expedition africa 2015 sponsorship proposal

Sponsorship Proposal

Background to Adventure Racing

Expedition Africa: 5th - 14th June 2015

Our Goal

Adventure racing (also called expedition racing) is a combination of two or more endurance disciplines, including cross-country running (trekking), mountain biking, paddling and climbing and related rope skills. An expedition event can span ten days or more while sprints can be completed in a matter of hours. There is typically no suspension of the clock during races, irrespective of length; elapsed competition time runs concurrently with real time, and competitors must choose if or when to rest. Groups of 4 take on the self-navigation and self-support race together as a team. The AR circuit has traditionally been dominated by older teams, with the average age being between 35-50 years old. That was until we showed up.

Each year, Adventure Racers from all over the world take part in Expedition Africa, a 500km Adventure Race; some casual adventure seekers and others, professional racers. Expedition Africa is an international 500km Adventure Race a part of the AR World Series run and organised in Southern Africa. Each year, the race is organised in a different and unique location and the race involves teams of 4 competitors navigating; trekking, mountain biking and kayaking un-supported through a set un-marked course. The current course will be an approximate 340km Mountain Biking, 120km Trekking (Running/Hiking) and 80km Kayaking on rivers and dams. Expedition Africa (EA2015) will be in Swazi Land.

Our team would like to take part in Expedition Africa. More so, we would like to start a new trend to prove that these races can be done at a younger age. The biggest challenge of the race is staying mentally strong. Mental fitness (and good navigation) is said to be the secret to success for adventure racing, something we as a team have been working on for 2 and a half years now. The professional teams are expected to finish the 500km in 3 days on less than 6 hours sleep. Our primary goal is to finish the race before the 7 day cut off. We know we can do it! We have the necessary fitness, which contrary to belief does not come with youth, but rather from hours of commitment, hard work both mentally and physically.Out oldest team member is 27yrs old and our youngest is 24yrs.

Expedition Africa 2015

Background to Adventure Racing

Expedition Africa: 5th - 14th June 2015

Our Goal

Adventure racing (also called expedition racing) is a combination of two or more endurance disciplines, including cross-country running (trekking), mountain biking, paddling and climbing and related rope skills. An expedition event can span ten days or more while sprints can be completed in a matter of hours. There is typically no suspension of the clock during races, irrespective of length; elapsed competition time runs concurrently with real time, and competitors must choose if or when to rest. Groups of 4 take on the self-navigation and self-support race together as a team. The AR circuit has traditionally been dominated by older teams, with the average age being between 35-50 years old. That was until we showed up.

Each year, Adventure Racers from all over the world take part in Expedition Africa, a 500km Adventure Race; some casual adventure seekers and others, professional racers. Expedition Africa is an international 500km Adventure Race a part of the AR World Series run and organised in Southern Africa. Each year, the race is organised in a different and unique location and the race involves teams of 4 competitors navigating; trekking, mountain biking and kayaking un-supported through a set un-marked course. The current course will be an approximate 340km Mountain Biking, 120km Trekking (Running/Hiking) and 80km Kayaking on rivers and dams. Expedition Africa (EA2015) will be in Swazi Land.

Our team would like to take part in Expedition Africa. More so, we would like to start a new trend to prove that these races can be done at a younger age. The biggest challenge of the race is staying mentally strong. Mental fitness (and good navigation) is said to be the secret to success for adventure racing, something we as a team have been working on for 2 and a half years now. The professional teams are expected to finish the 500km in 3 days on less than 6 hours sleep. Our primary goal is to finish the race before the 7 day cut off. We know we can do it! We have the necessary fitness, which contrary to belief does not come with youth, but rather from hours of commitment, hard work both mentally and physically.Out oldest team member is 27yrs old and our youngest is 24yrs.

The TeamOur team of 4 is special! We all have a huge love for the outdoors and a massive respect for endurance sports. With common interests and goals we are suited to race well together and cannot wait for the challenge of a live time! A team has no set positions but there are roles that we will each take on at different times of the race, these include: Decision Maker, Navigator, Nutrition, Mule, Equipment, Rope Specialist, Pace Keeper and Time Manager.

