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EUROPEAN ASSOCIATION OF COMMUNICATIONDIRECTORSTHE LEADING NETWORK OF INHOUSE COMMUNICATION PROFESSIONALS

Join our community and benefit from our exclusive member network!

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EUROPEAN COMMUNICATION SUMMIT Held annually in Brussels, the European Communication Summit gathers leading communication directors and spokespersons working in Europe for a two-day conference which examines the latest developments in communications. Approximately 700 participants attend from politics, business, non-governmental organisations and the media to listen to presentations delivered by distinguished expert speakers. This event also hosts important association gatherings such as the General Assembly and EACD Working Group meetings. The 2015 European Communication Summit will take place on June 25th and 26th.

Why join our network?The European Association of Communication Directors meets the needs of members by providing the support needed to over-come daily challenges, thrive in the global arena and develop the profession as a whole. Founded in 2006, the EACD is the network for communications professionals from all fields across Europe. Members benefit from different gatherings throughout the year, various publications and ongoing studies in the field.

Shared experience, shared visionThe EACD aims to create innovative forums for knowledge shar-ing and networking among communications professionals and to be at the forefront of cutting-edge developments within the field. The EACD ensures the reputation and visibility of commu-nications by hosting high-profile conferences and award events and by representing the interests of the profession.

Get Involved & Benefit from Qualification and Networking

EUROPEAN COMMUNICATION AWARD As part of the European Communication Summit, the EACD presents the European Communication Award to the individual or organisation whose communication efforts over the past year stand out on a European level. Previous winners have come from the European Central Bank, Euronews, Siemens, Marks and Spencer, Nokia and most recently, Unilever.

EACD FORUM At the end of each year, the EACD hosts its second main event, the EACD Forum. In order to reflect the regional diversity of the Association‘s members, the Forum takes place in a different location each year. European communication professionals come together in Europe‘s main cities for topically focussed presentations and discussions.

EUROPEAN ASSOCIATION OF COMMUNICATIONDIRECTORS

E U R O P E A N A S S O C I A T I O N O F C O M M U N I C A T I O N D I R E C T O R S 3W W W . E A C D - O N L I N E . E U WORKING GROUPS The EACD Working Groups ensure a cross-industry ex change of opinions and information. Members of the EACD regularly come together in workshops and meetings to discuss specific topics of concern and to work together on papers and guidelines for the communi-cations profession.

REGIONAL DEBATESThe EACD Regional Debates bring together public rela-tions and communication professionals from different European regions for informative discussions and great networking opportunities. By hosting debates and pres-entations on contemporary communications issues to members across Europe, the EACD shares the accumu-lated knowledge of its members across the continent. This allows the EACD to simultaneously help develop the profession while strengthening its network.

GENERAL ASSEMBLY The EACD General Assembly represents the main decision-making body of the association. Occuring once a year, it provides members with an opportunity to review past developments and discuss further activities of the association. Every two years, the General Assembly is where members elect the EACD Board.

COACHING DAYS Qualified speakers offer intensive training sessions in the form of a two or three hour workshop for EACD members interested in learning about a particular aspect of communications in greater depth. The work-shops have a strong interactive element which provides practical knowledge that can be easily implemented.

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COMMUNICATION DIRECTOR Communication Director magazine is one of the leading resources for information and analysis on corporate communications and public relations. Published quarterly in English, it features news, commentary and debates on the latest communications issues. Contributing authors include academics from leading universities and heads of corporate communications at some of the world’s largest companies. Each gives their own unique perspective on communications, allowing members to read the latest cutting-edge theories by thought leaders, alongside actual recent case studies by those working in the field, ensuring a rounded view of communications today.

ONLINE COMMUNITY With more than 2,300 members spread across the European continent, the EACD offers an online peer community. The EACD website serves as an information portal for all members and peers which shares the latest updates and event announcements. The EACDnet is an exclusive intranet where members connect with each other and engage in Regional and Working Group discus-sions. The EACD also has a strong social media presence; find us on LinkedIn, Twitter and Facebook.

EUROPEAN COMMUNICATION MONITOR The EACD cooperates with professors from renowned universities within the EUPRERA frame-work on an annual survey of the communication industry. More than 2,700 European communica-tors took part in 2014. The results highlight current and future trends and offer an overview of the working environment and challenges faced by com-municators.

SERVICE BROCHURES The EACD regularly publishes useful instructional Service Brochures, written by experienced communicators and containing advice on various areas of European commu-nications. The Service Brochures aim to provide practical solutions to a wide variety of communications challenges, and thus are an invaluable resource for EACD members.

EuropEan CommuniCation monitor

EXCELLEnCE in StratEGiC CommuniCation –KEY iSSuES, LEaDErSHip, GEnDEr anD moBiLE mEDia.rESuLtS oF a SurVEY in 42 CountriES.

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p a r t n E r S : S p o n S o r :


Service Brochure Number 10

The EACD Brief Guide to Corporate Storytelling

Inte

grity

creativit

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leadersh

ip

Dialogue

www.eacd-online.eu



The EACD guide to brand management

www.eacd-online.eu



The value of datain digital corporate communications

www.eacd-online.eu

Services | Publications, Knowledge and Networking

EACD WEBINARS The EACD organises expert webinars on various communication issues. The online sessions reach out to the wider EACD community, presenting all mem-bers with the opportunity to join inter-esting discussions and benefit from peer knowledge exchange.

