event #1 radu florescu

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Page 1: Event #1 Radu Florescu
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Romanians  are  smart  h-p://www.youtube.com/watch?v=fDY-­‐Q7oCbfw  

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gogovgovt  

govt  will  go  social  and  so  will  wars    <2012  elec4ons  generated  record  breaking  ac4vity  on  twi8er  Israel  &  Hamas  are  doing  the  same.  <people  are  demanding  more  transparency  from  govt.  around  globe.  officials  need  to  address  their  cons4tuents  <simply  put,  social  media  will  see  increase  in  poli4cal  conversa4ons    

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•  Reputable  journalist  are  being  revived  •  <rise  of  blogging  and  social  media  has  increased  volume  of  online  news  &  speed  at  which  it  is  available-­‐  oGen  at  expense  of  reasonable  repor4ng  

•  <misinforma4on  and  rumor  spread  quickly  •  <people  will  demand  higher  standards  of  repor4ng  •  <  journalist  of  15  min  fame  is  running  out  

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PR  goes  mobile  and  wins  social  media  war  

•  Quick  and  ease  of  mobile  communica4on  will  force  change  

•  It  will  be  about  managing  dialogue  •  people  are  and  will  con4nue  to  reach  for  their  smart  phone  for  informa4on  

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Pictures  will  tell  the  story  

•  rise  of  infographics,  photo  sharing  and  visual  storytelling  •  people  will  use  photos  and  downloads  to  communicate  •  visual  contact  will  fill  the  digital  space