evolution of wearables - past, present, future

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1 Innovation in Wearables? Past, Present & Future @qs_dublin http://reeinvent.me/

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1

Innovation in Wearables?

Past, Present & Future

@qs_dublin http://reeinvent.me/

2

W e a r a b l e s

H y p eo r

H o p e ?

3

Study h ints wearable fitness t rackers do moreharm than goodr e a d w r i t e . c o m

Act iv i ty Trackers Fa i l - - But That 's Not What ’sMost Surpr is ing About New Research PaperFo r b e s

Don't be l ieve the hype: Wearable tech is l i t t le more than a novelty so farT h e Te l e g r a p h

Wearables – Hype or Hope?Wearables have a d i r ty l i t t le secret :50% of users lose interestTe c h Re p u b l i c . c o m

Jawbone may be gett ing out of thewearables bus inesst e c h s i t e . i o

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Wearables – Hype or Hope?

5

Wearables – Hype or Hope?

Gartner Hype Curve

6

What are Wearables?

7

What are Wearables?

Fitness Trackers

8

What are Wearables?

Fitness Trackers Sleep Trackers?

9

What are Wearables?

Fitness Trackers Sleep Trackers?

Pacemakers?

10

What are Wearables?

Fitness Trackers Sleep Trackers?

Pacemakers? Mobile Phones?

11

What are Wearables?

What Problem do they Solve?

12

What is Innovation?

13

What is Innovation?

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Innovation in Wearables

• Product History• Where New Product Ideas Come From• Innovation Paths in Other Fields• Consumer Take Up• Future Growth

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H i s t o r yo f

W e a r a b l e s

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1600’sHearing Aid

History of Wearables

1200’sEye Glass 1907

Pigeon Camera

1762Pocket Watch

1910Wrist Watch

1590Pedometer

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1958Pace Maker

History of Wearables (Continued)

1921Hearing Aid

1961Gambling

Shoe

1965Pedometer

1972Digital Watch

1953Digital

Hearing Aid

18

1975Pulsar

Calculator Watch

1989Reflection

Technology's Private Eye

1989Nintendo

Power Glove

2004Microsoft

MSN DirectSmartwatch

1979Sony

Walkman

1982Polar

PE2000 HR Monitor

History of Wearables (Continued)

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2008Fitbit Ultra

2013Pebble Watch

2002Bluetooth Headset

2015iWatch

2014Google Glass

2004GoPro

History of Wearables (Continued)

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W h e r e d oP r o d u c t I d e a s

C o m e F r o m ?

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• Extreme Performers• Military• Astronauts• Extreme Sports & Professional Athletics

Origin of Innovative Products

22

Augmented Reality Headsets Most Quantified Humans

Skydiving Helmet Camera Monitoring Athletes

Origin of Innovative Products

23

• Extreme Performers• Military• Astronauts• Extreme Sports & Professional Athletics

• The Hackers

Origin of Innovative Products

24

Origin of Innovative Products

Hacking Open Source Components

Hacking First Personal Computer

Hacking Virtual Reality

Hacking Flight

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• Extreme Performers• Military• Astronauts• Extreme Sports & Professional Athletics

• The Hackers• Science Fiction

Origin of Innovative Products

26

Origin of Innovative Products

TriCorder – Star Trek BabelFish – Hitchhikers Guide to Galaxy

Automatic Shoe LacingBack to the Future Total Recal

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• Extreme Performers• Military• Astronauts• Extreme Sports & Professional Athletics

• The Hackers• Science Fiction• Massive Pain Points

Origin of Innovative Products

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Origin of Innovative Products

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• Extreme Performers• Military• Astronauts• Extreme Sports & Professional Athletics

• The Hackers• Science Fiction• Massive Pain Points• Putting all Together

Origin of Innovative Products

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Origin of Innovative Products

Sci-Fi – AliensUS Army

Mainstream?? Solving Massive Pain Point - Paralyses

31

R e q u i r e m e n t s f o r

I n n o v a t i o n A d o p t i o n

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• Technology

Requirements for Innovation Adoption

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• Technology• Power• Connectivity• Standardised Components• 3D Printing

Requirements for Innovation Adoption

34

iWatch – 18 Hours ‘Normal’ Use?

Requirements for Innovation Adoption

35

Requirements for Innovation Adoption

• Technology?• Power• Connectivity• Standardised Chipsets• 3D Printing

• Fulfills Consumer Need?

36

Requirements for Innovation Adoption

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Requirements for Innovation Adoption

• Technology?• Power• Connectivity• Standardised Chipsets• 3D Printing

• Fulfills Consumer Need?• Usable

• Fashion• Fits in with Lifestyle

38

Requirements for Innovation Adoption

Google Glass Wearable DVD Player

Nike FuelBand Jawbone Up Charger

39

Requirements for Innovation Adoption

• Technology• Power• Connectivity• Standardised Chipsets• 3D Printing

• Fulfills Consumer Need?• Usable

• Fashion• Fits in with Lifestyle

• Marketability

40

Requirements for Innovation Adoption

41

Requirements for Innovation Adoption

• Technology• Power• Connectivity• Standardised Chipsets• 3D Printing

• Fulfills Consumer Need?• Usable

• Fashion• Fits in with Lifestyle

• Marketability• Monetizable over Long Term

• Subscription Models• Upgrade Cycles

42

Requirements for Innovation Adoption

Basis Band – PeakFailed Monetizable Model?