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EACD | Board Members

ASSESSORAtte Palomäki Group Vice President Corporate Communications, Wärtsilä Corporation

ASSESSORElisabeth Schick SVP Communications & Government Relations, BASF Group

ASSESSORUtta TuttliesHead of Press & Communications/Spokesperson, S&D Group in the European Parliament

ASSESSORInge WallageCommunications and Engagement Director, International Water Association

ASSESSOR Thomas Barbelet Director of Marketing & Communications, VINCI Concessions

ASSESSOR Yannis Freris Director of Corporate Communication & Sustainable Development, Gefyra

ASSESSOREmily Gibbs Head of Internal Communications, Financial Times

ASSESSOR Pierre Goad Global Head of Communications, HSBC Holdings plc

ASSESSORIngmar De Gooijer Director Communications, MedTech Europe

ASSESSORJan Hol Vice President Communications, VU Medical Center

PRESIDENTHerbert Heitmann EVP Global Brand, Communications and Government Relations, Bayer AG

MANAGING VICE PRESIDENT Florence RansonDirector of Communications, Food Drink Europe

VICE PRESIDENTAnthony Gooch GálvezDirector Public Affairs & Communications, Organisation for Economic Cooperation and Development

VICE PRESIDENTLuca BiondolilloGroup Corporate Communications & Public Affairs Director, Benetton Group S.p.A.

TREASURERNatalia Kurop Director of Communications, European Technology and Travel Services Association

ASSESSORMarianne AmssomsVice President Global Communications, AnheuserBusch InBev

Development | EACD Membership

THE EACD BOARD Leading European communicators from com-panies, associations and institutions comprise the EACD Board. Elected every two years from various fields and industries from countries across Europe, they represent the diversity of the EACD membership.

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NORWAY

DENMARK

SWEDEN

FINL AND

IREL AND

PORTUGAL

SPAIN

GERMANY

LUXEMBOURG

NETHERL ANDS

SWITZERL AND

CROATIA

POL AND

CZECH REPUBLIC

UNITED KINDOM

BELGIUM

FRANCE

ICEL AND

AUSTRIA

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Regional Groups | CoordinatorsThe EACD operates through a network of Regional Coordinators who help organise the Association‘s events on a local level. They strengthen the network by connecting EACD members and further promoting the Asso-ciation's vision. Members have the chance to share their knowledge and experience amongst peers from across their region. Regional Coordinators also help organise biannual Regional Debates in capitals and major cities across the continent. They are the local ambassadors for the EACD.

Claus GrueCommunications Director,

Church of Sweden, Diocese of Lund

Kristian Hvilen Corporate Affairs Director Nordic, Mondelez International

Vibeke Ajruli Head of Communication, ECOHZ

Anders Monrad RendtorffSenior Vice President, People &

Communications, Coloplast

Arlinda ÇausholliDirector of Communication, Tirana International Airport

Edel ClancyCommunications Director,

Musgrave Group

Már MássonExecutive Director Corporate Communications Íslandsbanki

Fiona WilkinsonSVP Corporate Communications,

VISA Europe

Alfonso González HerreroDirector of External Communications, IBM España

Rui MartinsCommunication Director and Head of Institutional Relations, Dianova Portugal

Edna Ayme-YahilHead of HR Communications,

Philip Morris International

Magnus Alexander BrandauHead of Corporate Communications, E.ON Ceská republika

Erika DuchanováMarketing and Communication Manager, UniCredit Leasing

Erik WerkmanHead of Corporate Communication, CMS Cameron McKenna

Claudia WagnerRegional Coordinator, Germany

Stéphanie SaissayHead of SouthWest Communications,

Adobe Systems

Philippe Borremans Chief Social Media Officer,

Van Marcke Group

Philip Springuel Director of Communications &

Business Development, European Food Information Council

Jean-Jacques PicardSecretary General and

Head of Communications, Luxembourg for Finance

Philipp von RestorffHead of Communication and

Corporate Secretariat, Association des banques et banquiers

Dubravka JusicHead of Corporate Communications, VIPnet

Kati NymanHead of Government Affairs,

Medtronic Finland Oy

Caroline KamerbeekDirector Global Communications, DNV GL Energy

Hans KoelemanDirector Corporate Communications, KPN Royal Dutch Telecom

Koenraad van HasseltSenior Manager Corporate Communications a.i., TenneT

Hanane TaidiDirector Communications,

PlasticsEurope

Michael H. HlavaHead of Corporate and Marketing Communications, AIT Austrian Institute of Technology

Axel SchafmeisterRegional Coordinator,

Switzerland

Lina JakucionieneHead of Corporate Communication

at ERGO in the Baltic States

Martha BousekCorporate Communication & Public Affairs,GlaxoSmithKline Austria

F INL AND

ESTONIA

RUSSIA

LITHUANIA

UKRAINE

GREECE

TURKEY SERBIA

BULGARIA

ALBANIA

L AT VIA

ROMANIA

HUNGARY

MONTENEGRO

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The EACD’s Working Groups are topic or industry specific and are led by a Group Coordinator. Their goals are to establish cross-institutional net-works within specific fields and to develop and enhance standards in their area of expertise through meetings and workshops.

