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99 FASHION AND VISUAL ARTS FASHION TRACK Places available: 32 + 3 reserved for non-EU students living abroad, including 1 reserved for Chinese students from Marco Polo programme Admission test: interview and assessment of academic qualifications e-mail: [email protected] LM-65 Class: Performing Arts and Multimedia Productions Department: Architecture and Arts Head of the graduate programme: Angela Vettese Track: Fashion contact: Alessandra Vaccari Objectives and teaching methods The Fashion track brings together practical and theoretical assessment of design actions and a critical and historical understanding of fashion in daily life. By fashion, the programme intends a system made up of objects, products, images and services in which the phases of conception, design and consumption may overlap. The centrality of the design approach is affirmed through the role of the ‘advanced fashion design studios’, which develop experimental teaching that tackles today’s more pressing issues. Within the advanced studios, students have a chance to develop personal projects and test themselves within group projects. The advanced studios are flexible and variable education spots that hold design lectures or seminars on in-depth theory focusing on a theme or issue, in order to better respond to cultural demands and urgent research. GRADUATE DEGREE PROGRAMME: FASHION “In the making” Workshop by Leonora Jakovlievic

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Page 1: FASHION AND VISUAL ARTS FASHION TRACK · FASHION AND VISUAL ARTS FASHION TRACK Places available: 32 + 3 reserved for non-EU students ... Maria Luisa Frisa, Paolo Garbolino, Vittorio

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FASHION AND V ISUAL ARTSFASHION TRACK

Places available: 32 + 3 reserved for non-EU students living abroad, including 1 reserved for Chinese students from Marco Polo programmeAdmission test: interview and assessment of academic qualificationse-mail: [email protected] Class: Performing Arts and Multimedia ProductionsDepartment: Architecture and ArtsHead of the graduate programme: Angela VetteseTrack: Fashion contact: Alessandra Vaccari

Objectives and teaching methodsThe Fashion track brings together practical and theoretical assessment of design actions and a critical and historical understanding of fashion in daily life. By fashion, the programme intends a system made up of objects, products, images and services in which the phases of conception, design and consumption may overlap. The centrality of the design approach is affirmed through the role of the ‘advanced fashion design studios’, which develop experimental teaching that tackles today’s more pressing issues. Within the advanced studios, students have a chance to develop personal projects and test themselves within group projects. The advanced studios are flexible and variable education spots that hold design lectures or seminars on in-depth theory focusing on a theme or issue, in order to better respond to cultural demands and urgent research. G

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“In the making”Workshop byLeonora Jakovlievic

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The thematic areas that arise within the advanced studios can be determined one at a time thanks to collaboration with companies, institutions, foundations and museums and thanks to the multidisciplinary nature of the resources available. Great importance is placed on the idea of training a designer that can interpret the complexity of fashion trends, an “art director” that can devise a strategic vision. At the same time, the graduate degree programme trains young scholars that know how to develop original theoretical appraisals of planning actions and mechanisms within the fashion system and are able to continue their studies through doctorate studies in Italy or abroad. The programme ends with a design thesis that must be an experimental research project and meet the requirements for innovation. The programme guarantees the development of educational activities that meet the diverse needs, interests and attitudes of the students themselves, without neglecting the reflective dimension of fashion studies, theory and history of fashion design. Students particularly interested in these aspects can finish the programme with a theoretical/critical or historical thesis. At the end of the two-year programme, the graduate will have gained all the tools needed to interpret the fashion system through design and theoretical reflection with a strategic vision. Learning to coordinate the technical skills in design with reflections on fashion design. Having developed their own individual sensitivity and solid skills, thanks to the advanced design workshops. To create a collection, alone or as a team. To work as a fashion designer, art director, events planner or fashion curator.

Professional profileThe programme aims to produce high calibre professional figures that are able to effectively establish themselves on the contemporary panorama of fashion design and visual culture. Potential jobs in the fashion design sector are:– fashion designer, responsible for: conceiving of and designing a collection of clothes and accessories; researching ideas for fashion collections; conceiving of new product concepts;handling the artistic direction of a fashion brand; managing team of designers who develop patterns for a collection; – curators and designers for fashion presentations and exhibitions both in cultural environments (museums, foundations and fashion promotion centres) and advertising and commercial contexts (fashion shows, visual merchandising); – critics and historians of visual arts, fashion and communication;– art directors that can develop a strategic vision in which different planning levels develop and converge.

Courses Advanced Fashion Design 1Advanced Fashion Design 2Advanced Fashion Design 3Fashion and visual cultureFashion curationFashion history and theoryDocumentary and experimental cinemaAesthetics and theory of perceptionPhilosophy of scienceIconology and classical traditionDigital interactions

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Documentary video workshopEnglish literature Psychology of thoughtSemiotic and theory of imageSociology of communicative processesHistory of exhibitions and displayHistory of art and architectureHistory of cinema and photographyDigital technologyTheory & criticism of contemporary artArchitectural theoryWeb design

Teaching staffEmanuele Arielli, Marco Bertozzi, Renato Bocchi, Monica Centanni, Maria Luisa Frisa, Paolo Garbolino, Vittorio Girotto, Carlo Grassi, Fulvio Lenzo, Carmelo Marabello, Mario Lupano, Stefano Mazzanti, Angela Mengoni, Gabriele Monti, Davide Rocchesso, Camillo Trevisan, Alessandra Vaccari, Angela Vettese and other adjunct professors also working as professionals.

