facilitating ideation with external open collaborative communities

© 2014 Knowledge and Innovation Science Consulting and Coaching Inc.

Facilitating Ideation with External Open Collaborative Communities

Karla Phlypo PhDMay 20, 2014

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Sunday, May 18, 2014


Study Background - Emerging Forces of Innovation: Bridging Enterprises and Open Communities of Practices

• Provided insight into the emergent paradigm of bridging organizations

• What it means to be part of open communities of practice (OCoP)

• How bridging enterprise facilitated OCoP

• Aim was to understand the values, persona of the participants of OCoP and Bridging enterprise

• Understand the business model and structure of the Bridging enterprise

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Background -Continued

Problem

• 57% of employees are feeling unfulfilled and underutilized in their jobs. (Gibbons, 2009; Shalley, Gilson and Blum, 2009)

- Feeling they cant participate in innovative or creative ways.

• Radical Innovation opportunities allude conventional business models

• Creative individuals are looking for ways to express their creativity.

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Forms of External Communities

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The Rise of External Sources of Knowledge Creation and Innovation Capacity Building

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CoP Crowd/Freelance Open Collaborative CoP Peer to Peer/ Open Innovation

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CrowdsourcingOutsourcing to a Crowd (Howe, 2005)

• Independent Individuals

• Problem Solving

• Ideation

• For Cash and Prizes

• Competitive

• Sponsored by an organization

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Crowdsourcing Persona

• Primary Persona found in Crowdsourcing

- Narcissistic Individualist - Driven by Status, and material truths1

- Cognitive Self Expressive Individualist - Driven by internal guidance, and systems and holistic view2

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Note: 1 Graves, Kegan & VanMarrewijk 2 Graves, Kegan & VanMarrewijk



Crowdsourcing 2.0

• Open platform provided by a company

• Developers of technology use platform as spring board

• Enterprise sponsored Process and Requirements for development

Or

• Bridge to market place

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Collaborative Open Communities

• Mostly collaborative

• Enterprise as Bridge to manufacturing and distribution

• Some cash & intrinsic motivation

• Cooperative

• Not sponsored by corporations

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Collaborative Open Communities Persona

• Communal - Driven by group consensus3

• Absolutist - Driven by Authority Rule though collaborative under the right conditions4

• and a few Narcissistic and Cognitive self expressive individualist

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Note for full reference see references at the end of this presentation. : 3 Graves, Kegan & VanMarrewijk 4 Graves, Kegan & VanMarrewijk



Peer to Peer and Open Innovation

• Mostly Collaborative

• Intrinsic motivation

• Fulfills desire to share creative capacity

• Cross functional

• Rarely compensated extrinsically

• Project driven by universities or interest groups (enthusiast)12



Persona of Peer to Peer and Open Innovation

• Some Communal

• Mostly Cognitive Self expressive

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Tips for Facilitating OCCoP

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Tips

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• Must have a stable innovation/ideation process

• Easy user interface for participant to collaborate

• Easy way to input and sort ideas and concepts for future use

• Process must drive collaboration not competition



More Tips

• Process must be able to sort and share archived ideas.

• Enterprise must have a transparent process of how the ideas will be use and if they are used a way to inform the collaborative open community of their use.

• Provide Training on how to collaborate, use the tools, as well as self governance practices.

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Even More Tips to Support Facilitation

• Facilitate discussions to keep those who desire to cause mischief from disrupting the delicate balance.

• If there is compensation for collaboration outcomes, make it clear and easy to understand.

• Values need to be aligned with the collaborative open community. (Phlypo, 2013)

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© 2014 Knowledge and Innovation Science Consulting and Coaching Inc. 18

References:Howe, J. (2006, 2 June) ‗Crowdsourcing: A definition‘, crowdsourcing: Tracking the rise of the amateur [Online forum content]. Retrieved from http://

crowdsourcing.typepad.com/cs/2006/06/crowdsourcing_a.html

Gibbons, J. M. (2010, January). I can‘t get no…job satisfaction, that Is (Report R-1459-09-RR). The Confidence Board. Retrieved from http://www.conference-board.org/

Graves, C. W. (2005). The never ending quest: A treatise on an emergent cyclical conception of adult behavioral systems and their development; Dr. Clare W. Graves explores human nature. (C. C. Cowan & N. Todorovic, Eds.). Santa Barbara, CA: ECLET Publishing.

Graves, C. W. (1974). Human nature prepares for a momentous leap. The Futurist, 8(2), 72–85. Retrieved from wfs.org

Graves, C. W. (1970). Levels of existence: An open system theory of values. Journal of Humanistic Psychology, 10(2), 131–155.

Graves, C. W. (1966). Deterioration of work standards. Harvard Business Review, 44(5), 117. Retrieved from http://hbr.org/

Kegan, R. (2009). The Evolving Self: Problem and Process in Human Development. Cambridge, MA: Harvard University Press.

Kegan, R., & Lahey, L. (2009).Immunity to change: How to overcome it and unlock the potential in yourself and your organization. Cambridge, MA: Harvard Business Press.

Phlypo, K. (2013). Emerging forces of innovation: Bridging enterprises and open communities of practice. (Dissertation and Theses). Walden University. Retrieved from Retrieved from http://search.proquest.com/docview/1462041984?accountid=14872

Shalley, C. E., Gilson, L. L., & Blum, T. C. (2009). Interactive effects of growth need strength, work context, and job complexity on self-reported creative performance. Academy of Management Journal, 52(3), 489–505. doi:10.5465/AMJ.2009.41330806

van Marrewijk M. (2010a). The cubrix, an integral framework for managing performance improvement and organizational development. Technology and Investment 1(1), 1. doi:10.4236/ti.2010.11001

van Marrewijk, M. (2010b). A value-based and multi-level model of macro economies. Technology and Investment, 1(1), 35. doi:10.4236/ti.2010.11005


http://crowdsourcing.typepad.com/cs/2006/06/crowdsourcing_a.html




http://www.conference-board.org




http://hbr.org

http://hbr.org

http://search.proquest.com/docview/1462041984?accountid=14872

http://search.proquest.com/docview/1462041984?accountid=14872


Karla Phlypo Ph.D.Knowledge and Innovation Science Consulting and Coaching Inc.

Clarkston MIBlog: Distilledwisdom.tumblr.comEmail: [email protected]

Contact: 248.802.7779

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