evils of super specialization-final

8/6/2019 Evils of Super Specialization-Final

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Evils Of Super Specialization


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Submitted To :Dr. Monali Chatterjee

Evils Advocates:

Aashish Patel(A-41) Jignesh Patel(A-42)Utsav Patel(A-43)Vaibhav Patel(A-44)Vishwajeet Patel(A-45)


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What is Specialization?

Logical meaning It is the method of generatingpropositional knowledge, by applyinggeneral knowledge.

Industry meaning T he separation of tasks within a system


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Super-Specialization

P rocess of performing a certain task whichmakes a person be in limited in performing otheractivities out of work she/he is specializespurposely.


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The trouble with a merger like this is that our peoplewho know computers dont know thing about bubble gum,

people who know about bubble gum dont know thingsabout hats, the people who know hats

Cartoon: 1

Cartoon: 2


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Economics is about the production,distribution and consumption of goods. What goods to produce.

T he economic concept of specialization helpsanswer this question.

U nder specialization, economic actorsconcentrate their skills on tasks at which theyare the most skilled.

Economics Meaning


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Specialization has both micro- andmacroeconomic applications.

Everyone is not able to do everything by himself or herself

A ll are dependent on other people who are

specialized or say super specialized in their work.

So one need to outsource our work to them.

Economics Meaning(Cont.)


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T he term "outsourcing" has come to primarilyrefer to the outsourcing of American jobs toforeigners.

O utsourcing doesn't only apply to business - itapplies to people as well. In fact, we all

outsource in our everyday life.

Super-specialization andOutsourcing


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For example When you buy a mobile, you'reoutsourcing its manufacture to an mobilemanufacturing company

because you don't have theability to build it yourself.

Super-specialization andOutsourcing(Cont.)


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Businesses use outsourcing as well, with thepurpose of improving their ability to stay inbusiness and compete.

And they do so to allsuper-specialized business units.

Super-specialization andOutsourcing(Cont.)


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T hey dont make any thing and just assembleall their product at one place.

T hey outsource their all work to specializedworkers in southern Asia.

T hat is a perfect example of outsourcing andsuper-specialization.

Case: NIKE


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T hese thing i.e. outsourcing and super-specialization looks like always positive andsupporting.

But as we all know there is always 2 nd side of every coin.

And that is also the same in this case.

Case: NIKE(Cont.)


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N ike has faced many issues due to theiroutsourcing to the super-specialized.

N ike was bombarded with many allegations of un-ethical child labor, forced overtime and payingbelow poverty level wages.

W hich much of the judicial systems placed inthese countries have no system enforced forsuch employment rights

Case: NIKE(Cont.)


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Rigidness

Super-specialization makes theorganization less flexible.

W e can say organization becomes rigid.


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Case Xerox

X erox famous for its copying machine isthe best example of super-specializedbrand which failed due to their rigidness.


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Bored employees

W orking same work everyday makes youbore.

A nd that is also an evil of being super-specialized.

For ex. a person, being a softwareengineer, super-specialized in websitemaking will get bored making onlywebsites for years.


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Behind the changing world

W orld is changing everyday.

A nd being same for years will not helpany business to be at the same place inthe market.


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Case - Kodak

O ldest brand since 1890.

T he brand is about to end.

T his is so because they just stick to theirsuper-specialized products but didnt changewith the world and peoples demand


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Case Kodak(cont.)

T hey didnt launched or delayed digitalcamera for 7 years after Sonylunching the first digital camera.

That cost them a lot and now they arelosing their market share and is aboutto vanish from the market.


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Overdependence on Specializedpeople/organization

It create dependence on key people.

So if that specialized knowledge employee isnot available than the work will not go on.

Same can be the case for the organization.


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Overdependence on Specializedpeople/organization(cont.)

D ependence on super-specializedcompany can make you suffer a lot inthe case of unavailability of thoseproducts or the company.


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Case Hear Say band


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Case: Hearsay

T heir first hit Pure and Simple Inmarch 2001

Fastest selling single in UK music historywith 1.2 million copies


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Case: Hearsay(Cont.)

T he first album Popstars also went tonumber one and a 36-date tour was soldout.

W hen their lead singer left the band theystruggle a lot in the marketA nd eventually they have to disappear.


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Case Virgin Company ltd.

One of the famous company

Founder and owner Richard Branson

It is one of the very diversified company


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Case Virgin Company ltd.(cont.)

It is in Music industry,Airline Industry,Mobile Industry,Social security industry andMany more


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Case Virgin Company ltd.(cont.)

He has always said that if you have brandname than use it in all the ways you canand dont stick to basic product as world

is changing and so does you have to


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CONCLUSION


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evils of super specialization-final

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