Jason GradwellJason is a strong outdoor competitor who is passionate about adventure racing. He has found a second home on the mountain trails, running for the love of it. Jason will take on any challenge regardless of training and have the time of his life doing so.· 3 X 120km Adventure Races,· 1 X 250km Adventure Race,· Namaqua Quest - Team 1st Place,· Rock Man Ultra Off-road Triathlon Finisher,· Three Peaks Challenge

Michael BenciMike has a casual approach to life and a natural ability to excel in any sport. Mike is a local, well known gent, who can walk into the middle of Parys and people will recognise him due to some of the adventures he has participated in. · 2 X Comrades Marathon, · 3 X 120km and 1 X 250km Adventure Race,· 2 X Dusi River Marathons and a top 80 at the Fish River Marathon,· Namaqua Quest - Team 1st Place,· Cederberg Traverse 100km Finisher

Terence VrugtmanTerence is passionate about the outdoors. He is a Sport and Adventure Photographer by trade and feels best at home in the mountains. Kloofing, Kayaking, Trail Running and Mountain biking are all in the mix for the average weekend. · 3 X 120km and 1 X 250km Adventure Race,· Fish River Marathon,· Rock Man Ultra Off-road Triathlon Finisher,· Brauhaus Trail Run.

Izaan de Jager Izaan is an absolute machine and by far, the most experienced of the team. She loves the outdoors and is obsessed with a challenge. When not organising events, she is out and about in the trail and often on the podium!· 23rd at Expedition Africa 2013, Izaan was the youngest person at the race and the youngest team to compete. (Age 23 at the time) · Several 120km AR 2013· Completed a 80km and 280km AR· 1st DirtX Duathlon 2014· 2nd Kilimanjaro MTB stage race 2011

The TeamOur team of 4 is special! We all have a huge love for the outdoors and a massive respect for endurance sports. With common interests and goals we are suited to race well together and cannot wait for the challenge of a live time! A team has no set positions but there are roles that we will each take on at different times of the race, these include: Decision Maker, Navigator, Nutrition, Mule, Equipment, Rope Specialist, Pace Keeper and Time Manager.

Jason GradwellJason is a strong outdoor competitor who is passionate about adventure racing. He has found a second home on the mountain trails, running for the love of it. Jason will take on any challenge regardless of training and have the time of his life doing so.· 3 X 120km Adventure Races,· 1 X 250km Adventure Race,· Namaqua Quest - Team 1st Place,· Rock Man Ultra Off-road Triathlon Finisher,· Three Peaks Challenge

Michael BenciMike has a casual approach to life and a natural ability to excel in any sport. Mike is a local, well known gent, who can walk into the middle of Parys and people will recognise him due to some of the adventures he has participated in. · 2 X Comrades Marathon, · 3 X 120km and 1 X 250km Adventure Race,· 2 X Dusi River Marathons and a top 80 at the Fish River Marathon,· Namaqua Quest - Team 1st Place,· Cederberg Traverse 100km Finisher

Terence VrugtmanTerence is passionate about the outdoors. He is a Sport and Adventure Photographer by trade and feels best at home in the mountains. Kloofing, Kayaking, Trail Running and Mountain biking are all in the mix for the average weekend. · 3 X 120km and 1 X 250km Adventure Race,· Fish River Marathon,· Rock Man Ultra Off-road Triathlon Finisher,· Brauhaus Trail Run.

Izaan de Jager Izaan is an absolute machine and by far, the most experienced of the team. She loves the outdoors and is obsessed with a challenge. When not organising events, she is out and about in the trail and often on the podium!· 23rd at Expedition Africa 2013, Izaan was the youngest person at the race and the youngest team to compete. (Age 23 at the time) · Several 120km AR 2013· Completed a 80km and 280km AR· 1st DirtX Duathlon 2014· 2nd Kilimanjaro MTB stage race 2011

Team Race Entry: R34 000

Personal Racing Gear/: R7 000pp at retail cost (R28 000 for the team)

Personal Race Nutrition: R2 200pp at retail cost (R8 800 for the team)

o Included in the entry - Accommodation, 2 nights food, race garments, maps, organiser support, and transition boxes.