Fashion at Iuav 2015at Cotonificio Veneziano

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FASHION AND V ISUAL ARTSV ISUAL ARTS TRACK

Places available: 42 + 3 reserved for non-EU students living abroad, including 1 reserved for Chinese students from Marco Polo programmeAdmission test: interview and assessment of academic qualificationse-mail: [email protected] Class: Performing Arts and Multimedia ProductionsDepartment: Architecture and ArtsHead of the graduate programme: Angela VetteseTrack: Visual Art contact: Paolo Garbolino

Objectives and teaching methodsA defining feature of the Visual Arts track is the continuous dialogue between artistic knowledge in the theoretical and practical sense, conceived of as two faces of the same coin which, in turn is based on a combination of experience and thought. Since 2001, when the programme was established, this approach has generated lively group experience and an elastic approach to teaching and learning that is never repetitive or canonical, although it is disciplined and organised. The difference between this study programme and others in the same sector (Dams, Academies of Fine Arts) is the origin of the professors: in part from the university sector, with a vast array of knowledge that ranges from semiotics to the theory of art, from philosophy of science to aesthetics; and in part, especially when it comes to the workshops, from the international art world, where both curators and artists have evolved their diverse approaches to the piece. G

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Cesare Pietroiustiand Filipa RamosDO NOVisual ArtsWorkshop

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curatorial and organisational aspects and those interested in joining a manufacturing and service company. The programme is also open to anybody wishing to be a researcher or professor in the field of visual arts, with specific focus on the contemporary, from study of fashion to visual communication. The programme creates multiple professional figures that are able to effectively establish themselves on the contemporary panorama of visual arts. It provides graduates with a strong professional and cultural profile in the fields of: visual arts, fashion and visual culture. These professional careers might be:– visual artists;– curators;– auction house consultants;– consultants on private and public collections;– critics and historians of the visual arts, fashion and communication;– art director in publishing or advertising;– art director in television, advertising and creative industries;– director of documentary films;– film and video editor.Finally, the programme prepares graduates for positions indicated by ISTAT as: art experts, museum curators, painters and sculptors, artistic designers and illustrators, artistic creators for commercial purposes, directors and art directors.

Courses Advanced Visual Arts 1Advanced Visual Arts 2

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Skills developed by graduatesGraduates will develop the following skills:– knowledge of the different languages that dominate planning and production of visual artworks nowadays, considered as a field of knowledge that is expressed through a constellation of methods: from photography to film, from performance to 2D and 3D representation;– ability to use the language of the visual arts both as a tool of expression for a person or a group and as a way by which to identify the changes in the mentality of a world in which, thanks to geopolitical and technological evolution, non-verbal communication is increasingly significant; – familiarity with practical art, for those wishing to become a visual artist and exhibition, for those who wish to undertake a path as critic and curator, writing theoretical texts and/or organising collective and solo exhibitions, performances and publications. Since the programme is based on studio and workshop work, it promotes constant exchange between students and interchange between these two aspects themselves. Organising the final exhibition or other exhibition initiatives teaches students about the feasibility of themes, techniques and budget when it comes to events; – awareness of what is meant by construction of an effective piece of communication, both verbally and in the form of figure or operational process, that is capable of great impact that passes from the emotional to the cognitive sphere and vice versa.

Professional profileThe programme is aimed at those who wish to work professionally as an artist, those who wish to study critical,

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Advanced Visual Arts 3Documentary video workshopHistory of art and architectureTheory & criticism of contemporary artDocumentary and experimental cinemaAesthetics and theory of perception Philosophy of scienceIconology and classical traditionDigital interactionsEnglish literatureFashion and visual culturePsychology of thoughtFashion curationSemiotics and theory of imageSociology of communicative processesHistory of exhibitions and displayFashion history and theoryHistory of cinema and photographyDigital technologyArchitectural theoryWeb design

Teaching staffEmanuele Arielli, Marco Bertozzi, Renato Bocchi, MonicaCentanni, Maria Luisa Frisa, Paolo Garbolino, Vittorio Girotto, Carlo Grassi, Fulvio Lenzo, Carmelo Marabello, Mario Lupano, Stefano Mazzanti, Angela Mengoni, Gabriele Monti, Davide Rocchesso, Camillo Trevisan, Alessandra Vaccari, Angela Vettese, Antoni Muntadas, Christodoulos Panaiyotou and other professors also working as professionals and artists.

“Ardeidae”, short film by the students Corrado Chiatti, Chiara Faggionato and Daniele Tucci. Prize-winner of the International Competition Ca’ Foscari Short film Festival 2015