Setting up a Facebook Fan Site

and Time Line

Coldwell Banker Danforth

Set Up a Facebook Account• Go to www.facebook.com

Setting up a Facebook Account is a profile – NOT a business page

• On a profile you cannot promote your business.

• It’s against Facebook terms and conditionsto promote it.

• You cannot run Facebooks ads with a profile only.

• You cannot use analytics for tracking.

Why should you be moving to timeline for your business?

February 29th, Facebook announced that Timeline is now available for Pages.

You have 30 days to activate Timeline before it automatically happens on March 30.

What is the difference between a profile and a fan page and a timeline?

Personal Profile

Timeline

Welcome Tab (old style – will not work after March 30th)

For More FACEBOOK HELP

• https://www.facebook.com/marketing

Other Things to Know About Fan Pages (Timeline)

vs Your Profile

• People vs. business

• SEO

• Fans vs. Friends

Set Up Your Timeline

Go to the bottom of your profile. If you don’t have a profile you can go to www.facebook.com and click on that link at the bottom of the page.

Adding your logo or profile picture

• You can add your logo or picture• Square Profile Picture• At least 180 px wide• Maximum width 600 x 200

Adding a Cover Photo• The Timeline Cover Photo displays an

851 x 315 pixel banner across thetop of your Page.

• DO’S AND DON’TS

• Facebook has guidelines for the cover photo No Calls to action(“LikeUs”)

• No Price or purchase information(“20%offtodayonly”)

• No Contact Information (phone/email/website information)

Don’ts

Do’s• Here are some great cover photos.

Admin Panel

Apps

These Can Be Customized

About

Mission Statement

OtherDirect Messaging

Now Available!

Questions