f. case method of learning.pptx

8/10/2019 f. Case Method of Learning.pptx

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(For further reading refer: Chapter 20: Written Analysis of Cases,

Pg. 309-315, Business Communication, By - P. D. Chaturvedi,

Mukesh ChaturvediThird Edition)


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A case is a written account of real or simulatedmanagerial problems, dilemmas, and situationscalling for solutions.


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Case analysis is an exercise in critical thinkingand understanding of concepts and causes ofproblems and events.


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A case study is a holistic inquiry thatinvestigates a contemporary phenomenonwithin its natural setting.


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Theoretical Cases

Factual Cases


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Illustrative Case Studies

Exploratory (or pilot) Case Studies

Cumulative Case Studies

Critical Instance Case Studies


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Comprehensive

Flexibility

Emphasis on Context


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Inherent Subjectivity

Not generalizable

Can be lengthy

Concern that case studies lack rigor

High Investment

Ethical Considerations


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Prolong the Processes of Data Gathering onSite

Employ the Process of Triangulation

Conduct Member Checks

Collect Referential Materials

Engage in Peer Consultation


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It is based on critical management issuesfaced by organizations

The subject matter can focus on differentaspects of management

There are no right or wrong answers to the

questions raised by a case study


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Thorough knowledge of the concernedsubject

Analytical Ability

Ability to think critically

Ability to evaluate

Ability to infer


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Previewing

Skimming

Scanning

Reading


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Step 1: Read and examine the case thoroughly

Step 2: Identify two to five key problems

Step 3: Define the Problems

Step 4: ldentify the Causes of the Problem - Who / What isresponsible for them? And How do they impact theorganization?

Step 5: Uncover possible solutions

Step 6: Evaluate the Alternatives and Select the bestsolution

Step 7: Develop a Plan of Action


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The Title of the case The statement of the problem

The case

The scope of the analysis The alternative solutions and their evaluation

The recommended solution

The conclusion

The executive summary


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Required Sections Guidelines

I. Executive Summary One to two paragraphs in length

On cover page of the report

Briefly identify the major problems facing the manager/key person

Summarize the recommended plan of action and include a brief justification of the recommended plan

II. Statement of the Problem State the problems facing the manager/key person

Identify and link the symptoms and root causes of the problems Differentiate short term from long term problems

Conclude with the decision facing the manager/key person

III. Causes of the Problem Provide a detailed analysis of the problems identified in the Statement of the Problem

In the analysis, apply theories and models from the text and/or readings

Support conclusions and /or assumptions with specific references to the case and/or the readings

IV. Decision Criteria and

Alternative Solutions

Identify criteria against which you evaluate alternative solutions (i.e. time for implementation, tangible costs,

acceptability to management)

Include two or three possible alternative solutions

Evaluate the pros and cons of each alternative against the criteria listed

Suggest additional pros/cons if appropriate

V. Recommended Solution,

Implementation and

Justification

Identify who, what, when, and how in your recommended plan of action

Solution and implementation should address the problems and causes identified in the previous section

The recommended plan should include a contingency plan(s) to back up the ideal course of action

Using models and theories, identify why you chose the recommended plan of actionwhy its the best and

why it would work

VI. External Sourcing 5 external sources (in addition to your textbook) should be referenced to back up your recommendations or to

identify issues. This information would be ideally sourced in current journals, magazines and newspapers and

should reflect current management thought or practice with respect to the issues identified.

VII. Spelling Grammar and

Presentation

Your case analysis should :

Include the 5 sections listed in the outline

Be double spaced and the pages should be numbered

Have 1inch marginstop bottom left and right

Use 12 point font size

Be free of spelling errors

Use an established referencing system

Present the executive summary on the first page of the assignment along with your name (s), student

number(s), course section and due date

FORMAT FOR WRITTEN CASE ANALYSIS


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Systems Approach

Behavioural Approach

The Decision theory Approach

Strategic Approach


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#1: Ignoring the Audience

#2: Avoiding the Subject Matter

#3: Not Focusing on Results

#4: Relying on a Formula

#5: Failure to Follow Up

#6: Not Remembering Both Readers and Skimmers

#7: Too Boring or Too Exciting!


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Purpose, context and audience need to beconsidered at an early stage in the project sothat if different formats are required, thesecan be built into the project plan and

timeline.


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f. case method of learning.pptx

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