facebook: strategies for the most popular social network

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Sourcing Channels: Strategies for the Most Popular Social Network By: Geoff Peterson Managing Principal, General Lead Blogger, StaffBytes Author, The Sourcer’s Playbook http://www.facebook.com/geoffpeterson http://www.linkedin.com/in/geoffpeterson http://twitter.com/geoffpeterson http://friendfeed.com/geoffpeterson http://www.google.com/profiles/gpeterson23

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Snackable "byte-sized" training session from Geoff Peterson of General Lead (www.generallead.com) on Facebook. Looking for a new job? Check out RecruitChute (www.recruitchute.com), a targeted resume delivery service that gets your resume delivered to a massive opt-in list of thousands of recruiters and hr managers.

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Page 1: Facebook: Strategies for the Most Popular Social Network

Sourcing

Channels:

Strategies for the Most Popular Social Network

By: Geoff Peterson Managing Principal, General LeadBlogger, StaffBytesAuthor, The Sourcer’s Playbook

http://www.facebook.com/geoffpetersonhttp://www.linkedin.com/in/geoffpetersonhttp://twitter.com/geoffpetersonhttp://friendfeed.com/geoffpetersonhttp://www.google.com/profiles/gpeterson23

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Live From Pittsburgh, PA…

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Sourcing Channels Schedule

Social & Business Networks

The Blogosphere

Search Engines

Mobile Technologies

Social Media

RSS/Bookmarking/Video

Facebook Strategies6/18 & 6/19

Twitter Twaining7/7 & 7/9

Google’s Impact on Social Recruiting

7/14 & 7/16

Page 10: Facebook: Strategies for the Most Popular Social Network

On Your Mark, Get Set, Facebook…

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Fast Facts:

-200 Million Members (1/5 of all Internet

Users)

-4 Billion Pieces of Info; 850 Million Photos;

8 Million Videos (Every Month)

-Users Spend Avg. of 20 Minutes/day

on the Site

-10K+ Independent Sites on Facebook Connect

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StrategicThoughts…

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Take Advantage of Free Facebook Applications

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Use 3rd Party Tools to Stay Connected

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Follow The Leaders

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Get a Facebook Marketing Strategy

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Measure & Follow Online Discussions