evaluation question1- genre conventions digi-pack

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Response to Question 1 on genre conventions of a Digi-pack

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Page 1: Evaluation question1- Genre Conventions DIGI-PACK

EVALUATION QUESTION 1-GENRE CONVENTIONS

Page 2: Evaluation question1- Genre Conventions DIGI-PACK

MY FINAL DIGIPACK

Inside cover of the Digi-Pack.

Back Cover Front Cover

Page 3: Evaluation question1- Genre Conventions DIGI-PACK

FRONT COVER IMAGERY

• Slowly becoming more conventional now for artists not to feature themselves on the front cover!

• Instead, we wanted to create an image that is going to capture the interest of the target audience.

• The colour’s and combination of the scrabble pieces, portray all things retro about this album for example the vinyl on the record player symbolizes a stylish view an re-emergence of vinyl.

• I also feel this remains to set a classic theme for viewers as some album covers can begin to look dated.

• Being an indie-tronica band this is possibly a less conventional choice but suggests there is much more to the album beyond imagination.

Page 4: Evaluation question1- Genre Conventions DIGI-PACK

PARENTAL ADVISORY

It is compulsory to include a parental advisorylogo if the lyrics are challenging or include explicit language.

We both felt clearly that our band’s songs pushed the boundaries on lyrics and would therefore need to include a parental advisory logo.

EXAMPLES (below) all feature the parental advisory logo in the bottom right hand corner.

Page 5: Evaluation question1- Genre Conventions DIGI-PACK

Back Cover

Track listing- is the basic necessity of an album cover to present clearly the tracks and songs details that consumers can check before they buy the product

Bonus Tracks- can be conventional especially on a major album

Barcode- For shops to distribute and sell the product

Logos, record label

Small print- is a legal requirement on any album cover

New convention-QR code- with many people having access to smartphones they can scan this code for further insight into the band

Page 6: Evaluation question1- Genre Conventions DIGI-PACK

BACK COVER

Featuring an artistic element is conventional because there still needs to remain an attraction when viewing around the album cover.

CREDITS- we have chosen to use credits on the back cover as my partner pointed out that a lot bands used this convention.

The Keyboard, also links with the promotional video as well as adding to visual element

Page 7: Evaluation question1- Genre Conventions DIGI-PACK

INSIDE COVER

• It is Conventional to feature the Bandsomewhere on the Digi-pack.

• Influences in using the band members and performance-Pink Floyd, Blur and ACDC

• Very Conventionalto have the same font on the Digi-pack

4 larger panels featuring individual band members-influence taken from ‘Best of Blur’Album Cover

Page 8: Evaluation question1- Genre Conventions DIGI-PACK

INSIDE COVER IDEA

• Influenced by the Rolling Stones cover that features the band almost like a film reel, this what determined the use of using band stills in our inside cover AND to depict each member in performance!

Page 9: Evaluation question1- Genre Conventions DIGI-PACK

FINALLY…

Environmentally friendly!!

Our Digi-pack features a slide in area for the cd to go, with the material used to make the album being CARDBOARD and NOT plastic.

CARDBOARD- is a sustainable material which can be reused and recycled. It is very important in the eyes of some consumers that the product they are buying is not damaging the environment, following a new trend in the 21st century of recyclable products.