f.a.s.t. center flinchum and skinnell training center brian skinnell and gabby flinchum “from the...
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F.A.S.T. CenterFlinchum and Skinnell
Training CenterBrian Skinnell and Gabby Flinchum
“From the Amateurs to the Pros, Making All-Stars of us All”
Facility Description & Mission Statement
Training facility for basketball players of all ages located in Washington D.C.
Through the use of basketball, athletes will be able to not only enhance their skills on the court, but also improve their level of wellness in their everyday lives
Goals
100 members
Make $1,000,000 in a year
Rec basketball league in our facility
Produce pro athletes
Host NBA/college All-Star Events
Host NBA/college scouting events
Short Term Long Term
Policies and ProceduresAlcohol and tobacco free facility
Certified athletic trainers on staff at all times
No one under the age of 15 will be allowed to use the weight room without adult supervision
Sleeved T-shirts only in workout areas
Biweekly health inspections for concession stands
Programming and Scheduling Processes
Create programs based on the needs and wants of the community
Look at what other facilities are offering
Building space can be rented
Budget
= $56,000,000
=$56,250,000
Retail OptionsConcessions: Sell fruits, vegetables, Powerade,
Gatorade, granola bars, power bars, protein shakes, deli
Merchandise: FAST Center clothing line, Nike, Reebok, Adidas, Under Armour, team apparel
Tickets: Since we’ll be holding youth tournament and special games/contests/events, we’ll sell tickets to attend those events
Marketing PlanTarget Audience: 10-50 year olds with emphasis
on 15-25 year olds since we’ll be a training center to train future basketball stars
Advertising: Surrounding businesses (for a fee) can put banners up in gym, can “host” an event, maybe sponsor a part of the building or an amenity/piece of equipment
Public RelationsCommunity Newsletter
Advertisements in local newspapers
Go to area gyms and youth leagues the promote the training center and all it has to offer.
Sponsor a rec league team
Create our own recreation league
Utilizing Volunteers
At special events like youth tournaments and other kinds of spectacles, we’ll have volunteers for concessions, parking, helping referees run the game, crowd control, and other sorts of positions that aren’t needed on a daily basis
Grand Opening CeremonyDate: July 4th
Special Guests for Grand Opening
Various NBA Players (LeBron James, Dwayne Wade, Kobe, Kevin Durant, Derrick Rose)
Various WNBA Players (Candace Parker, Lisa Leslie, Maya Moore, Skylar Diggins)
NBA Coaches (Phil Jackson, Jason Kidd, Randy Wittman, Erik Spoelstra)
NCAA Coaches (Coach K, Coach Calipari, Coach Pat Summit, Coach Geno Auriemma)
Grand Opening Cont. Special Events for Grand Opening:
Globetrotters
And1 Crew
Giant free exercise classes such as zumba and aerobics
Special guest presentations
Dunk Contest, Skills Contest, Three Point Shootout
Grand Opening Cont.Special Opening Day Promos:
40% percent off yearly memberships if you sign up ON THAT DAY
Have a raffle drawing for health and fitness gear (W)NBA/NCAA tickets Autographed Gear Hangout with a Player Special (W)NBA/NCAA prizes
behind the scenes toursteam meet and greetsVIP treatment specials
References http://i1137.photobucket.com/alb
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http://www.uh.edu/recreation/facilities/images/main-gym.jpg
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http://gamedayr.com/wp-content/uploads/2013/02/new-alabama-weight-room1.jpg
http://www.qdc.edu.cn/en/include/kindeditor/attached/image/20120807/20120807135924_94037.jpg
http://ripbangstudios.com/wp-content/uploads/Odyssey-Aerial-View.jpg