fastforward, tobias golodnoff
TRANSCRIPT
DIGITIZATION REVOLUTIONIZED
THE HOLY GRAILSource: The Victrola book of the opera, internet archive book images on Flickr
in search of
or
Source/inspiration: “The long tail” Chris Anderson
PRODUCTS (items, assets, reels, collections or…)
POPU
LAR
ITY
(val
ue)
SELECTION STRATEGY
QUALITY IS IN THE CONTENT
“Looking through archive clips is for me like going on a ride in a time machine. The world and the way people
lived just 50 years ago can be as exotic as watching rare animals in the zoo. And then again you discover that some things never change, that history keeps on repeating itself and that our time on this earth is very short. It´s good to
get remembered of that once in a while.” Jella Bethmann - director & producer at Achtung Film.
TIME IS YOUR WORST ENEMYGOOD - decision
BAD - decision
SLOW -
digitiz
ation
FAST -
digit
izatio
n
TIME