eyal chipkiewicz - resume & portfolio

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Creative Strategy, Strategic Creativity


  • Eyal Chipkiewicz

    creative strategystrategic creativity

    email: xruido@gmail.commobile: +61 433 639014skype, twitter: xruidoefax: +1 801 780 3498

    7 OBrien Ct, Kew VIC 3101ABN 25 114 782 585

    Eyal Chipkiewicz creative strategy, strategic creativity

    Key values:

    Innovation and dare, reliable trained instincts, loyalty and responsibility. 10+ years experience as creative; comprehensive understanding of all

    stages of design, from concept to final production. Entrepreneurial drive. Long term relationships with clients.


    Business Development for Mobile Technologiesmega - Mobile Enterprise Growth AllianceMelbourne, Australia 2009Industry-led incubator workshop program for new products and services for the mobile industry.Winner of the Peer Prize and Holding-Redlich Prize

    Graduate Certificate of Enterpreneurship & InnovationSwinburne University of TechnologyMelbourne, Australia 2008Key areas of study: Opportunity Evaluation, Leadership, New Venture Marketing, Finance

    B.A. Fine ArtsBezalel School of Fine ArtsJerusalem, Israel 2000-2001Partial completion due to recruitment into professional work

    B.Eng Mechanical Engineering (Computer Aided Engineering)Heriot-Watt UniversityEdinburgh, Scotland 1992-1996Studied under full tuition scholarship for academic meritGraduated with HonoursAwarded Royal Scottish Society of Arts prize

    Complementary Education:

    Short Film Direction/ProductionNew York Film AcademyNew York, USA 2000

    Drawing, Sculpture, Painting, ExpressionFederico Brandt School of Fine ArtsCaracas, Venezuela 1998-2000

    Professional Experience:

    Senior Graphic DesignerSolterbeck Pty LtdSouth Melbourne, VICMarch 2009 - PresentEmployer develops, deploys and manages incentive, reward and recognition programs for the corporate sector. Responsible for bringing all program communications design (previously outsourced) in-house and for developing internal studio environment and procedures.

    Strategic Marketing/Design Consultancy(Freelance) 1997 - PresentSpecialized in creative approach to market, differentiation strategies and new product launching.Over 5 years experience designing and managing institutional/corporate exhibition projects.Extensive experience in comprehensive campaign development; from concept development to roll out.SME-clients in retail, manufacturing, engineering, professional services, fashion, art and education.

    Director of Design & ProductionR&E Diseo, C.A.Caracas, VenezuelaMarch 2004 - June 2008Self founded advertising/pop material design/manufacturing company specialized in acrylic POS display solutions.Tasks included conception and product design, production planning and supervision, project resource allocation and workforce management.Clients included some of Venezuelas largest corporations, such as Empresas Polar, Diageo, Perfumes Factory, Locatel.

    Assistant Production ManagerPoliacryl, C.A.Caracas, VenezuelaOct 1999 - Dec 2002Custom acrylic product manufacturing company.Tasks included production planning & supervision, optimization of workflow and processes, link between workforce and upper management.

  • Eyal Chipkiewicz

    creative strategystrategic creativity

    email: xruido@gmail.commobile: +61 433 639014skype, twitter: xruidoefax: +1 801 780 3498

    7 OBrien Ct, Kew VIC 3101ABN 25 114 782 585

    Brand development Market approach Design Marketing strategy

    PERFUMES FACTORYIn 2004, start-up Perfumes Factory brought the concept of similarity perfume retailing to Venezuela, and has since grown to a 80-store franchise and is currently expanding to other Latin American markets.

    Areas of responsability: Key approach-to-market concept (in-store preparation

    of perfume, brand positioning strategy) Branding/packaging. Store layout.

    Product development Marketing strategy for FMCG upselling Industrial liaison and distribution logistics.

    EMPRESAS POLAR DRAUGHTABLETo help regain declining market share in the draught beer segment for Empresas Polar, the leading brewery in Venezuela, I designed and manufactured a table top device that encouraged consumers at bars and restaurants to purchase 10 beers for their parties. A total of 80.000 units were distributed nationally over the next 2 years.

    Areas of responsability: Product conception and design. Campaign concept, development and roll out. Industrial sourcing and supervision of production.

    Conceptual development Viral marketing Project management

    SISTEMA EDUCATIVO COMUNITARIO 60 yearsTo celebrate 60 years of the foundation establishment of the first formal education institution in the Jewish community of Venezuela, its governing body commissioned a retrospective historical exhibition. I was chosen to lead the project from its conceptual roots to its final execution. Over 10,000 people visited the exhibition during the six months it remained open.

    Areas of responsability: Overall conception of exhibition theme, scope, components and layout. Creation and roll out of community wide content harvesting campaign. Supervision of execution across all aspects of the production.


    IMPRESIN DIGITAL: 89 - 33 - 36 - 18 17 - 93 - 83 - 5

    CUATRICROMA: 100 -12 - 0 - 38 0 - 100 - 69 - 20

    mucho recorridomucha memoria

    Sistema Educativo Comunitario 60 Aos

    El prximo mes de mayo, las instalaciones del Liceo Moral y Luces Herzl-Bialik se vestirn de sesenta aos de historia, logros y ancdotas.

    Necesitamos el apoyo de todos los miembros de nuestra comunidad, a travs de su historia personal: objetos, fotografas, libros, prendas, videos o documentos, vinculados con la educacin comunitaria, desde 1946 hasta 2006, que todos hemos guardado.

    tu huella tiene que estar presente

    en el Centro de Recursosdel Liceo Moral y Luces Herzl-Bialik (Piso 1)de Lunes a Viernes de 7:30 am a 3 pm

    ms informacin? www.secmyl.com 60aniversario@secmyl.com (0212) 273.68.07 - 68.09 - 68.12

    consigna tu aporte (objetos, fotografas, documentos, etc.)hasta el prximo 30 de marzo


    Spanish: native.English: advanced oral/written.Hebrew: advanced oral/basic written.

    Significant projects:

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