Chloe Vincent

FASHION MAGAZINE RESEARCH

For this assignment I have been asked to create a front cover for a fashion magazine of my own creation and a homepage for the corresponding

website. I have chosen to cover female fashion as I am a female myself, this will be easier and something I can relate to. For research, I will look at 4 major fashion publications; I have chosen: Vogue, Elle, Cosmopolitan and Glamour. I have chosen these because I believe they are the most popular

publications and largest fashion companies, with many fans each.

ASSIGNMENT

THE FIRST MAGAZINE I WILL RESEARCH IS VOGUE

On Vogue’s website they have a column on their website devoted to bringing it’s

readers the latest news; this is something I will include on my own site. The design is

very simple, with only black font on a white background; this again, is something I will

follow on my own site. Along with this, they provide a snippet of the story underneath the title to attract the reader’s attention; I will also include this on my own site. The font used is Tahoma; this is a simple font

and I won’t be using this on my own design.

LATEST NEWS

This is the title from the top of Vogue’s website; I will, like all others, include this when creating my own site. Again, the design is simple, white text on a black background with

an advertisement of their magazine subscription. Underneath this, are the links to the pages throughout Vogue; I will also use this on my own site. The font used on the links is

Ariel, although this font is simple, I will be using this on my own website. I will also be using the colour scheme as I like the simplistic look of white and black.

MASTHEAD

On the homepage, there is a series of large pictures, which change after a few seconds.

You can go back to a previous picture by clicking the little circles in the bottom right-hand corner. Each picture takes the viewer to a different article, as you can see, the one of the left is “Winter 2011 Skincare And Hair

Saviours”. I will be using large pictures on my homepage to attract viewers and make it

easy on the eye.

MAIN PICTURE

This is Vogue’s magazine front cover, the colour scheme changes with every model and subject. The colour scheme I use will depend on this. Vogue have included the basic conventions, these include; date,

barcode, masthead, main picture, price, and articles. The articles have a snippet

underneath the title to draw the readers in, wanting to know more. I will include many,

if not all of these conventions on my own publication.

VOGUE MAGAZINE

THE NEXT MAGAZINE I WILL RESEARCH IS ELLE

This is the masthead from Elle’s website, like Vogue, it includes links to the other pages throughout the website, the title, a search bar and advertisements. The first advertisement is of Clinique; a make-up and skin-care company and the second is of their December issue. These are something I will consider for my website. The colour scheme is again simple, the colours being black font on a white background. The font of the links is “Georgia”, this is a

simple, yet sophisticated font and one I would consider.

MASTHEAD

Like Vogue, there is a series of large pictures on the homepage, each leading

to a different article. Instead of them changing independently, you have to

click on the thumbnails underneath the current picture. This is something I will use in my own design, that way, viewers

can browse the articles in their own time and change them when they

choose.

MAIN PICTURE

On the homepage of Elle’s website, there is an “Opinion Poll”. The keeps viewers

interested and let’s their views be known. I will strongly consider using a poll for my

front page; this will cause a discussion and bring out different views. All the

questions will be fashion based and of recent events.

POLL

This is Elle’s magazine front cover. Similar to Vogue, the colour scheme changes with

every model and subject. The colour scheme I use will depend on this. Also like

Vogue, Elle have included the basic conventions, these include; date, barcode,

masthead, main picture, price, and articles. The articles have a snippet

underneath the title to draw the readers in, wanting to know more. I will include

many, if not all of these conventions on my own publication.

ELLE MAGAZINE

THE NEXT MAGAZINE I WILL RESEARCH IS

COSMOPOLITAN

On Cosmopolitan's masthead, like the other websites, they have a search bar to help the viewer find their way around the site. What differs this from the rest is that,

under the search bar is suggestions for what they might what to type in. All subjects suggested are relevant to the interests of the majority of viewers. I think this is a

good idea and something I will consider for my own site.

SUGGESTIONS

On Cosmopolitan's site, they have links to their Twitter and Facebook pages. This is shown by the logos of both social networking sites in a bar on the right-hand side of

their homepage. Along with this, they have a link to their Email, this is shown through a pink envelope next to the Twitter and Facebook links. This gives the viewers a chance to

connect, potentially talk and view their ideas to Cosmopolitan. Like the suggestions, I think this is a good idea and will strongly consider this for my work.

COMMUNITY

On Cosmopolitan's site, they have a section where you can view your daily horoscope. There is a drop-down list

where you can select your sign. It then tells you your daily horoscope

information. Although this is a great feature, this is something I will not

consider for my own site.

HOROSCOPES

This is Cosmopolitan's magazine front cover. Similar to Vogue and Elle, the colour

scheme changes with every model and subject. The colour scheme I use will

depend on this. Also like Vogue and Elle, Cosmopolitan have included the basic

conventions, these include; date, barcode, masthead, main picture, price, and articles. The articles have a snippet

underneath the title to draw the readers in, wanting to know more. I will include

many, if not all of these conventions on my own publication.

COSMOPOLITAN MAGAZINE

THE LAST MAGAZINE I WILL RESEARCH IS GLAMOUR

On the Glamour website, they have a Glamour TV section. This is a video on their homepage that features celebrity

news – this, as you can see, is an interview with the Harry Potter stars. Everyday this

changes to show a different video and piece of news. Although this is a great

feature, it’s not one I’m going to use in my own work.

GLAMOUR TV

On Glamour’s homepage, they have their latest competition advertised. As you can see, this particular one is to win free make-up. The prizes

available are objects that are in the interest of their viewers. For example.; make-up, clothes, holidays etc. This is something I will include

in my own work.

COMPETITION

JOIN THE CAMPAIGN

On their homepage, Glamour have advertised a petition that they would like their viewers to take part in. I think this is a great feature because it allows the average viewer to join up to help towards a better future. This particular feature, taken from the magazine, shows that high-street debt is getting worse and signing this could put an end to it. Although this is a

good idea, this is something I will not include on my own website.

This is Glamour's magazine front cover. Similar to Vogue, Cosmopolitan and Elle,

the colour scheme changes with every model and subject. The colour scheme I use will depend on this. Also like Vogue

and Elle, Cosmopolitan have included the basic conventions, these include; date,

barcode, masthead, main picture, price, and articles. The articles have a snippet underneath the title to draw the readers in, wanting to know more. I will include

many, if not all of these conventions on my own publication.

GLAMOUR MAGAZINE