event management - ux / uivxmedia.com/eventsproj/eventmanagement.pdf · event management - ux / ui...

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Sitemap Persona Experience Mapping EVENT MANAGEMENT - UX / UI Event Visitor Experience Map Visitor’s experiences visiting the Event Captured in a Single Overview Touch Points ACTIONS QUESTIONS Pre-visit At Event Post - visit GET THE IDEA PLAN THE DAY Marketing Direct mail Call Center Signs, Ads People Explainer and exhibits in the community Word of mouth Kids See Something cool on social media Transit Taxi F-line Clipper GPS navigation Parking lot signage Entry Ticket window Security Check Staff members Tickets kiosk Bag Check Arrival Visitor milling outside Entry line Grounds Outdoor Exhibits Digital Media Social Media Event Website Orientation Maps, handouts, program “you are here” map Wayfinding People Information Desk Explainers Other visitors Mobile Device “Check-in” and photo apps Places to go Restrooms Beanches Exhibits Things to see Workshop Theatre Programs Food Bar Menu Places to meet and rest Retail Benches, landmarks Exit Exit signage Mailing List Takeaway brochure Visitors milling outside Exit Staff Mobile Device Phone to pick next Steps Digital Media Photo sites(flickr, etc.) Travel sites Event website E-news blast People Word of mouth Friends and Family GET INSIDE DO THE EVENT WHAT’S NEXT RETURN TO LIFE See Crowds outside Hear about in news media Learn via word of mouth Understand the options Buy tickets online Print Ticket Group local activities How do I find what I need to know? What do we do once we’re there? Are my kids too young? Is this stuff for adults? How much time will it take? Where is it? How do I get there? What Should I bring? Where do I park? Wait in lines Digest Ticketing Options Collect Materials Check Bags Use Bathrooms Gather group Where do I get tickets? Why did the line stop? Is it worth becoming a member now? What should I see? Where can I put my stuff? Where is our meeting spot? Pick an exhibit Become engaged Stay Together Watch Programs Look for resting place Where are the bathrooms? Where is [a specific exhibit]? Is everyone together? Why can’t I find a staff person? What else should I see? Seek help Snack Try on clothes Look for value What’s cheap in the store? What did I miss? Consider membership Leave Get bags Judge experience Re-orient upon exit Find car Have dinner nearby What did you think? How do I get out of here? Do we have all our stuff? What are upcoming events? Where is my Car? How do I remember this? Look and upload photos Seek more information Learn more about a topic Share what I learned Write review Notice Event branding in the city What else can I do? Where can I find more info. How do I tell others what I did? Where do I park?

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Page 1: EVENT MANAGEMENT - UX / UIvxmedia.com/EventsProj/EventManagement.pdf · EVENT MANAGEMENT - UX / UI Event Visitor Experience Map Visitor’s experiences visiting the Event Captured

Sitemap

Persona

Experience Mapping

EVENT MANAGEMENT - UX / UI

Event Visitor Experience MapVisitor’s experiences visiting the Event Captured in a Single Overview

Touc

h Po

ints

ACTI

ON

SQ

UES

TIO

NS

Pre-visit At Event Post - visit

GET THE IDEA PLAN THE DAY

MarketingDirect mailCall CenterSigns, Ads

PeopleExplainer and exhibitsin the communityWord of mouthKids

See Something cool on social media

TransitTaxiF-lineClipperGPS navigationParking lot signage

EntryTicket windowSecurity CheckStaff membersTickets kioskBag Check

ArrivalVisitor millingoutsideEntry line

GroundsOutdoor Exhibits

Digital MediaSocial MediaEvent Website

OrientationMaps, handouts, program

“you are here” mapWayfinding

PeopleInformation DeskExplainersOther visitors

Mobile Device“Check-in” and photo apps

Places to goRestroomsBeanchesExhibits

Things to seeWorkshopTheatrePrograms

FoodBarMenu

Places to meet and rest

Retail

Benches, landmarks

ExitExit signageMailing ListTakeaway brochureVisitors milling outsideExit Staff

Mobile DevicePhone to picknext Steps

Digital MediaPhoto sites(flickr, etc.)Travel sitesEvent websiteE-news blast

PeopleWord of mouth

Friends and Family

GET INSIDE DO THE EVENT WHAT’S NEXT RETURN TO LIFE

See Crowds outsideHear about in news mediaLearn via word of mouth

Understand the options

Buy tickets onlinePrint TicketGroup local activities

How do I find what I needto know?

What do we do once we’re there?Are my kids too young?Is this stuff for adults?How much time will it take?

Where is it?

How do I get there?What Should I bring?Where do I park?

Wait in lines

Digest Ticketing OptionsCollect MaterialsCheck BagsUse BathroomsGather group

Where do I get tickets?

Why did the line stop?Is it worth becoming amember now? What should I see?Where can I put my stuff?Where is our meeting spot?

Pick an exhibit

Become engagedStay TogetherWatch ProgramsLook for resting place

Where are the bathrooms?

Where is [a specific exhibit]?Is everyone together?Why can’t I find a staff person?

What else should I see?

Seek help

SnackTry on clothesLook for value

What’s cheap in the store?

What did I miss?

Consider membershipLeaveGet bagsJudge experienceRe-orient upon exitFind carHave dinner nearby

What did you think?

How do I get out of here?Do we have all our stuff?What are upcoming events?Where is my Car?How do I remember this?

Look and upload photos

Seek more informationLearn more about a topicShare what I learnedWrite reviewNotice Event branding in the city

What else can I do?

Where can I find more info.How do I tell others what I did?Where do I park?

Page 2: EVENT MANAGEMENT - UX / UIvxmedia.com/EventsProj/EventManagement.pdf · EVENT MANAGEMENT - UX / UI Event Visitor Experience Map Visitor’s experiences visiting the Event Captured

Sketches

Wireframes

Mockups Prototype: http://vxmedia.com/EventsProj/index.html

EVENT MANAGEMENT CONTD....