the Putting the guide on the web

Format?Format?Common vs scientific name?Common vs scientific name?OtherOther

Page 8: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

Things We Learned

Discuss potential Web development and use How time can fly Male grasshopper anatomy Difficulty proofing because of specific expertise RGA vs CMYK

Page 9: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

Thanks to…

Jeff Vaughn, Graphic DesignerJeff Vaughn, Graphic Designer Roben Jefferson, Print Production ManagerRoben Jefferson, Print Production Manager Anne Moore, Web Page DesignerAnne Moore, Web Page Designer

Page 10: Field Guide to the Field Guide

University of NebraskaUniversity of Nebraska––LincolnLincoln

Know how. Know now.

University of Nebraska-Lincoln Extension

Extension is a Division of the Institute of Agriculture Extension is a Division of the Institute of Agriculture and Natural Resources at the University of Nebraskaand Natural Resources at the University of Nebraska––Lincoln cooperating with the Counties and the United Lincoln cooperating with the Counties and the United States Department of Agriculture.States Department of Agriculture.

University of NebraskaUniversity of Nebraska––Lincoln Extension educational Lincoln Extension educational programs abide with the nondiscrimination policies of programs abide with the nondiscrimination policies of the University of Nebraskathe University of Nebraska––Lincoln and the United Lincoln and the United States Department of Agriculture.States Department of Agriculture.