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Bachelor of Visual Design Explore EX3002 BVIS 2013-2014

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Page 1: Explore BVD

Bachelor of Visual Design Explore EX3002 BVIS 2013-2014

Page 2: Explore BVD

EXC3002 – Explore BVIS Assessment Title: Explore BVIS Moodle Quiz

BVIS Duration: 20th – 24th October 2013

Instructions:

You have one week to go through the contents of these slides and complete the Moodle quiz

You will see tips to the Moodle quiz questions in the presentation

Make sure you write down the answer as you go through the presentation

You may attempt to answer the questions several times

Submit the quiz when all of your answers are correct

Page 3: Explore BVD

What is Visual Design? Or put it another way – Graphic Design?

Visual “design is a creative process that combines art and technology to communicate ideas. The designer works with a variety of communication tools in order to convey a message from a client to a particular audience. The main tools are image and typography”.

Taken from AIGA.org

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Graphic design is part of your daily life.

From humble things like gum wrappers to huge things like billboards to the T-shirt you wear, graphic design informs, persuades, organizes, stimulates, locates, identifies, attracts attention and provides pleasure.

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Who is a graphic designer? Graphic designers work with drawn, painted, photographed, or computer- generated images. They also design the typography that goes in movie titles and credits and TV ads; in books, magazines, and menus; and even on computer screens.

Designers create, choose, and organize these elements – typography, images and the so-called ‘white space’ around them to communicate a message.

Graphic Designers work both in print and in time-based media.

Page 6: Explore BVD

The Designer Designers are the link between the client and the audience.

Designers learn how to construct a message and how to present it successfully.

They often work with market researchers and others to understand the audience.

They work with illustrators, photographers, typesetters, and printers to create the final design piece.

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Graphic Design Careers Mac Operator/Entry Level Designer Mac Operator is a term that you almost never hear in web design but appears frequently in the print industry. Other terms like “Mac specialist,” “artworker,” “entry level designer,” or even simply “graphic designer” are often equivalent.

Roles are restricted to converting existing low-resolution artwork or sketches from designers to a print-ready layered file or to make minor changes to preexisting work created by someone else.

Salary 500BHD

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Mid Level Designer A mid level designer means that you are in the middle. You have a few years of experience (3 – 7 years). You earn a reasonable salary. You have FREEDOM to engage in projects from the ground up!

Where can you find them?

- Advertising agencies

- Dedicated design firms

The hours are crazy, the pay is good and this is who the graphic designer is.

“These are the meat of the industry and tend to be the guys and girls who produce the largest volume of work.”

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Salary 750 - 1000BHD

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Senior Designer You have 6+ years of experience

The senior designer is the one who reports to the creative director and goes through status on various projects.

Senior designers direct the team.

“The senior designers are often the voices to listen to, the experienced few whose opinions carry more weight and paychecks slightly higher numbers.”

Salary 1000BHD+

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Art / Creative Director Creative Directors are the directors!

They perhaps do more managing than design work.

They maximize potential of teams.

They have the final say on projects.

They work with clients.

“While everyone else sits in a cubicle, the Creative Director sits in an office.”

Salary ????

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Graphic Designer employment opportunities Ad agencies

Animation industry

Educators

Design Studios

Newspaper, printing and publishing

Web design

TV

Exhibition design

Brand marketing

Interactive interface design

Type design

Corporate design

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Print

Advertising / Marketing

Advertising and Branding: concerned with branding and the public image of the product or the company. A personality is created: its logo, characters, mascots, typography, colours, messaging, goals, drive etc.

Marketing: Designers focus more on the sales arena. They create coupons, in-store promotional material and engage in short term

projects.

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Print Publication Design

“This is definitely a field that can only exist through the hard work of talented designers.”

Magazines, newspapers, books, annual reports…

Logo Design There are logo specialists who work only with developing the logo. A logo is only a part of the brand.

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Digital

Front End Web Design

Where the actual design is emphasised and does not work much in coding. The look and the feel of the website and other digital media is produced by a graphic designer.

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Become a graphic designer

Bachelor of Visual Design at Bahrain Polytechnic

Aims to develop students’ awareness of global issues and the role of the Visual Design graduate as a member of the international community. Graduates will have a broad knowledge of the design industry and how to apply skills and adapt to creativity today.

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Bachelor of Visual Design

4 years

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Programme Entry Requirements

Applicants MUST achieve the minimum requirements in English, Mathematics and IT to be considered for selection to the programme

PLUS

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Portfolio and Interview

Applicants MUST submit a portfolio of 10 to 20 pieces of their design or art work that has a range of original, developmental and finished works. A portfolio may consist of any type of student’s artistic work

Applicants must also submit 2 art exercises and a written piece of information which can be found on the polytechnic website.

IF SUCCESSFUL at portfolio review, the applicant will attend an interview where will be chosen according to motivation, maturity, creativity and communication skills.

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What we teach!

Besides the core courses we teach

The Power of Advertising

Photography

Video

Package Design

Digital Design

Poster Design

Branding in Advertising

3D design

And many more to come

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Come be a part of the Visual Design programme

Qualities of a graphic designer

Great attitude

Endless amounts of creativity

Responsible and Professional

Flexible

Computer Skills

Communication Skills

Team player

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Go to the quiz and answer the questions.

There are videos to watch as well!

Don’t forget to submit your answers