experience design for the iot | tim scanlon - 2016 tongji design week keynote

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Tim Scanlon Head of Global Engagement Autodesk Education Experiences @TimScanlon_ Experience Design for the IoT As things “wake up” Designers tame the complexity.

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Tim ScanlonHead of Global EngagementAutodesk Education Experiences

@TimScanlon_

Experience Design for the IoTAs things “wake up” Designers tame the complexity.

2050 Connected Experience?

10B People

5BMiddle Class

2XEnergy Demand

75%Urban Dwellers

Gartner predicts the number of networked devices will surge to 26 billion units by 2020 from about 900 million in 2009,

World Economic Forum estimates that by 2020, about 50 billion things will be connected (“Internet of Things Market Statistics – 2015”)

IDC predicts that 30B things will be connected to the Internet by 2020 (McKinsey estimates 50B).

© 2016 Autodesk | 6

© 2016 Autodesk | 7

1.44BGen X37-52 y/o

1.72BMillennial

21-36 y/o

2.52BGen Z6-20 y/o

CLOUD MOBILE | AR | VR

SOCIAL MAKING

PRODUCTION (Physical)

DEMAND

PRODUCT

PRODUCTION (Intellectual)

Image courtesy of Local Motors Inc.

Are you Designing “Dead” Things?What happens when products and places wake up?

When things wake up, how will we Design ecologies and communities of things?

Digital Manufacturing

Machine Learning

The Internet of Things

Co-CreationNew Value

6 sensors, 100s of thousands of people, 500 trillion data points.

Courtesy of SmartThings

Courtesy of NEST Courtesy of Ford Motor Company

How can Designers help tame the certain complexity of an IoT World?

Embrace Infinite Computing

“Capture” Reality

Be the Experience Design Epicenter

Leverage “Everyone is a “Designer”

Collaborate Differently

© 2013 Autodesk© 2013 Autodesk

Traditional Product Development Process

1 2 3 4 5 6 7 80

Pilot

Pre-Production

Production

Product Definition &

Logis

tics

Explorati

on

Concept D

evelopment

Concept G

atherin

g

SALESMARKETING

ENGINEERING MGMTPROJECT MGMT

ENGINEERINGDESIGN DISCIPLINES

Functi

onal & Fi

nal

Prototypes

Hierarchical Controlled Fragmented Communication via gate

keepers High volume of formal serial

communications

PM

Industrial Designer

Design Engineer

PM

Manufacturing Enginner

DesignEngineer

Design Engineer

Technical Support

DirectSales

ShopManager

CAMEngineer Machinist

DesignEngineer

Direct Sales

TechnicalSupport

TrainingProvider

CAMProvider

PostGenerator

Design

Tooling Vendor

Auto OEM

Joe’s Machine Shop

CNC Machine Vendor

Tier 1

Line of Communication“Core” Project Team

Intra-discipline Project TeamStakeholder Group

Past

? DesignDisciplines

EngineeringBusiness

Advanced Manufacturing

Computer Science

Collaborate in New Ways with New People

System EngineersData ScientistSecurity AnalystHardware Partners+

Open Integrated Seamless

Line of Communication“Core” Project Team

Intra-discipline Project TeamStakeholder Group

AutoOEM

PM

IndustrialDesigner

DesignEngineer

PM

ManufacturingEngineer

DesignEngineer

DirectSales

Technical Support Design

Engineer

Machinist

CAMEngineer

ShopManager

TrainingProvider

CAMProvider Post

Generator

TechnicalSupport

Design Engineer DirectSales

Joe’s Machine ShopCAM

Tier 1

ToolingVendor

CNC MachineVendor

Collaboration Present + Future

Indu

stri

al

Des

ign

Arch

itec

ture

Anim

atio

n

Elec

tric

alM

echa

nica

l E

ngin

eeri

ng

Civi

l Art

Hum

an

Fact

ors

Thea

ter

Set

Des

ign

Fash

ion

Des

.

Biom

edic

al

Art

Ed.

Int

& s

pace

Inno

vati

on

Lab

Busi

ness

Collaborate Across Campus

How can Designers help tame the certain complexity of an IoT World?

SEAMLESS INTEGRATION

REAL-TIME COLLABORATION

INSTANT ACCESS

ADAPTABILITY

COMMUNICATION

SERVICEABILITY

UPGRADEABILITY

CREATING INSIGHT

digital information can

manifest in physical forms

physical world is being digitized

PHYSICAL WorlD digital WorlD

Product IS a Complex system

Collaborate with Software Engineers

Mechanical Engineers

Electrical Engineers

System Engineers

IT Specialist

Data Specialist

Information Security Analyst

Hardware Partners

Business Partner

Designers Can Tame the Complexity of the IoT Experience.

Thank You!

@TimScanlon_