Full sponsorship of the entry fee and equipment would entitle the sponsoring partner with full team naming rights, clothing branding as well as branding on affiliated websites and throughout social media channels.

Race Team Name Example: Joe Soap Engineering

The race entry sponsoring company will receive:· Team Name will be the Sponsor Name (views over 600 000 - explained below).· Sponsor Name & Logo printed/embroidered large on the front of the casual shirt.· Sponsor Name and Logo printed/embroidered on the sleeve of the technical race shirt. (Competitors must wear a supplied race bib; the front and back of the shirt is not visible).

Additionally, we are taking part in a 250km Adventure Race in February 2015 as preparation for EA2015. If possible, we would like to include this in the sponsorship list. The event will be a good warm and market test for EA 2015.Race Entry: R6 000-00.

o 2 x Cycle Shorts,o Technical Race Pack,o 2 x Buff,o Technical Race Shirt with sponsor logo printing,o Casual Post Race shirt with sponsor logos,o Racing tights –For the cold nights,o Racing Skin shirt – For the cold nights,o Technical Race Jacket

The Gear sponsoring company will receive:· Secondary Team Name will be the Sponsor Name (viewed over 600 000 times as explained below).· Sponsor Name & Logo printed/embroidered large on the front of casual team shirt.· Sponsor Name & Logo printed/embroidered on the sleeve of the technical race shirt.

Why so much food? As we are racing for 7 days non-stop, our bodies will use up 1400cal per hour. Food replacement is an important part of Adventure Racing.

The Nutrition sponsoring company will receive:Sponsor Name and Logo printed/embroidered large on the front of the casual team shirt.

Our RequirementsThe costs of entering an event of thisproportion is an obstacle for the team and wewould be willing to offer a considerableamount of exposure through branding, socialmedia, online content, both through the eventmedia platforms and our affiliated websites for ourpartner's brands to ensure they achieve an optimalreturn on their investment.Please also note we are willing to discuss any ideas orsuggestions from potential partners and the team iswilling to accommodate any reasonable requests. Thebelow is a breakdown of what we would require in termsof finances and equipment:

Team Race Entry: R34 000

Personal Racing Gear/: R7 000pp at retail cost (R28 000 for the team)

Personal Race Nutrition: R2 200pp at retail cost (R8 800 for the team)

o Included in the entry - Accommodation, 2 nights food, race garments, maps, organiser support, and transition boxes.

Full sponsorship of the entry fee and equipment would entitle the sponsoring partner with full team naming rights, clothing branding as well as branding on affiliated websites and throughout social media channels.

Race Team Name Example: Joe Soap Engineering

The race entry sponsoring company will receive:· Team Name will be the Sponsor Name (views over 600 000 - explained below).· Sponsor Name & Logo printed/embroidered large on the front of the casual shirt.· Sponsor Name and Logo printed/embroidered on the sleeve of the technical race shirt. (Competitors must wear a supplied race bib; the front and back of the shirt is not visible).

Additionally, we are taking part in a 250km Adventure Race in February 2015 as preparation for EA2015. If possible, we would like to include this in the sponsorship list. The event will be a good warm and market test for EA 2015.Race Entry: R6 000-00.

o 2 x Cycle Shorts,o Technical Race Pack,o 2 x Buff,o Technical Race Shirt with sponsor logo printing,o Casual Post Race shirt with sponsor logos,o Racing tights –For the cold nights,o Racing Skin shirt – For the cold nights,o Technical Race Jacket

The Gear sponsoring company will receive:· Secondary Team Name will be the Sponsor Name (viewed over 600 000 times as explained below).· Sponsor Name & Logo printed/embroidered large on the front of casual team shirt.· Sponsor Name & Logo printed/embroidered on the sleeve of the technical race shirt.

Why so much food? As we are racing for 7 days non-stop, our bodies will use up 1400cal per hour. Food replacement is an important part of Adventure Racing.

