WFTO Asia Presentation

Christine Gent Director WFTO-Asia

Fair Trade and the Market

“How can we rest while so many people are hungry in the world while there is enough food for all?”

•65 Million Euro sales from Asia•5.5 Billion USD global retail sales

43%

2007 20100

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

FT Certified Goods

Sales

Year

Eu

ros

in M

illi

on

s

Growth in Fair Trade SalesNon Certified vs.

Certified

6%

2007 20100

50100150200250300

Non-Certified Goods

Sa...

Year

Eu

ros

in M

illi

on

5

The global FAIR TRADE definition

Fair Trade is a trading partnership, based on dialogue, transparency and respect, that seeks greater equity in international trade. It contributes to sustainable development by offering better trading conditions to, and securing the rights of, small and marginalized producers and workers – especially in the South.

Environment

Financial

SocialSustainable The product lifecycle

Carbon useCradle to grave Reuse DisposalEnergy Use

CSR – Living Wage Local EmploymentFair TradeIntegration Enterprises

A bottom line that covers costs including Fair Wages, and also allows for business expansion and investment

What is Sustainable Development

Fair Trade Organizations (backed by consumers) are engaged actively in supporting producers, awareness raising and in campaigning for changes in the rules and practice of conventional international trade. by FINE 2001

7

The global FAIR TRADE definition

•Fair Trade has been recognized by the European Parliament (2006), •The European Economic and Social Committee (2009), •The European Commission (2009) •The Committee of the Regions (2010)•National initiatives: Italy, France, Belgium

FairTrade International

World Fair Trade Organization

World Fair Trade Organisation

11

Founded in 1987

The only global platform made out of members of the whole Fair Trade supply chain: FT producers – FT traders – FT retailers.

400 members, 75 countries in all continents.

Controlled by the members with an elected Board.

Head office in The Netherlands, regional offices are in Chiang Mai, Brussels, Nairobi, and Assunciòn/Paraguay.

Core costs covered by membership fee.

WFTO-Asia

WFTO-Asia enables dedicated Fair Trade Organizations in Asia to deliver Fair Trade and to seek greater equity in international trade.

123 Dedicated Fair Trade Organizations, 16 countries in Asia

Bangladesh, Cambodia, China, Hong Kong, India, Korea, Laos, Malaysia, Mongolia, Nepal, Pakistan, Philippines, Sri Lanka, Taiwan, Thailand & Vietnam.

……………………and growing

Network – To enable members to connect with each other – to work together, to cooperate, create synergies, and share innovative ideas and learning. Promoting cooperation among member-organizations in the areas of skills development, technology transfer, and access to information; and expanding membership to all countries in the region.

World Fair Trade Organisation

14

Founded in 1987

The only global platform made out of members of the whole Fair Trade supply chain: FT producers – FT traders – FT retailers.

400 members in more then 75 coultries in all continents.

Controlled by the members with an elected Board.

Head office in The Netherlands.

Regional offices are in Chiang Mai, Brussels, Nairobi, and Assunciòn/Paraguay.

Core costs covered by membership fee.

Milan slide

WFTO.COM 13

•Credible – To be the Asian membership body for all fully committed Fair Trade Organisations (FTOs) seeking to empower groups of vulnerable producers, farmers and workers through trade.

•Market Access – To enable members to access and share tools and training to improve market access locally, and regionally. Strengthening cooperation among fair trade groups in the region towards cultivating domestic and regional market linkages and networks.

Campaigns

Thank you