43

Requirements for Innovation Adoption

• Technology• Power• Connectivity• Standardised Chipsets• 3D Printing

• Fulfills Consumer Need?• Usable

• Fashion• Fits in with Lifestyle

• Marketability• Monetizable over Long Term

• Subscription Models• Upgrade Cycles

• Regulation

44

Requirements for Innovation Adoption

E-Health E-Waste

Regulation

45

Requirements for Innovation Adoption

• Technology• Power• Connectivity• Standardised Chipsets• 3D Printing

• Fulfills Consumer Need?• Usable

• Fashion• Fits in with Lifestyle

• Marketability• Monetizable over Long Term

• Subscription Models?• Regulation• Solves Massive Pain Point

46

Requirements for Innovation Adoption

Evolution in Ecosystem

47

Requirements for Innovation Adoption

• Technology• Power• Connectivity• Standardised Chipsets• 3D Printing

• Fulfills Consumer Need?• Usable

• Fashion• Fits in with Lifestyle

• Marketability• Monetizable over Long Term

• Subscription Models?• Regulation• Solves Massive Pain Point

48

I n c i t i n g I n c i d e n t

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Inciting Incident

• Financial Crash• Hurricane Sandy

• Rolling out through Operators• The Apple Brand

50

Inciting Incident

• New Technology• Solving Power Problems• Size

• Becomes Fashionable• Wearable Security FOB

• Massive Security Breach?• Wearable Health

• Huge Number of Lives Saved?

Inciting Incident in Wearables?

51

H o w P r o d u c tI n n o v a t i o n H a p p e n s

52

How Product Innovation Happens

• Technology• Power• Connectivity

• Size• Bigger• Smaller

• Cost• Cheaper• More Expensive

• Diversity of Products• Chinese Fab Centers• 3D Printing

• Functionality• More• Less

53

Open Hardware Platforms??

How Product Innovation Happens

54

Open Hardware Platforms

Heart Rate - xBox Kinect Tracking Augmented Reality - iPhone

How Product Innovation Happens

55

Boomerang Ortho

• Dublin Based Startup – from DCU• Home Based Virtual Coach

• Rehab after Orthopedic Surgery• Using Phone’s Accelerometers• Straps onto Leg• Communicates with Online Physiotherapist

Open Hardware Platforms

How Product Innovation Happens

56

Open Hardware Platforms

Quallcomm Tricorder X Prize

How Product Innovation Happens

57

C o n n e c t e d W e a r a b l e s

58

Connected Wearables

• Connected Services• Health & Fitness Coaching

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Connected Wearables

Connected Subscription Services

60

Connected Wearables

• Connected Services• Health & Fitness Coaching

• Big Data Analytics• IBM Watson• Crowd Sourcing Health• Jawbone Analyzing Sleep Data

61

Connected Wearables

Big Data Analytics – Jawbone Sleep Data During Earthquake

62

Connected Wearables

“Right now we don’t data-mine healthcare data. If we did we’d probably save 100,000

lives next year.”

Larry Page – Google CEO

63

Connected Wearables

• Connected Services• Health & Fitness Coaching

• Big Data Analytics• IBM Watson• Crowd Sourcing Health• Jawbone Analyzing Sleep Data

• Current Problems• Data Privacy• Security• Data Standardization• Regulation

64

I n n o v a t i o nI n

W e a r a b l e s U s e C a s e s

65

• Behavior Change

Innovation in Wearable Use Cases

66

Innovation in Wearable Use Cases

Behavior Change

• Integrates with• Wearbles• Facebook• Foresquare• Apple Health

• Provides• Insights• Relevant & Timely Tips

67

• Behavior Change• Coaching

Innovation in Wearable Use Cases

68

Innovation in Wearable Use Cases

Moov – Fitness Coaching Zepp - Golf Coaching

Coaching

69

• Behavior Change• Coaching• Monitoring

• Children• Elderly • Epilepsy

Innovation in Wearable Use Cases

70

Innovation in Wearable Use Cases

ElderlyEpilepsy

Monitoring in Healthcare

71

• Behavior Change• Coaching• Monitoring

• Children• Elderly • Epilepsy

• Productivity

Innovation in Wearable Use Cases

72

Innovation in Wearable Use Cases

Emotiv - Distraction Tracking Spire – Stress Tracking

Productivity

73

• Behavior Change• Coaching• Monitoring

• Children• Elderly • Epilepsy

• Improving Productivity• Wearables for Animals

Innovation in Wearable Use Cases

74

Innovation in Wearable Use Cases

Link AKC – Smart Dog Collar Moocall – Calving Monitor

Wearables for Animals

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• Behavior Change• Coaching• Monitoring

• Children• Elderly • Epilepsy

• Improving Productivity• Wearables for Animals• Augmented Reality

Innovation in Wearable Use Cases

76

Innovation in Wearable Use Cases

Surgery Augment – Interior Design

Augmented Reality

77

C o n c l u s i o n s

78

Gartner Hype Curve

79

Long Tail in Wearables

80

Room for New Innovation?

• Keep Within Limitations for New Innovation• Technology• Fulfills Consumer Need• Usable• Long Term Monetization Model• Marketability• Regulatory• Solves Massive Pain

81

GET IN TOUCH

Manoj ChawlaCoFounder, Consultant, Coach, Mentor, Virtual CEO, Full Stack Entrepreneur

reeinvent.me

Just in LawlerDeveloper. Scrum Master. Blogger. Quantified Self Meetup Organiser

justinlawler.net