What kind of media institution might distribute your media product and why?

IPC MEDIA might distribute and publish my magazine as they distributemagazines such as NME, which has a similar target audience to my own magazine.

IPC MEDIA were established in 1988, meaning they have a great amount of experience in publishing

and distributing magazines. This proves to me that they have a sufficient amount of experience to be able todeal with the publication and distribution of my magazine, indisputable.

IPC publish a huge variety of magazines, demonstrating their reliability and trust they have gained from many well known magazines such as:

“Through licensing partnerships, IPC publishes 21 internationaleditions worldwide, in 16 countries in over 11 market sectors.”

Because IPC have connections worldwide, it means that mymedia product can be distributed internationally, as well asnationally, making it readily available for Indie readerseverywhere.

“IPC's diverse print and digitalportfolio offers something foreveryone, with a focus onthree core audiences:men, mass market women andupmarket women.”

For me this confirms that this would be the company to distributemy magazine, as my magazine would fall into some of thesecategories. Because my magazine is focused on both men andwomen I feel that my magazine could help IPC to broaden theircategories, creating a new focus on gender neutral magazines.