Working Groups | Heads

BRAND MANAGEMENTBruno MottaChief Executive Officer,Shell Brands International [email protected]

BRAND MANAGEMENTLars BolleVice President Group Brand Management, DER Touristik (REWE Group)[email protected]

EUROPEAN INSTITUTIONSNeil Corlett Head of Press and Communications Unit, The Group of the Alliance of Liberals and Democrats in the European [email protected]

CSR Pierluigi OratiDirector of CSR and Sustainability, Humanitarian Water and Food [email protected]

EVALUATIONLouis de Schorlemer Communication Manager,Cargill Europe [email protected]

EVALUATIONThierry Nicolet Senior Vice President Media Relations, Schneider [email protected]

FUTURE OF THE MEDIAOliver HerrgesellSenior Vice President Communications, Turner [email protected]

FINANCE AND INSURANCE Médard SchoenmaeckersGlobal Head of Communications Retail Banking & Wealth Management, HSBC [email protected]

INTERNAL COMMUNICATIONStacey MintonPublic Relations Director, Celgene [email protected]

HEALTH Nicole GorferHead of Communications & Public Relations,Roche Pharma [email protected]

SOCIAL MEDIA Philippe Borremans Chief Social Media Officer,Van Marcke [email protected]

RISK AND CRISIS Philip Springuel Director of Communications & Business Development, European Food Information [email protected]

Irina ArkhipovaDirector of Public Affairs and

Communications, CocaCola HBC Russia

Dagnija Lejina Regional Coordinator, Latvia

Viktoria MykhnoHead of Corporate Communications & Social Responsibility, Platinum Bank

Irén MártaChief of Communications,Holcim Hungária

Sofia ZaineaPublic Relations & Communications Manager, IBM Romania

Tomas Jensen Director Corporate Communications,

Microsoft Middle East and Africa

Patryk ZamorskiBusiness Development & Marketing Director, Salans FMC SNR Denton Europe SCP

Ewa RzeczkowskaMarketing & PR Manager, Deloitte Polska

Andrea BrbaklicHead of Communications Department, Erste Bank

Vanya BabaninHead of PR & Corporate Communications, Balkan Star Automotive Ltd.

Eleonora AlbijanicHead of External Communications, Montenegrin Electric Enterprise

Dr Martha TheodorouHead of International and Public Relations, Economic and Social Council of Greece

Dimitris VenetidisHead of External Communications & CSR, Power Transmission Operator

Dubravka JusicHead of Corporate Communications, VIPnet

Eero LoonurmHead of Communications, Archimedes Foundation

Konstantin GolovynskyBusiness Leader, Visa

ENGAGE WITH OUR COORDINATORS ONLINE

www.linkedin.com/company/ european-association-of-communication-directors

www.twitter.com/eacdonline

www.facebook.com/eacd.online

Value of MembershipEACD members enjoy a number of exclusive benefits:

Being part of a community that continually of-fers support while promoting and advancing our profession

The opportunity to expand your network and meet colleagues from across the EU

Free attendance to all Regional Activities, Working Group meetings, the EACD Forum, and webinars

Free subscription to Communication Director magazine and other publications such as Ser-vice Brochures and research studies

Discounted attendance fee to the European Communication Summit

Nationality

European Association of Communication Directors (EACD)

Square de Meeûs 371000 Brussels, Belgium

Tel +32 (0)2 219 22 90Fax +32 (0)2 219 22 92

PERSONAL INFORMATION:

surname, first name* date of birth*

street address*

postal code, city, country*

telephone* mobile

personal email*

BUSINESS INFORMATION:

employer* position*

street address*

postal code, city, country*

business telephone* business telefax*

business email*

business website

BILL ING ADDRESS*:

business personal

date, signature

Pos

t* all information is obligatory ** fees shown do not include VAT, which will be charged where appropriate

I hereby apply for membership of the EACD and agree to abide by the Code of Conduct. I confirm that all details are complete and correct and that I read and accept the valid statutes and membership fee regulations of the EACD available at www.eacd-online.eu. I acknowledge that the membership is a personal one, even if invoiced to my employer. I understand that my membership automatically renews on an annual basis, and my rights and obligations to the EACD end only upon timely notice, and not automatically or when changing employers. The personal data I submitted will be processed electronically for all statutory purposes pursued by the Association.

(optional) I do not want to be listed as a member in publicly accessible EACD publications.

VAT number (if applicable)

Apply for MembershipFax +32 (0)2 219 22 92 / Email [email protected]


I would like to apply for member ship in the European Association of Communication Directors (EACD).

I am a full-time communications professional in a company, association, political institution or another organisation active on a European level (140 euros annual fee).**

I do not belong to the above mentioned groups, but wish to support the EACD's aims as a Supporting Member

(280 euros annual fee).**

Email: [email protected]

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