1. What have you learnt from your audience feedback? 2. Audience Feedback Questionnaire 3. This graph shows that the majority of responses we got to our audience feedback questionnaire were from a female audience, therefore the result may be biased and a untrue view. However it may also show that our documentary appealed to more of a female audience than it did a male one. Therefore if we were to do this project again we would know to do more research into our audiences to begin with and then if it was found to be more appealing to female audiences, then we could of tailored our content towards this. 4. I published my productions online and asked for members of the public, within my target audience and outside of it, to fill out an audience feedback questionnaire. From the charts created using the responses received, I can see that overall our documentary was found to be more informative that not. This is very positive feedback as the main purpose of a documentary is to inform the audience and these results show us that we achieved this throughout. 5. During our documentary we interviewed two experts who were both very informative on the topic of the sweets market, their stocking choices and their customers buying habits. The results of the audiences favourite interviews back up the informative aspect of our documentary. This is because the two most popular interviews were the two with the experts in the field(highlighted on the graph to the right). Therefore reflecting back on our work, if we were to of known this before hand I feel that we could have created more emphasis on the professionals strengthening the informative aspect, and also as they were the two favourite interviews it would hopefully also of strengthened the entertainment aspect too. In the questionnaire a list of all of the interviews included in Sweets Unwrapped was given and the audiences were asked to choose their favourite interview out of the 11 interviews present in our documentary. 6. Facebook Responses 7. I uploaded our documentary to my Facebook account to receive feedback from a wider variety of people within our target audience. The comments I received had both positive and negative points to them. Our opening sequence was labeled catchy therefore suggesting that the editing of opening titles to the beat of the music bed was to a high quality, as if they were out of sync the entire sequence would not have been deemed catchy. Another positive comment I received was that Susan mentioned that she had a sweet tooth herself, showing that she was able to relate to our topic and the content included. 8. Marks comment allowed us to see that our documentary was found to be interesting and that it would make him think the next time he went to eat sweets, this again shows us that our target audience were able to relate. On the other hand, Susan commented that our production included random clips sometimes. From this I take that our cutaways were often seemed to be random and not always appropriate or relevant. Therefore I can learn from this and if we were to create our documentary again I would make sure that we thought every single clip and piece of footage through thoroughly and ensured that it was completely relevant for the situation. 9. Video Responses 10. YouTube Responses 11. The feedback we received on YouTube on the publishing of our radio advert suggests that the topic of our documentary is clear throughout the advertisement. This has shown us that our radio advert was effective and that we succeeded in making a link between our productions. 12. Overall I have learnt from my audience feedback that our documentary informed more that it entertained, which is not a completely negative factor as the main purpose of a documentary is to inform, therefore this is a positive response. I can also see from my results that our three productions: our documentary, print advert and radio advert, are all easy associated with each other. This informs me that the consistency between our productions was strong and that we were successful in ensuring that they all looked like they belonged to the same media production. However one response commented on the professionalism of our print advert, in comparison to the other two of our productions, they feel it was not to the same standard. One of the questions that was included within the audience feedback questionnaire was Do you think our documentary contained the usual aspects of a documentary?. We received 100% positive feedback on this question, from this I see that our audience feel our documentary looks professional and in-line with real media productions. I can learn from this, that we followed all codes and conventions of existing media effectively. I am also now aware, after analysing our results, that our cutaways often lacked in the relevance to the current interview or subject. I have learnt this as the most common response in our audience feedback questionnaire, to what needs the most improvement, was cutaways. As well as this one of the comments I received on Facebook was that clips were sometimes random. This is something that we would definitely aim to improve if we were to carry out this project again. I also collected video responses, one from a member of the public within our target audience, and one from outside of it. 13. I did this so that I could get responses and opinions from both somebody who our production was targeted at, to see whether we succeeded in making our documentary appeal to them, and somebody who we did not set out to make our work appealing to. The responses we received from a member of the public who sat outside of our target audience of 16-35 were extremely positive. They comment on the wide variety of interviews that we had included, and how they think that this is one aspect that helps our documentary appeal to them. I can learn from this that the fact that we have a range from small children through to pensioners allows our target audience to be broadened, as more and more people and audiences are able to relate to different interviews and topics. On a whole, our responses are more positive than negative, however I can learn from certain aspects of them. For example, if I were to create the first 5 minutes of a sweet documentary again, I would ensure that I carried our more research to allow my production to be entertaining as well as informative, I would pay much more attention to the cutaways used and try and be more creative within these ideas and I would also work on making sure that the third piece of our production, the print advert, was to as high a professional quality as the documentary and radio advert. Firstly, the results from an 18 year old male, who sat within our target audience, show that we were successful in making our work appeal to members of our target audience. He mentions the opening sequence being in a perfect match with the beat of our music bed. From this we can learn that the editing of this section, our opening sequence, was completed to a high quality, which is something we had taken a lot of time and precision to ensure was clear.