The Nutrition sponsoring company will receive:Sponsor Name and Logo printed/embroidered large on the front of the casual team shirt.

Our RequirementsThe costs of entering an event of thisproportion is an obstacle for the team and wewould be willing to offer a considerableamount of exposure through branding, socialmedia, online content, both through the eventmedia platforms and our affiliated websites for ourpartner's brands to ensure they achieve an optimalreturn on their investment.Please also note we are willing to discuss any ideas orsuggestions from potential partners and the team iswilling to accommodate any reasonable requests. Thebelow is a breakdown of what we would require in termsof finances and equipment:

Return on Investment for Sponsors and Partners

Race Following and ReputationAdventure Racing is a widely followed sport with a spotless reputation. The Expedition Races (500km – 1000km) are run and organised throughout the world on a monthly basis in conjunction with the Adventure Racing World Series. Expedition Africa is an apart of the World Series, this means that the race has a massive, concentrated and consistent global following. Race organiser, Stephan Miller is well respected in the Adventure Racing world, being one of the few people to compete and finish the Eco Challenge and Bull of Africa. His expertise in racing has drawn the top team from around the world along with their personal followers.

Views and Reach – Kinetic Gear – www.kineticgear.co.zaRace Organisers, Kinetic Gear (Stephan Miller) have an up-to-date and modern tracking system which allows armchair enthusiasts to watch the adventure as it unfolds and get involved with the teams. The live tracking and leader board displays team names (often sponsor names) as they make their way through the course. Kinetic Gear organises approximately 23 events per year (Night Runs, Night Adventures, 25km Sprint AR, 120km AR, 250km AR and EA 2014) with over 300 supporters and competitors at any one time.

The Kinetic Facebook page which has been set up for direct and live updates informs the public/clients/race sponsors and non-competing athletes of the race status and how teams are doing. The page has over 2500 likes, majority of which are active people.During Expedition Africa 2013, www.kineticgear.co.za received 209 000 viewers and the live tracking was seen by over 500 000 viewers. Additionally, the race is broadcasted on Super Sport numerous times in 30min snippets after the event.

Views and Reach - Additional Blogs and Web SitesAs Expedition Africa 2015 is a part of the World Series, other well-known global web sites and blogs do share updates through twitter, Facebook and daily write-ups.SA – www.ar.co.za – 80 000 views USA - Team Tecnu website : 107 000 views UK – www.sleepmonsters.com website: 66 000 views France - Endorphinmag Website: 110 000 views

Adventure Life – Adventure Life is an Outdoor Blog and Adventure Sport Photography company. Adventure Life has allowed us to post a pre-race and post-race blog on their web site as added media coverage. Adventure Life will also provide the team with a pre-race photo shoot. The images of the team can be used for general media and press releases. Adventure Life is run and organised by team racer, Terence Vrugtman. The company is not in the position to fund the team but can provide support.

Media Services: Pre and Post Race social Media posts, Pre and Post Race Blog, Pre Race Photo Shoot with Gear, Pre Race Training Video with Gear.

www.adventurelife.co.za

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Return on Investment for Sponsors and Partners

Race Following and ReputationAdventure Racing is a widely followed sport with a spotless reputation. The Expedition Races (500km – 1000km) are run and organised throughout the world on a monthly basis in conjunction with the Adventure Racing World Series. Expedition Africa is an apart of the World Series, this means that the race has a massive, concentrated and consistent global following. Race organiser, Stephan Miller is well respected in the Adventure Racing world, being one of the few people to compete and finish the Eco Challenge and Bull of Africa. His expertise in racing has drawn the top team from around the world along with their personal followers.

Views and Reach – Kinetic Gear – www.kineticgear.co.zaRace Organisers, Kinetic Gear (Stephan Miller) have an up-to-date and modern tracking system which allows armchair enthusiasts to watch the adventure as it unfolds and get involved with the teams. The live tracking and leader board displays team names (often sponsor names) as they make their way through the course. Kinetic Gear organises approximately 23 events per year (Night Runs, Night Adventures, 25km Sprint AR, 120km AR, 250km AR and EA 2014) with over 300 supporters and competitors at any one time.

The Kinetic Facebook page which has been set up for direct and live updates informs the public/clients/race sponsors and non-competing athletes of the race status and how teams are doing. The page has over 2500 likes, majority of which are active people.During Expedition Africa 2013, www.kineticgear.co.za received 209 000 viewers and the live tracking was seen by over 500 000 viewers. Additionally, the race is broadcasted on Super Sport numerous times in 30min snippets after the event.

Views and Reach - Additional Blogs and Web SitesAs Expedition Africa 2015 is a part of the World Series, other well-known global web sites and blogs do share updates through twitter, Facebook and daily write-ups.SA – www.ar.co.za – 80 000 views USA - Team Tecnu website : 107 000 views UK – www.sleepmonsters.com website: 66 000 views France - Endorphinmag Website: 110 000 views

Adventure Life – Adventure Life is an Outdoor Blog and Adventure Sport Photography company. Adventure Life has allowed us to post a pre-race and post-race blog on their web site as added media coverage. Adventure Life will also provide the team with a pre-race photo shoot. The images of the team can be used for general media and press releases. Adventure Life is run and organised by team racer, Terence Vrugtman. The company is not in the position to fund the team but can provide support.

Media Services: Pre and Post Race social Media posts, Pre and Post Race Blog, Pre Race Photo Shoot with Gear, Pre Race Training Video with Gear.

www.adventurelife.co.za

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Event Preparation and Time Line

October 2014: Start Planning and Sponsorship Proposal, Start Base Individual Training, Basic Team Training,

November 2014: Additional TrainingTeam MeetingFinalise Sponsors

December 2014: Personal Training,

January 2015: Sponsorship Acquirement – Funding for Entry2 Team Training SessionsFinal Preparation for Double Moon 250km AR

February 2015: Dusi River MarathonDouble Moon 250km AR

March 2015: Personal Training2 Team Training SessionsTeam Photo Shoot

April 2015: Personal Training2 Team Training SessionsTeam Training Video

May 2015: Sponsorship Acquirement – GearPersonal Training2 Team Training Sessions

June 2015: Sponsorship Acquirement – Nutrition

EXPEDITION AFRICA 2015

ConclusionOur objective is simple, we will complete this race and at the same time endevour be great ambassadors for any company/brand. We are looking forward to the start of an exciting and beneficial relationship. Please contact us should you have any queries. We would love to come and discuss this further with you.

Terence Vrugtman, Jason Gradwell, Mike Benci and Izaan De Jager

Contact – Terence Vrugtman073-051-5611

[email protected]

Event Preparation and Time Line

October 2014: Start Planning and Sponsorship Proposal, Start Base Individual Training, Basic Team Training,

November 2014: Additional TrainingTeam MeetingFinalise Sponsors

December 2014: Personal Training,

January 2015: Sponsorship Acquirement – Funding for Entry2 Team Training SessionsFinal Preparation for Double Moon 250km AR

February 2015: Dusi River MarathonDouble Moon 250km AR

March 2015: Personal Training2 Team Training SessionsTeam Photo Shoot

April 2015: Personal Training2 Team Training SessionsTeam Training Video

May 2015: Sponsorship Acquirement – GearPersonal Training2 Team Training Sessions

June 2015: Sponsorship Acquirement – Nutrition

EXPEDITION AFRICA 2015

ConclusionOur objective is simple, we will complete this race and at the same time endevour be great ambassadors for any company/brand. We are looking forward to the start of an exciting and beneficial relationship. Please contact us should you have any queries. We would love to come and discuss this further with you.

Terence Vrugtman, Jason Gradwell, Mike Benci and Izaan De Jager

Contact – Terence Vrugtman073-051-5611

[email protected]

expedition africa 2015 sponsorship proposal

Documents

expedition racing

expedition africa ea2015

goal adventure racing

adventure racers

expedition event

southern africa

selfsupport race

mountain biking